377: The Riches Are... on the Radio? How to Dial in Your Marketing & Do 100+ Deals a Year with Chris Arnold
Published April 9, 2020
83 min
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    Today's guest does 125 deals a year in Dallas—from his home base in the Caribbean. How? Well, he bailed on direct mail marketing and doubled down on radio ads. And when others froze up as the coronavirus spread, his team put in new systems and closed a $23,500 wholesale deal... without even stepping foot inside the house. Chris Arnold zigs when others zag, and today you'll learn how he sets up his business so he can consistently work ON it, not in it... while enjoying a great lifestyle in Tulum, Mexico. Chris shares timely tips for how to orchestrate deals while maintaining safe social distancing (he even holds "Zoom open houses" with multiple cash buyers at once); breaks down which team member handles each aspect of a transaction; and delivers a fantastic tip for new real estate investors struggling to stay focused. Plus—Chris shares how advertising on local radio stations has elevated his home-buying business to new levels. Look, he says, you might prefer podcasts... "but you are not your seller!" We play one of his ads on the show, and he guides us through how to research various audiences and negotiate the best rates with stations. This show covers it all—from the finer points of buying properties at deep discounts to the mindset shifts Chris has made along the way. Check it out, and if you enjoyed this please share it with just one family member or friend. We appreciate you, and we'll see you next Thursday. In This Episode We Cover:Why Chris runs his business virtually from MexicoHis #1 lead generation strategy: good old-fashioned radio!3 major demographics he markets toWhy "bouncing" is the reason so many newbies fail3 shifts he's made to adapt to COVID-19How he decides whether to wholesale or fix and flip a propertyThe exact workflow his team uses to work leads from start to finishHow he inspects houses remotelyClosing deals over the phoneHow he puts together "Zoom open houses" for cash buyersHow he's finding cash buyers who will buy sight unseenHow the market is reacting to coronavirusWays to back out of a contract if necessaryAnd SO much more!Links from the ShowBiggerPockets ForumsBiggerPockets Coronavirus Relief ProgramsBiggerPockets WebinarsHow to Build a Deal PipelineRealtorZillowPandoraThe Multipliers MastermindBiggerPockets Business PodcastReal Estate Rookie PodcastBiggerPockets Money PodcastGoBundance Check the full show notes: http://biggerpockets.com/show377
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