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July 29, 2020
About Jordan Maney: Jordan A. Maney is a local wedding planner, writer, and owner of All The Days Event Co. She started her company as an inclusive community of people of color, the queer community, oddballs, and lovebirds young and young at heart. She also founded KeepHer, an organization all about elevating and celebrating San Antonio’s women of color and “brash,” a networking event series for women creatives, professionals, and entrepreneurs.In this episode, Heather, and Jordan discuss:Highlighting everyone in love and living while also being inclusive to the LGBTQIA couples.The importance of life and relationship planning before the wedding planning.Accommodation and inclusivity with everything from your venue, your hair and make-up artist to your seating plans.How is the wedding industry evolving?Key Takeaways:Showing solidarity and inclusivity through planning, local initiative donations, wedding party volunteering, and being intentional with the selection of vendors and businesses owned by or that support inclusivity.Request knowing the pronouns that the couple would like used for their event.Recruit your family to help with tasks for the wedding to make them feel included and that they have contributed emotionally.It is your wedding, you can celebrate however you want. Build what you want"People shouldn’t be having an identity crisis when it comes to wedding media."        —  Jordan ManeyConnect with Jordan Maney:Facebook: All The Days Website: LoveAllTheDays.comInstagram: @loveallthedaysPetition: Wedding Media STEP UP & Commit to Anti-Racism Connect with The Union Podcast:Website: https://theunionpodcast.com/Instagram: https://www.instagram.com/unionpodcast/?hl=enShow: https://theunionpodcast.com/our-podcast/ Connect with Jamie:YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbAWebsite: https://jwcoordination.com/Instagram: https://www.instagram.com/jwcoordination/?hl=enFacebook: https://www.facebook.com/JWCoordination/ Connect with Heather:Website: https://theweddinghacker.com/Facebook: https://www.facebook.com/weddinghackerInstagram: https://www.instagram.com/weddinghackerexpoPinterest: https://www.pinterest.com/theweddinghacker/ Show notes by Podcastologist: Kristen BraunAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  
July 22, 2020
About Drew Peters: Drew Peters, aka "Mustachio X", is the owner of SONGSTRUCK DJ, an award-winning turntable DJ/music curation brand for engaged couples and event creatives throughout Southern California, New Orleans, and adventure destinations. Since 2014, Drew has built an exclusive, word-of-mouth-only entertainment service for those seeking to build deeply personalized, musically unique, one-off party experiences for their tribes. Featured in ... Junebug Weddings, The Knot, Green Wedding Shoes, Ruffled Blog, and Exquisite WeddingsIn this episode, Jamie, Heather, and Drew discuss:Having a leader to run and host the wedding.Finding a great DJ that builds the proper energy in the crowd.The role of the wedding party, getting out on the dance floor.Finding a DJ that matches the vibe of the couple and can bring those vibes onto the dance floor. Key Takeaways:Communication prior to the wedding is key. When does the dance party need to begin? What flexibility is there? Don’t stop the energy for wedding events and then bring people back out trying to build the energy back up.Be sure your DJ specializes in weddings and how they function.Work with your DJ to pick the right music for the mood of your event.Make the wedding timeline specific to what you want to do. "Anything you want or don’t want at your wedding, it’s up to you." — Drew PetersConnect with Drew Peters:Website: SongStruckDJ.com  Instagram: @songstruckdjConnect with The Union Podcast:Website: https://theunionpodcast.com/Instagram: https://www.instagram.com/unionpodcast/?hl=enShow: https://theunionpodcast.com/our-podcast/ Connect with Jamie:YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbAWebsite: https://jwcoordination.com/Instagram: https://www.instagram.com/jwcoordination/?hl=enFacebook: https://www.facebook.com/JWCoordination/ Connect with Heather:Website: https://theweddinghacker.com/Facebook: https://www.facebook.com/weddinghackerInstagram: https://www.instagram.com/weddinghackerexpoPinterest: https://www.pinterest.com/theweddinghacker/ Show notes by Podcastologist: Kristen Braun Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  
July 15, 2020
About Dan Braunstein: Dan Braunstein is the founder of Grassfed, a leading cannabis events and education platform which is paving the way in the cannabis events category. The company's mission is to help shift the stigma on cannabis by offering a series of innovative, healthy, and sophisticated approaches to social cannabis consumption, and foster a community of like-minded individuals who enjoy, consume, and want to learn more about cannabis and its many benefits. Dan spearheads and oversees business development and operations- such as securing key partnerships, collaborations, customer acquisition, and sponsors. All with an eye toward ensuring the highest quality experience for his customers.  Dan is an avid cannabis enthusiast, advocate, and connoisseurIn this episode, Jamie, Heather, and Dan discuss:Cannabis as part of the wedding industry.Legally incorporating cannabis into private events, and any events that don't sell tickets at the door. Cannabis as a healthier and safer option than alcohol with fewer side effects.Providing ancillary services such as projection mapping and visuals, immersive technology, virtual reality, and live music to enhance the experience. The necessity of the vendor or venue carrying cannabis insurance.Having both THC and CBD products on hand. Key Takeaways:Smoke-free services that can be used in many applications, eliminate the smell and elevate the event creating more classiness and sophistication. Preparing for an event with cannabis:Know your crowd and their preference.Know how to handle the crowd.Local government rules and regulations.Tailor the effects desired for the event, making sure you have enough product and proper potency.Make sure your venue is cannabis-friendly and understand rules/restrictions.For the do-it-yourself option, clearly mark all cannabis products, and do not allow the products around children. Having a bud-tender is the best practice.Serve only micro-dosed products with 2.5-5mg of THC. This will give the consumer the ability to consume more than one product.Buy legal cannabis products. This ensures a lab-tested product with no pesticides and heavy metals and clear potency measurements."Smoke is one of the biggest enemies of changing the stigma surrounding cannabis." —  Dan BraunsteinConnect with Dan Braunstein:Website: Grassfed.la Instagram: @grassfed.laConnect with The Union Podcast:Website: https://theunionpodcast.com/Instagram: https://www.instagram.com/unionpodcast/?hl=enShow: https://theunionpodcast.com/our-podcast/ Connect with Jamie:YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbAWebsite: https://jwcoordination.com/Instagram: https://www.instagram.com/jwcoordination/?hl=enFacebook: https://www.facebook.com/JWCoordination/ Connect with Heather:Website: https://theweddinghacker.com/Facebook: https://www.facebook.com/weddinghackerInstagram: https://www.instagram.com/weddinghackerexpoPinterest: https://www.pinterest.com/theweddinghacker/Show notes by Podcastologist: Kristen BraunAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  
July 8, 2020
In this episode, Jamie and Heather discuss:Heather and Jamie first connected due to the 2019 Expo… and they want to connect with you! The virtual Wedding Hacker Expo is being re-launched in August! The Expo is packed full of incredible resources for engaged couples.By sharing the Expo, you can help couples feel more confident planning for their wedding and marriage.Experts educate attendees on more than wedding planning; it also helps couples prepare their finances and relationship for marriage.You can earn money as an affiliate of the Expo… by simply signing up and sharing the event!  Key Takeaways:Couples can snag a FREE Expo pass with access to all the incredible sessions There is an option to upgrade to the VIP pass which includes videos, audio files, notes for every session, and a virtual goodie bag worth over $1,000!Affiliates who refer couples earn 50% of any VIP passes their referred attendees purchase! Bonus! We are having an Affiliate competition. The top three affiliates will earn cash prizes on top of their affiliate commissions! Sign up as an affiliate at WeddingHackerExpo.com"It’s more than just planning a wedding, it’s planning a marriage." —  Heather Connect with The Union Podcast:Website: https://theunionpodcast.com/Instagram: https://www.instagram.com/unionpodcast/?hl=enShow: https://theunionpodcast.com/our-podcast/ Connect with Jamie:YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbAWebsite: https://jwcoordination.com/Instagram: https://www.instagram.com/jwcoordination/?hl=enFacebook: https://www.facebook.com/JWCoordination/ Connect with Heather:Website: https://theweddinghacker.com/Facebook: https://www.facebook.com/weddinghackerInstagram: https://www.instagram.com/weddinghackerexpo/Pinterest: https://www.pinterest.com/theweddinghacker/ Show notes by Podcastologist: Kristen Braun Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  
July 3, 2020
At a time when the issue of racial inequality is making airwaves across the nation, people from all walks of life are called in to make a stand, and those in the wedding industry are no exception. A true leader in the industry, Terrica Skaggs is an award-winning planner and leading the movement for #UnityThroughCommunity. In June 2020, she brought together an exceptional line up of wedding industry professionals for a town hall called "Healing Wounds & Bridging Gaps: An Honest Conversation about Race and Allyship in the Wedding Industry." Jamie Wolfer and Heather Loree Fier were both inspired by the town hall conversation, as were over 2,000 other wedding professionals. It is a great eye-opener to the myriad issues associated with racial inequality and the movement against oppression. With Terrica's blessing, they are sharing the audio from the town hall, so the message can be amplified. Terrica will be hosting an additional town hall focused on the action plan for the industry in the coming weeks. Jamie & Heather encourage listeners to follow her social media account for more details. Other wedding industry professionals included in the town hall conversation include: Jason Marino - https://www.instagram.com/imaginephotoaz/ Heather Benge - https://www.instagram.com/styledshootsacrossamerica/ Denice Lillie - https://www.instagram.com/deniselillieengagements/ Michael Stravros - https://www.instagram.com/mculinaryaz/ Eliana Baucicault - https://www.instagram.com/bcollectivemag/ Jamie Lee Quickert - https://www.instagram.com/jamieleequickert/ Brian Green - https://www.instagram.com/bybriangreen/ Kirsten Ott Palladino - https://www.instagram.com/kirstenpalladino/
July 1, 2020
About Chantelle: The daughter of Canadian small business owners, Chantelle began her career at age 17 as the in-house makeup artist for a hair salon in Sidney, BC. Chantelle has spent the last 18 years blending beauty with business. In 2014, bringing her understanding of startup culture and the evolution of the beauty industry to the table, she joined the STYLEBEE founding members team. As a celebrity makeup artist, Chantelle has styled such notables as Seal and Emmanuelle Chriqui among countless others. As a businesswoman Chantelle sat on a White House Business Council panel and as the Creative Director of STYLEBEE Chantelle has blended her multifaceted background to build an international network of over 3,000 beauty professionals.Chantelle says “As a STYLEBEE creative director am I able to utilize every skill I possess and then some! Everyday in a startup is an incredible learning/growth experience.”In this episode, Jamie, Heather and Chantelle discuss:Not signing a contract first. Ask questions, develop a relationship, and know how you feel about the person first.Being an easy client sometimes can create problems in the end by not asking the right or enough questions.Communication between an artist and the bride is vital.Find inspiration that has the same skin tone, hair tone, hair texture that you have and provide them for your artist. Be realistic. The inspiration you bring may not work for you.Key Takeaways:When you are spending money you have a right to ask questions and make suggestions.Always ask for example photos of previous work that compares to your features.It’s ok to not be able to provide a service you just need to be up front and honest. Refer her to someone who fits with her and can provide that service.Stylebee handles the logistics, booking, management, and payments for the services you are looking for, or provide. "Just because someone has good work doesn’t mean they can do every type of style and just because they have been in the industry for 30-40 years doesn’t mean they can do everything." —  Chantelle Hartshorne Join the conversation in the Facebook community- https://www.facebook.com/groups/808964402938175/?ref=share Connect with Chantelle Hartshorne:Website:  Stylebee      Stylebee/WeddingsEmail:  Support@Stylebee.com  Pros@Stylebee.com  Chantelle@Stylebee.comInstagram: @stylebeeConnect with The Union Podcast:Website: https://theunionpodcast.com/Instagram: https://www.instagram.com/unionpodcast/?hl=enShow: https://theunionpodcast.com/our-podcast/ Connect with Jamie:YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbAWebsite: https://jwcoordination.com/Instagram: https://www.instagram.com/jwcoordination/?hl=enFacebook: https://www.facebook.com/JWCoordination/  Connect with Heather:Website: https://theweddinghacker.com/Facebook: https://www.facebook.com/weddinghackerInstagram: https://www.instagram.com/weddinghackerclub/Pinterest: https://www.pinterest.com/theweddinghacker/ Show notes by Podcastologist: Kristen Braun Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  
June 24, 2020
About Zabrina Zablan: Zabrina Zablan is a wedding planner based on the beautiful island of O'ahu. She was born and raised on the island before spending a handful of years in California in early adulthood. She founded the Gay Agenda Co after her experience planning her own wedding; she is passionate about developing a more inclusive culture in the wedding industry. Her favorite part about being a wedding planner is being a part of her clients' love stories.In this episode, Jamie, Heather and Zabrina discuss:Planning weddings for LGBTQ+ community and their allies.Being gay affirming and supporting gay owned buisniess and vendors.Help couples who may not have family support by offering counsel and guidance through the wedding experience.Destination wedding: hire someone experienced in the local area to educate yourself of the local customs to be respectful. Key Takeaways:Be aware of how you communicate with the couples and helpers in an effort to make everyone feel involved and important in the wedding.Showcase that you are a gay affirming wedding vendor.Use affirming verbiage and ask your couples what traditions if any they want included in the wedding.groom/bride, not all normal wedding traditionsPost photos of gay couples all year long not just in June for Pride month.Deconstruct gender norms and strive to be gender neutral by diversifying who you are seeing on your feed and by reading blogs."Love really has no gender." —  Zabrina Zablan Get your free copy of Heather’s book “The Budget Hacker- A Budget-Minded Wedding Playbook” here- https://theweddinghacker.com/playbook/#cbc17c8bb0 Connect with Zabrina Zablan:Website: The Gay Agenda.COInstagram: @thegayagenda.coEmail: Info@TheGayAganda.CoConnect with The Union Podcast:Website: https://theunionpodcast.com/Instagram: https://www.instagram.com/unionpodcast/?hl=enShow: https://theunionpodcast.com/our-podcast/ Connect with Jamie:YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbAWebsite: https://jwcoordination.com/Instagram: https://www.instagram.com/jwcoordination/?hl=enFacebook: https://www.facebook.com/JWCoordination/ Connect with Heather:Website: https://theweddinghacker.com/Facebook: https://www.facebook.com/weddinghackerInstagram: https://www.instagram.com/weddinghackerclub/Pintrest: https://www.pinterest.com/theweddinghacker/ Show notes by Podcastologist: Kristen Braun Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 
June 17, 2020
About Ariel Macon-Richard: Ariel has been a licensed clinician for 14 years. She supervises interns and other clinicians while helping to build various mental health programs. Ariel is trained in mindfulness, self-care, and a Certified Wellness Coach. In this episode, Jamie, Heather and Ariel discuss:Mindfulness: intentionally focusing on the present. Show kindness and compassion. Be present, focused, and intentional about your time and life.Only worry about what you can control.Lead through example and have empathy for others.Key Takeaways:In mindfulness, be focused on the present in a non-judgemental way. Don’t be focused too far into the future or too far into the past. That is not in your control.Be kind and show compassion to yourself as well as others. Treat others in a way that makes them feel human and that you understand and see their presence.Find a way to stay connected, but still find time to disconnect and think of, and enjoy what we are grateful for.Worry about what we can control. When we worry about what is beyond our control we bring anxiety and fear. Our actions speak louder than our words. Be inclusive and kind in your treatment of people in your life and business. Focus on having a non-judgmental stance."When we focus on what is out of our control, that is where anxiety and fear lie." —  Ariel Macon-Richard Connect with Ariel Macon-Richard:Facebook:  Meditate Motivate & MovementShow: Meditate Motivate & MovementInstagram: @yourhappylivingsolutions       @meditatemotivatemovement                  @herecometherichardsConnect with The Union Podcast:Website: https://theunionpodcast.com/Instagram: https://www.instagram.com/unionpodcast/?hl=enShow: https://theunionpodcast.com/our-podcast/ Connect with Jamie:YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbAWebsite: https://jwcoordination.com/Instagram: https://www.instagram.com/jwcoordination/?hl=enFacebook: https://www.facebook.com/JWCoordination/ Connect with Heather:Website: https://theweddinghacker.com/Facebook: https://www.facebook.com/weddinghackerInstagram: https://www.instagram.com/weddinghackerclub/Pinterest: https://www.pinterest.com/theweddinghacker/ Show notes by Podcastologist: Kristen Braun Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  
June 10, 2020
In this episode, Jamie and Heather discuss:“The Wedding Tax”- those charges and fees for anything wedding related. Why the extra fee? Prep time, clean up time, behind the scenes work, etc. Vendor Marketing: Are you inadvertently creating a bigger wedding tax?Are these leads from these big expensive platforms a reliable lead?What is your cost per client acquisition with your marketing platform? Urge clients to look for how vendors are advertising and if those costs rollover.Key Takeaways:“Wedding tax,” these fees are added to compensate the vendors for the additional time and communication spent with wedding couples. Advertising, bridal shows, and some marketing platforms are expensive. Those expenses are then made up by charging more to the clientele. Some big marketing platforms can create big expenses, competitiveness, anxiety, stress, and are not beneficial for the most part. This could lead to you to unintentionally add a “wedding tax” to your overall costs.What is your overall cost per acquisition? If it’s high look at different ways to market and get leads for less money. Shift your business away from paying for advertising that isn’t very beneficial and create your own advertising. Connect with Jamie and Heather :Website: https://theunionpodcast.com/Instagram: https://www.instagram.com/unionpodcast/?hl=enShow: https://theunionpodcast.com/our-podcast/YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbAEmail: info@theunionpodcast.com Show notes by Podcastologist: Kristen Braun Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it. 
June 3, 2020
Ready for a raise? Jamie Wolfer and Heather Loree Fier have said it before, but today they'll say it again... it is time to lean into digital marketing and develop a community to fuel your business. Jamie and Heather brought in an expert on developing raving online fans to share some wisdom with you all. His name is Joe Fier. Beyond being an investor, marketing expert, and podcast host, Joe is also Heather's husband. This episode dives into techniques to grow an online audience that will fuel your business and profits.
May 27, 2020
Becoming a wedding planner is not something that just happens overnight. It takes a lot of preparation, a specific taste, and a whole lot of networking to really be at the top of your game. Jamie Wolfer puts Heather Loree Fier in the hot seat to talk about her journey from planning events to becoming a wedding planner. Heather's journey is an incredibly inspiring one with lots of lessons to take away, so make sure you don't miss out!
May 20, 2020
Nothing is more thrilling than doing what you really love and getting paid for it. For Jamie Wolfer, wedding planning is that dream job. Flipping their format in this episode, Jamie is interviewed by co-host Heather Loree Fier about her entrepreneurial journey. Jamie shares how she got started, her greatest moments, and the biggest lessons she learned. Jamie planned her own wedding and just refused to stop from there.
May 13, 2020
Wedding pros often see how wedding planning and finances strain relationships. The lack of a shared collaborative vision can often cause couples to grow apart. Jocelyn and Aaron Freeman join Jamie Wolfer and Heather Loree Fier today to share guidance and wisdom that will help couples grow and strengthen their relationship during this challenging era. Jocelyn and Aaron are authors, speakers, and sought after relationship coaches who help motivated couples become a true team. They believe that couples should have a shared vision so that they can fully collaborate as they enter a new chapter in their lives. Whether you are listening with your own partner in mind or listening with hopes of better serving your engaged clients, this episode is a goodie.
May 6, 2020
Weddings have gotten prohibitively expensive, thus more newly engaged couples are finding themselves in situations wherein they actively have to seek out deals to afford the wedding they want. Luckily, wedding rentals have made this particular situation miles easier to manage. In this episode, Jamie Wolfer and Heather Loree Fier chat with Marie Kubin from Rent My Wedding about how wedding industry pros and engaged couples can benefit from the unique offerings they provide. Marie demonstrates how wedding rentals are perfect for those who are willing to go the DIY route—and save a lot of money in the process.
April 29, 2020
During this economic downturn, closing a sale is a longer process than normal. The key is being in the forefront of your clients' minds. Jamie Wolfer and Heather Loree Fier discuss generating and building relationships with your leads. By providing amazing value now, you'll be on top of mind when they are ready to make a purchase. They also talk about how to create a lead magnet for your wedding business and share some information about the best ways to generate leads, including emailing and relationship building.
April 22, 2020
No one wants their wedding to be remembered as unremarkable and boring. A special day such as this warrants an equally special ceremony with memorable moments that last a lifetime. Delivering this kind of experience to others, Mark Allan Groleau of Unboring!Wedding joins Jamie Wolfer and Heather Loree Fier for a chat about fun, story-based wedding ceremonies. He also spills all the details on developing his online program called Unboring!Officiant—from why he made that pivot to how impactful it has been for his business. Learn from Mark's experience about launching a virtual resource to help the masses officiate weddings in a more entertaining and engaging way. Say goodbye to boring in this episode and say hello to an amazing wedding ceremony that tells the magic of a couple's love story.
April 15, 2020
No matter where you are in business, once you start on your journey, the only way to go is up. However, for some, growing business tends to be a far-reaching concept, proving to be way more challenging than starting one. In this episode, Dave McQueen of Amari Productions provides great insights into how you can make this already possible thing closer to reality. Starting with his own story, he shares his journey of growing and scaling his wedding videography company. At the heart of it is having a solid team that can collectively carry on your business goals. Dave shares his tips for building and developing your A-team so you can take your company to the next level.
April 8, 2020
The Internet is ripe with not only sources but also tools that make our lives better. For business people, this means having that extra support system to delegate processes and tasks so we can focus on doing the best we have to offer for our business. In this episode, Jamie Wolfer and Heather Loree Fier dig into the tools they use to keep their businesses running smoothly. They share the applications that you can implement into your business strategy for a smoother sailing, more productive, and better-streamlined business process. Join in on this great conversation that will guide you on how to take advantage of what the Internet has to offer and will make you become better business people.
April 1, 2020
For a day in your life as important as your own wedding, it's hard to not want all the best things for your big day. The reality is that in the present, weddings have become almost prohibitively expensive for all parties involved in them, that is why many people are finding smart and crafty ways to go about them. Jamie Wolfer and Heather Loree Fier speak with a high-end wedding vendor, Meghan Makela. Pulling from her own experience, Meghan shares her story of being a budget-conscious bride while working in the more luxurious sector of her industry. This is a unique insider perspective that you're not going to want to miss! Love the show? Subscribe, rate, review, and share! Here’s How » Join The Union Podcast community today: theunionpodcast.com
March 25, 2020
With social distancing in place to help flatten the curve of the COVID-19 Pandemic, many social gatherings have been put to a stop. This is undeniably a very trying time for those in the wedding industry, feeling the burden of the sudden shift in business operations. Jamie Wolfer and Heather Loree Fier address the elephant in the room in this episode to help you navigate this challenging wedding season. Packed with actionable guidance, they show you that there is a way to keep your business in everyone's mind. With some creativity, collaboration, and focus, you can emerge from this season of chaos and fear much stronger and even more ready to take on big challenges. Love the show? Subscribe, rate, review, and share! Here’s How » Join The Union Podcast community today: theunionpodcast.com
March 18, 2020
We live in an Amazon and Google world. Consumers expect immediate gratification, 24/7 support, and a polished online presence. Jamie Wolfer and Heather Loree Fier welcome Trevor Wessman-Lavelle from Aisle Planner to discuss the dramatic changes in client expectations over recent years. They dive into the realities of running a business in this 24/7/365 world, especially when you're running as a solopreneur. Now more than ever, small businesses need smart systems to deliver a product or service that the clients of today love. Allow Trevor to help figure out how we can let tech work for us to create a fuller customer experience, set clear boundaries, and have a better overall quality of life. Sharpen your tech game to deliver a stellar client experience through this great conversation.   Love the show? Subscribe, rate, review, and share! Here’s How » Join The Union Podcast community today: theunionpodcast.com
March 11, 2020
Most of the time, people use work as an excuse for the lack of self-care they give themselves. Working on that key factor may be the answer to surviving this wedding season. In this episode, Jamie Wolfer and Heather Loree Fier give out some amazing tips on how you can improve your work efficiency and improve your lifestyle in one go. They emphasize the fact that preparation still determines how well you’ll do when the wedding season begins. If you are an engaged couple diving into your planning journey or a vendor ready to work at full speed for the coming months of the wedding season, your life might be feeling a little over-packed very soon. Jamie and Heather are dishing out wisdom on how to handle the coming months without burning yourself out. Learn the basic foundations you need to work on if you want to reach success. Love the show? Subscribe, rate, review, and share! Here’s How » Join The Union Podcast community today: theunionpodcast.com
March 4, 2020
Despite the constantly changing and shifting trends in wedding culture, the one thing you can almost always rely on seeing at a wedding is flowers. Wedding flowers are their own industry. In recent years, more service providers have been working towards being able to provide their services to a wider range of clientele with different budgetary needs and restrictions. Alison Fleck of Juniper Designs and Bloom Culture Flowers is a top floral designer who's been recognized by the likes of lifestyle mogul Martha Stewart. Joining Jamie Wolfer and Heather Loree Fier, Alison dives into the ability of a business to provide service to people at different price points. Empower your clients by making them an active part of your process.
February 26, 2020
Instagram Stories has become its very own breakout marketing tool thanks to the accessibility and easy engagement it creates for businesses working on Instagram. This is why the platform has become so important in creating brand engagement not only for popular personalities and individuals, but also for businesses. Jamie Wolfer and Heather Loree Fier talk about the who, what, when, where, and why of sharing free content to build a community of raving fans. Jamie shares tactical tips about how to make videos that your audience will engage with. Making sure you're not being left behind on the IG Story curve!
February 19, 2020
For those in the wedding industry, delivering the best value for your clients is greatly a one-shot experience. When the wedding is done, you are left hoping that they are happy and satisfied with your work. That is why the quest for overdelivering value is very crucial in this industry. However, to do so, you have to go through the money talk with your clients. Financial mastermind, Dan Hinz from Adulting with Money, joins hosts Jamie Wolfer and Heather Loree Fier to discuss the financial knowledge that every single vendor should have in their tool kit. This financial wisdom is important for vendors to have for their clients; it allows you to better guide couples through this (often) once-in-a-lifetime journey. Going deeper into providing you amazing knowledge, Dan also dives into financial wisdom for vendors on how to best ride the waves of entrepreneurship.
February 12, 2020
Event planning is a thriving industry. However, every event planner or coordinator is not without his or her foibles as mistakes happen to everybody in business. In this episode, Jamie Wolfer and Heather Loree Fier laugh at some of the mistakes they have made in their event planning careers. They hope listeners learn what not to do from this tell-all episode so that they can grow their businesses faster and enjoy their lives to the fullest.
February 5, 2020
Attending weddings as a groomsman or as guest is an honor but the journey to getting the perfect tuxedo can be daunting. Here with Jamie Wolfer and Heather Loree Fier is Nathan Bellah whose company offers a solution to bring the right tux without wasting time driving to the rental or on fittings. In this episode, Nathan, the VP of Marketing for Generation Tux, amazes us with how they are ditching the brick and mortar for a digital-based business. He notes how logistics is a powerful tool for their growing business and how vendors can partner with online-based solutions to create a win-win for vendors, clients, and awesome resources. He also talks about the icon of the suiting space, George Zimmer, and the vision for the future of the industry.
January 29, 2020
Juggling tasks between schedules, meeting clients, and keeping a home intact is a superhero’s job. This, for sure, is something that Jamie Wolfer and Heather Loree Fier are doing in their everyday lives. In this episode, Jamie Wolfer and Heather Loree Fier discuss the struggle to find a work-life balance. They also share the systems that are working and tricks that help them to keep balance, where improvements can be made, and their goals for 2020 in finding a better balance.
January 22, 2020
Weddings these days are evolving to be savvier and costlier. In this episode, Jamie Wolfer and Heather Loree Fier interview the fantastic Jessica Bishop from Budget Savvy Bride. Here, she talks about why there is tension between the budget wedding community and the general wedding industry. Even so, there is always a way to balance it out, which Jessica can help us with. She shares how the wedding industry can help each other and where the niche is heading. Jessica then shares how vendors with budget resources can grow what they have.
January 15, 2020
When growing your business, the traditional approach to dealing with competitors is by beating them. However, in this episode, hosts Jamie Wolfer and Heather Loree Fier veer away from this thinking and instead reflect on the immense value collaboration has brought to their businesses and their clients. Not only true to them, but this idea has also been slowly starting to set the wedding industry on fire. They dive deeper to discuss why this traditional approach no longer serves wedding vendors or clients and how a shift from a scarcity to an abundance mindset benefits your business even more. Giving you a fuller perspective, Jamie and Heather also tap on the logistics of collaborating with a competitor. Get inside in today’s discussion and find immense value from this unconventional business approach.
January 8, 2020
Life is not without challenges, even more felt when you have something to reach for. Here to tell us how they help individuals and organizations achieve what matters most through goal setting are AnneMarie Schindler and Melissa Stewart, co-founders of Ivy.Ly Co. Starting with their own share of overcoming challenges and tackling goals, AnneMarie and Melissa talk about their entrepreneurial journeys that started from an unlikely place—the public collapse of a very successful and impactful nonprofit. Amidst the chaos, they planned their own weddings and took on new challenges as entrepreneurs. These ladies have leveraged the power of intentional goal setting, accountability, and community to achieve dreams in their lives. Just in time for the new year, take in all the goal-setting advice and wisdom from AnneMarie and Melissa and have a fresh start this new decade as you go boldly towards your dreams.
January 8, 2020
In this modern world, many have forgotten the power of in-person networking. So much now happens online that people are slowly overlooking the value of real-life connections in both business and life. In this episode, hosts Heather Loree Fier and Jamie Wolfer dive into the ways networking in real life have grown their businesses. Human connection is the key to success in the wedding industry. The ladies explore how you can leverage this technique and empower you to grow your network.
January 8, 2020
The age-old question for wedding vendors is how do you get your name out there and make sure you reach the right people? In the age of social media, some might argue marketing for wedding vendors has become a lot easier and doesn't require the capital that it might have in the past. Max Sadik, wedding photographer extraordinaire, chats with Jamie Wolfer and Heather Loree Fier about how wedding vendors can make the most bang for their buck when it comes to marketing. At the end of the day, marketing really is a game of being smart about who you want to reach and what kind of content you want to provide for them. Learn from one of the most booked photographers in the industry, and see how you can avoid overpaying for advertising that you can essentially do for yourself.
January 8, 2020
Wedding planning can be one of the most stressful things about the wedding once you've committed to it. Finalizing dates, gathering vendors, making sure everything is in place for the big day all falls into place if you can just start right. Wedding planners Jamie Wolfer and Heather Loree Fier help you get started right on the path towards your big day. In the wedding planning industry, there are good, bad, and absolutely beautiful things, and Jamie and Heather take you through all of them in detail. Your path to the big day begins here!
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