Geofencing is a location-based service. Basically, an app (or other software) uses GPS, RFID, Wi-Fi or cellular data to trigger a pre-programmed action when your mobile device enters or exits a virtual perimeter set up around a geographical location. This geographical location is known as a geofence.
Join Matt and Chris with special guest Adam Gregory for another thrilling episode of the Best SEO Podcast, featuring "What is Geofencing: 4 Questions Every Business Owner Should Ask Before Using Geofencing Marketing" by Adam Gregory.
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