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August 11, 2020
6 figures. $100k/year. A mile marker and goal for so many photographers. We’re going to talk about it today! It’s not a far-off dream. Yes, it’s doable. It just takes a little bit of elbow grease and strategy.    We’re breaking down our top 10 strategies to launch your photography business to 6 figures.   If there was one episode we could give you that is a comprehensive, step-by-step list of what we did in our own photography businesses that took us from $0 to 6 figures in under two years, this is that episode. Whether your goal is actually 6 figures, or you just want financial freedom and peace, a job you freaking love, and excellence in everything you do, this episode is everything you need to create a successful photography business.   Show notes: https://theheartuniversity.com/064-10-secrets-you-must-know-to-create-a-6-figure-photography-business HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/apps   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   The Heart University course: www.theheartuniversity.com/photography   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  
August 6, 2020
This episode is for all the photographers and wedding vendors out there! Your mind is about to be BLOWN. If you’ve ever wondered how people get featured on big time wedding blogs, you’re about to get the step by step formula.    Today’s guest is the incredible Nicole Taliaferro, Junebug Weddings Executive Editor.   This episode is jam-packed with the most helpful and tangible tips on how to get your work featured and the dos and don’ts of submitting your work!    Nicole breaks down why getting featured is so important, what types of submissions are annoying to receive as an editor, her preferred submission method, the types of photos editors look for when it comes to submissions, what to do when planning styled shoots, and the biggest mistakes she sees photographers making when it comes to this topic.   Show Notes: https://theheartuniversity.com/063-how-to-get-your-work-featured-with-junebug-weddings-executive-editor-nicole-taliaferro HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/apps   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.junebugweddings.com www.feelgooddressbetter.com    Follow along: www.instagram.com/nic.taliaferro  www.instagram.com/junebugweddings www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
August 4, 2020
Today we are diving into the NUMBER 1 thing we did that grew our businesses the MOST. If you’re ready to see your business TAKE OFF and go from 1 to 100 REAL fast, sit tight, and do not move! This episode is a behind the scenes look into our top recommendation for ANY business owner to grow fast and skip all the potential roadblocks awaiting you on the way.   You obviously wanna know the number 1 thing to grow your business. So what is it?? It’s not crushing it on Instagram. It’s not doing more photoshoots. It’s not even being the best and most brilliant business mind in the world. Drumroll please….It’s investing.   There are ways to invest with money, time, and resources and we are going to talk about it all!    If you want something to grow and succeed you HAVE to first invest in it. This just means putting your time, effort, and hard earned cash towards something you want to succeed. In order to do that you have to have confidence in it. If you’re trying to grow a business but are afraid to put forth any time or money into it, it’s not gonna go anywhere.   Show Notes: https://theheartuniversity.com/062-the-1-thing-you-can-do-to-grow-your-business/ HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  
July 30, 2020
You probably started your business to make money doing something you love, to have financial freedom, and to finally have PEACE in your life. Then, you started your business and discovered that financial freedom and peace were the FARTHEST things from happening as you worked, hustled, and tried to tame the BEAST that your business became. You got into business to be PROFITABLE, right? Yet so often as entrepreneurs we pay ourselves LAST with whatever leftover money we have if any. Today’s guest is about to BLOW your mind in the best way possible and teach you HOW to be profitable in your business starting NOW.   We had the honor of chatting with the brilliant Mike Michalowicz!   Mike is the creator of Profit First, which is used by hundreds of thousands of companies across the globe to drive profit. He is the creator of Clockwork, a powerful method to make any business run on automatic. And his latest, arguably most impactful discovery, is Fix This Next. In Fix This Next, Mike details the strategy businesses can use to determine what to do, in what order, to ensure healthy, fast, permanent growth (and avoid debilitating distractions).   Show notes: https://theheartuniversity.com//061-profit-first-with-mike-michalowicz HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  www.theheartuniversity.com/apps If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. https://mikemichalowicz.com/ www.FixThisNext.com   Follow along: www.instagram.com/mikemichalowicz/ www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity    
July 28, 2020
Today’s episode is for all our photographers in the house or anyone who wants to learn how to improve their editing for social media photos. We are diving into the top 5 editing mistakes photographers make in Lightroom and how to fix them. If you’re struggling to nail perfect skin tones, culling is taking you way too freaking long, or you just want to learn little tricks and hacks that make editing in Lightroom a million times easier, we’ve got you covered!  Let’s get to the top 5 editing mistakes photographers make in Lightroom! This episode will be really helpful to listen to while you’re viewing Lightroom. So pull up Lightroom and let’s get started!   Show Notes: https://theheartuniversity.com/060-for-photographers-top-5-editing-mistakes-youre-making-in-lightroom   HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Sign up and join the Lightroom Editing Challenge at www.theheartuniversity.com/challenge.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  
July 23, 2020
Today’s episode is a TREAT for you. We chatted with the incredible Quigley AND her husband Alex!   Quigley, aka Casey Goode, is a digital content creator based in Los Angeles, CA. Her mission is to inspire mindfulness in human relationships through a vibrant and exciting visual narrative of lifestyle driven content. In 2019, she launched her first online class, Soulcial Media, a self-care and mindset class for content creators. She also recently opened her Soulcial Store, which includes her long-awaited Posing Guide. Quigley and her husband Alex are expecting their first child in October 2020, and wow they’re gonna be the cutest parents ever.   We sat down with Quigley and Alex and talked ALL about social media. We focused on creating viral content, how to stand out and be yourself, how to avoid burnout, creating content with a soul-focus, how to stay inspired while creating a lot of content, and how to say “GOODBYE” to the comparison game. We even dived into TikTok, whether or not you should be using it as a content creator (hint: you should!) and how to harness the power of viral videos on the app to grow your audience and expand your marketing. Quigley and Alex chatted about working together as a couple and how they’ve navigated that journey. This episode is PURE gold in every possible way, we are stoked about all the free knowledge these two dropped.   Show Notes: https://theheartuniversity.com/059-creating-viral-content-how-to-market-yourself-with-a-soul-focus-tiktok-and-avoiding-burnout-with-quigley-and-alex-goode HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/apps   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. alex@soulcialmedia.com    Follow along: www.soulcialmedia.com  www.officiallyquigley.com  www.instagram.com/officiallyquigley  https://www.instagram.com/thesoulcialmedia/ www.instagram.com/jackpoticorn  www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity   We’re hosting a live 5 Day Lightroom Editing Challenge!!! We’re going to be diving into the nitty gritty on how we use Lightroom to edit our photos, how we import, cull, backup our photos, navigate Lightroom. The WHOLE 9 yards. We’ve NEVER taught a free training on editing before so if you’ve wanted to learn editing from us, NOW is the time. The challenge is going to start Monday August 3 and go til Friday August 7th. To sign up for our Lightroom Editing Challenge go to www.theheartuniversity.com/challenge and let’s get our editing on!
July 21, 2020
If you’re a photographer, this episode is for you. We know a HUGE portion of our audience is photographers and without a doubt one of the biggest questions we get asked is how to get candid images of our clients.   We’re going to guess what you’re probably struggling with. You’re at a shoot and your clients feel mega awkward and that awkwardness seems to be coming through all the images you’re taking. The photos you’re taking feel dull and lifeless and you don’t know how to get your clients to loosen up, feel comfortable, and get those drool worthy images full of passion, life, and laughter you’ve been craving. If this is you, this episode is your answer!   If you want to know how we get movement based images where our clients don’t look like department store mannequins and the strategies behind what we do to make them comfortable BEFORE we ever touch our camera, then buckle up cause this episode is gonna be good!   Let’s teach you how to get those wildly candid and carefree poses out of your clients!   Show notes: https://theheartuniversity.com/058-for-photographers-5-tips-for-getting-candid-images-of-your-clients HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/apps   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity   We’re hosting a live 5 Day Lightroom Editing Challenge!!! We’re going to be diving into the nitty gritty on how we use Lightroom to edit our photos, how we import, cull, backup our photos, navigate Lightroom. The WHOLE 9 yards. We’ve NEVER taught a free training on editing before so if you’ve wanted to learn editing from us, NOW is the time. The challenge is going to start Monday August 3 and go til Friday August 7th. To sign up for our Lightroom Editing Challenge go to www.theheartuniversity.com/challenge and let’s get our editing on!
July 16, 2020
If you struggle with the legal side of your business and terms like “trademarks, copyrights, intellectual property, DBA, LLC, contracts” freak you out, then keep listening! Today we’re talking to the incredible Rachel Brenke. Rachel is a lawyer, MBA & Business Consultant, and entrepreneur. She helps entrepreneurs succeed in their business by being efficient, strategic, and legally protecting themselves.  This conversation is a GOLD MINE of information. It has taken us YEARS and THOUSANDS of dollars (and lots of mistakes) to learn what she drops in today’s show. We polled our podcast Facebook group (aka YOU!) to see what questions you wanted Rachel to answer and she dove DEEP on each one. We dive into why and how contracts are set up, if you should have different contracts for different projects, and if contracts are state specific. Rachel also talks about intellectual property, copyrights, and trademarks. We even tackle questions about business formation, changing your business name, DBA’s, LLCs, and all that jazz. If you’re an entrepreneur (and not a lawyer) this episode is SOLID GOLD information. Rachel’s such a joy and we’re so excited for you to learn from her today.   Show Notes: https://theheartuniversity.com/057-trademarks-copyrights-intellectual-property-dbas-and-contracts-with-rachel-brenke HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  www.theheartuniversity.com/apps If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. www.rachelbrenke.com Free checklist: https://rachelbrenke.com/freechecklist/  Follow along: www.instagram.com/rachelbrenke  www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  
July 14, 2020
We can probably all agree that this year has been a LOT. This year has been really rough. We as people were not made to live our entire lives in a box with no in-person communication. We were NOT built that way, and we can see the affects this quarantine is having on our emotional, physical, and mental health.  We wanted to spend an episode chatting with you about how to get through the continued slump of COVID 19 and the quarantining that comes with it because there IS hope. Things are starting to open again. Life will not always be this way. Now, more than ever, it’s vital to cling to that hope and not give in to hopelessness or despair. Today’s episode we’re making it super conversational, sharing our real, raw thoughts, and giving you some tips that have helped us keep going through quarantine. We hope this episode gives you encouragement and brings joy and life to you wherever you are today.   Show Notes: https://theheartuniversity.com/056-how-to-get-through-the-slump-of-continued-quarantine HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  
July 9, 2020
Regan Walsh is an NYU-certified executive and life coach who focuses on helping women who are over programmed and underwhelmed to reclaim their lives, both personally and professionally. She contributes to Harvard Business Review and Forbes, and has been featured in Fast Company, NBC.com, Smart Business, and Columbus CEO.   In today’s conversation, we chat with Regan about some pitfalls that entrepreneurs face when growing their business. She lays out three paralyzing habits that are preventing you from living out your potential, along with some practical advice and wisdom on how to squash self-doubt and kick it to the curb where it belongs. We also touched on a topic that is SO important especially as women: the difference between confidence and arrogance and how a lot of times as women we downplay our accomplishments because we’re often too afraid to raise our hand or put ourselves out there. If you deal with fear of failure, perfectionism, self-doubt, or being afraid to get in the game you need Regan’s wisdom in your life.    Show notes: https://theheartuniversity.com/055-the-top-paralyzing-habits-that-are-preventing-you-from-living-out-your-potential-with-regan-walsh
July 7, 2020
Today’s show is a super fun Q&A with questions from YOU, our listeners, all about all things business. Today’s show covers some gold topics such as how to negotiate with your inner critic and stop hiding behind fear, pricing yourself as an entrepreneur or an educator, how we structure our business mentor sessions, and our top advice for investing in yourself and your business.   Show Notes: https://theheartuniversity.com/054-qa-episode-how-to-negotiate-with-your-inner-critic-pricing-yourself-mentor-sessions-and-investing-in-your-business HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  www.theheartuniversity.com/content If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  
July 2, 2020
Today’s episode is gonna blow your mind so don’t you dare go anywhere. We had the pleasure of chatting with Tyler Kemp.   Tyler Kemp is the founder of RollSocial.co and LeadRoll.co. He works with small businesses, influencers, and sales/service professionals to help them cut through the noise and own the attention of their market. He’s helped hundreds of sales professionals and businesses scale their marketing using the principles found in a strategy he’s called the F.I.R.E. Formula. That is Frequency, Intimacy, Relevancy, and Efficiency.  Tyler is a marketing and social media GENIUS and today we chatted with him all about how to cut through the noise, create relevance, and speak directly to your ideal client specifically on social media. If you are trying to grow your business and personally HATE social media, this episode is for you. OR if you love social media but are constantly feeling like you’re shouting into the void and no one is listening, following, booking, or purchasing what you have to offer… Tyler is going to blow your mind. We talked with Tyler about creating authority content, how to be relevant on social media, and ways to create intimacy with your audience so they actually feel like they know and trust you enough to buy from you.   Show Notes: https://theheartuniversity.com/053-feel-like-youre-screaming-on-social-media-no-one-is-listening-heres-how-to-cut-through-the-noise-with-tyler-kemp   HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/apps   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Linkedin: https://www.linkedin.com/in/tjkemp www.Rollsocial.co www.leadroll.co   FIRE formula free training: https://www.rollsocial.co/training   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
June 30, 2020
Today we are diving into a topic and question that comes up a lot: how to move your business to a new location. Whether you’re a military family, your spouse is getting relocated at his or her job, or you’re just moving to a new city for kicks and gigs, the practical side of moving a business (especially for you service providers out there) can be difficult. It can feel like ALL the work you’ve put into building up a clientele is thrown out the window and you’re back to ground zero. You might not know this, but we both started our photography businesses originally in Ohio and Kansas. We both have experience navigating the challenging waters of how to successfully transition your business to a completely new location.   Today we’re diving into HOW to practically transition your business to a completely new market, the strategies we did, and what we learned along the way. If you’re finding yourself in the season of preparing for an upcoming move and nervous about HOW to go about it for your businesses’ sake, this episode is for YOU!   Show notes: https://theheartuniversity.com/52-how-to-build-clientele-when-moving-your-business HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/josie.bullard www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  
June 25, 2020
Today’s guest is one of our best friends in the photography industry… none other than Dawn Charles. Dawn is an Oregon-based wedding photographer and business educator. She is a California girl at heart, wife to the cutest police officer in town (her words, not ours!), and mom to her two favorite little girls.  At home in Bend, Oregon, you can usually find her playing with her kids or defending herself in Nerf gun fights against her husband, or traveling the world photographing weddings. As Dawn grew her wedding photography business, she eventually navigated into offering education to other photographers with workshops, educational guides, and presets. The last of which she’s KNOWN for. You’ve probably heard of her presets,  DC Presets, so we focused a huge portion of our chat today on how she defined her style, what you have to know before creating and selling presets, specific Lightroom tools she uses that people might not know, and lots more!   Show notes: https://theheartuniversity.com/051-defining-your-style-creating-presets-and-editing-tips-and-tricks-with-dawn-charles   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  www.theheartuniversity.com/apps If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. www.dawncharles.com www.dawncharleseducation.com   Follow along: www.instagram.com/dcpresets www.instagram.com/dawn.charles www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
June 23, 2020
If you’ve been around for a while you know we’re big advocates of niching down and speaking directly to your ideal client. Common questions we get in conjunction with that are, “How do I narrow down?”, “How do I even know who my ideal client is?”, and “ How do I start speaking directly to them?”    Today’s show is about to answer all of that. This is Marketing 101. We’re diving into client avatars, marketing strategies for how to know who your ideal client is, how to get their attention, and stand out from the competition.   The truth is, in order to cut through the noise and start attracting your ideal client you HAVE to start speaking to them DIRECTLY. In trying to speak to everyone, you’ll speak to no one.   By the time you’ve finished this episode, you should be able to walk away with a clear gameplan of finding and reaching your ideal customers.   Show Notes: https://theheartuniversity.com/050-how-to-speak-directly-to-your-ideal-client-online HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity
June 18, 2020
Today’s guest is the incredible Jenna O’Brien, founder and creator of Twenty Seven.   Twenty Seven is a paper goods and lifestyle brand in sunny Lakeland, FL and online that exists to remind you of sunshine! Everything is hand-drawn and reflects retro stylings, bright colors, and messages of hope towards mental health.    On today’s show, Jenna talks to us about mental and emotional health, how she navigated her mental disorder, and through that created a wildly successful business. Her story is inspiring, hopeful, and relatable. Whether you’re a young creator dreaming of starting a business, or you also struggle with mental health, Jenna’s story will inspire the heck out of you and make you feel all sorts of yellow.   Show Notes: http://theheartuniversity.com/049-creating-sunshine-and-spreading-messages-of-hope-towards-mental-health-with-jenna-obrien HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.noissue.co Code: HEART for 10% off your purchase   www.theheartuniversity.com/apps   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   https://twentysevenlkld.com/   Follow along: www.instagram.com/shoptwentyseven www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
June 16, 2020
It’s the age-old question, “Should I combine my business account with my personal account or keep them separate”? SO MANY entrepreneurs struggle with this. Today, we’re breaking it down and answering the question once and for all: Should you have ONE Instagram account that encompasses personal AND business…. Or should you separate them?   There’s not just one way to do it! We’ve seen people have success with both ways. This isn’t an episode about HOW to turn a personal account into a business account, this is an answer to SHOULD I? And WHY?   Show Notes: https://theheartuniversity.com/048-should-i-combine-my-business-and-personal-instagram-accounts-or-keep-them-separate HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  
June 11, 2020
Today we have a TREAT for you. We had the honor of chatting with our good friend Thunderstorm Artis.    Thunderstorm has been featured in festivals throughout North America, and he’s played with artists like Jack Johnson, Booker T, and Mike Love. He most recently placed as a finalist in 3rd place on Season 18 of NBC’s The Voice with his coach Nick Jonas. His music crosses so many genres including folk, rock, soul, and country. No matter what Thunderstorm sings or writes he does it from his heart. He believes that through his music he can make our world a better place by lifting the hearts of others.   Today we got to talk to him ALL about his journey as a musician and how growing up in a family of 11 kids both grew him and affected his style and sound as a musician. We then got to chat with Thunder about ALL the behind the scenes juice from what it’s like being on one of the most popular competition shows ever, The Voice. He tells us the very inspiring story of the chance encounter that ended up getting him on the show, he talks about what the blind auditions are like, what he learned from working with both John Legend and Nick Jonas as his coaches, and SOOO much more.   Thunder is honestly one of the most humble, kind, talented, and spirit filled people we’ve had on the show, and he drops SO many nuggets of wisdom, whether you’re trying to break into the music industry or go after a dream that’s been on your heart. You NEED what this man has to say.   Show notes: https://theheartuniversity.com/047-how-one-simple-choice-and-a-chance-encounter-led-to-becoming-a-finalist-on-the-voice-with-thunderstorm-artis HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.noissue.co Code: HEART for 10% off your purchase   www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.twitter.com/thunderstorm_artist  https://www.facebook.com/ThunderstormArtis1 https://linktr.ee/thunderstormartis Follow along: www.instagram.com/thunderstormartis  www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  
June 2, 2020
If you have a hobby, a passion, or a skill that you’ve always thought to yourself, “Hmm I wonder if I could actually make money at this?” but you have absolutely zero clue where to start, this episode is your bread and butter.   Or, if you’ve already started your business but you’re finding yourself stuck or struggling with what to do next, this episode is such a concise breakdown of each step to take in your business. It’s honestly great for anyone relatively new to running a business.   You’ll walk away from today’s show with 10 tangible steps to turning your hobby into a legit business in less than 3 months. Ready for a power punch of an episode? Let’s dive in.   Show notes: https://theheartuniversity.com/046-10-steps-to-turn-your-hobby-into-a-business www.theheartuniversity.com/content   www.noissue.co Code: HEART for 10% off your purchase   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
May 28, 2020
Today’s guest is the incredible Kelsey Murphy. Kelsey helps you redefine success to create a business and life you love.  Today, Kelsey dives into the meaning of success and how to define that for yourself and how perfectionism and fear of failure can be your biggest enemy. Kelsey has a wildly successful portfolio with some of the biggest names in the industry, so we sat down to talk all about networking, getting your foot in the door, dealing with rejection, and how to pitch yourself. Kelsey gives tangible strategies to use as you reach out to work with big names and brands.   Show notes: https://theheartuniversity.com/045-reaching-out-getting-rejected-and-how-to-get-your-foot-in-the-door-with-kelsey-murphy www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. www.noissue.co Code: HEART for 10% off your purchase   www.kelseymurphy.com Whiskey & Work Podcast: https://podcasts.apple.com/us/podcast/whiskey-work-podcast/id1436358396 Follow along: www.instagram.com/kelseymurphy www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
May 26, 2020
If the word “sales” makes you think of sleazy car salesmen, the heebie-jeebies, and annoying as heck infomercials, you know the ones that say, “BUT WAIT, THERE’S MORE! BUY THE WHOLE PACK NOW AND YOU’LL GET 5 EXTRA PRODUCTS. THAT’S 10 ITEMS FOR THE LOW LOW PRICE OF $19.99”, then pull up a chair and let’s chat.   Here’s the deal: sales aren’t bad. In fact, they’re insanely wonderful! You just have to change your mindset. We’re about to do that in today’s episode. Today we walk through the 3 mindset strategies that you need to shift in order to crush your sales moving forward and to be confident to boldly talk about them to everyone you meet.   Show Notes: https://theheartuniversity.com/044-debunking-the-lie-that-sales-are-sleazy www.noissue.co Code: HEART for 10% off your purchase www.theheartuniversity.com/content If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
May 21, 2020
Kat is a Brooklyn-based online educator, digital content creator and female empowerment advocate. She loves God, a good Beyoncé dance party, + has an affinity for Ranch dressing (don't take it away from her!).   She believes in the power of story, that done is better than perfect, quality triumphs quantity, and that the journey truly is the destination.   Show Notes: https://theheartuniversity.com/043-how-to-combat-anxiety-and-burnout-with-kat-harris www.noissue.co Code: HEART for 10% off your purchase   www.theheartuniversity.com/apps   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.therefinedwoman.com Podcast: The Refined Collective   Resources for single women: bit.ly/trwdatingtips   Follow along: www.instagram.com/therefinedwoman www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com Today’s show is freaking GOLD! Kat goes DEEP into her story, how and when to hustle, and how to avoid burnout. Kat shares her story of not knowing how to operate a camera to shooting celebrity weddings and New York Fashion Shows. Through her years of hustling to the top of her industry, Kat experienced some of the worst burnout you can imagine, including panic attacks in the middle of two weddings back to back. She goes STRAIGHT to practical, tangible tools, steps, and strategies to combat burnout, anxiety, stress, and overwhelm. Probably the most powerful and simplified fight plan that I’ve ever heard so if you struggle with anxiety or fear,  you NEED to listen to Kat on today’s episode.  If you’re ready to have your life changed, keep listening.  
May 19, 2020
If you’re struggling with knowing if you’re ready to outsource, we’ve got your back, my friend. Today’s episode is all about how to know exactly when to let go of things in your business. If you’re feeling overwhelmed with work and have 5 million tasks regularly on your to-do list that just aren't getting done, this episode is for you.   If you’ve just started your business, don’t skip out on this episode! This will prepare you for the future, help you work towards outsourcing, and allow you to recognize the signs as they begin to pop up!   This episode is short and sweet, straight to the point, and packed with tangible education. You’ll walk away knowing if you’re ready to begin outsourcing and the first step of how to begin moving that direction.   Show Notes: http://theheartuniversity.com/042-how-to-know-when-to-outsource/   www.theheartuniversity.com/content   www.noissue.co Code: HEART for 10% off your purchase   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity     Podcast inquiries: podcast@theheartuniversity.com   
May 14, 2020
Today we welcome Evie’s personal financial consultant, Van Baird, to the podcast!     Van has been broke. Not so broke. And REALLY FREAKING broke at various times in his life. After 20 years in financial services, he now spends most of his days helping people to define their relationship with the money that God has given them.   Not only is he insanely funny, Van is PACKED FULL of knowledge and wisdom on everything from finances to business to social media. On the show we talk about mindsets around making money, “defining your relationship” with money, whether or not budgets work (hint: THEY DON’T),  how and why to create a spending plan, and SO much more. Today you’re gonna walk away with a brand new view of money and how to navigate it in your life. If you’re struggling with debt… listen up. If you’re rollin’ in the dough… listen up.   Show notes: https://theheartuniversity.com/041-defining-your-relationship-with-money-with-van-baird www.theheartuniversity.com/content www.noissue.co Code: HEART for 10% off your purchase If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. www.vanbaird.com Follow along: www.instagram.com/vanbaird www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
May 12, 2020
If you’ve followed this show or us on Instagram for any amount of time, you’ve probably noticed that we don't shy away from sharing our faith. We’re both Christians and believe in Jesus and the Bible. While this podcast and The Heart University isn’t strictly a Christian podcast or company, we definitely don't hide the fact that we believe in God. After receiving enough requests to do an episode on our faith, why we share it, and HOW we go about sharing it in our businesses, we decided to do just that.   If you’re a fellow believer, we hope this episode will inspire and challenge you as well as give you some tangible takeaways on HOW to share your faith without shoving it down people’s throats. If you don’t share the same faith as Evie and I, please don't let that deter you from tuning in to today’s show. You ARE welcome here. We love you. We would love for you to listen even just out of curiosity for why we believe what we believe and share in the way that we do.   Show Notes: https://theheartuniversity.com/040-how-we-integrate-our-faith-into-our-business www.theheartuniversity.com/content www.noissue.co Code: HEART for 10% off your purchase If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
May 7, 2020
Branden is a storyteller focused on the good in the world. He's the host of the podcast Sounds Good, the creator of the Goodnewspaper, a printed newspaper full of good news, and the founder of an online community with more than 250,000 world changers with his company Good Good Good.    We chatted with Branden about how to make a real difference in the world when such horrible, tragic, and heartbreaking things happen all around us. We talked about the overwhelm that can come with seeing bad news every day and feeling helpless when it comes to knowing how to actually do something that makes a difference. He gives practical actionable steps YOU can do right now to be an influence for GOOD, in your life and business, no matter how many followers you have.    This episode will inspire you and 100% bring a smile to your face. We need MORE people in the world with hearts like Branden’s and in today’s episode he’ll tell YOU where and how you can start.    We interviewed Branden before the coronavirus really hit and affected everything really hard, which is why we don’t talk about it in this conversation. However, our chat with Branden and what he is doing with his company, Good Good Good, could not have come at a better time. Since the interview with Branden, Good Good Good has risen up, done what they do best, and has been leading the charge in putting out good news in the midst of this global pandemic. It has been so incredible to see how Branden and Good Good Good have continued to spread hope, light, and positivity in a world filled with chaos and fear right now. Since recording his interview, Good Good Good has been featured in the New York Times and Miley Cyrus herself had Branden on her Instagram show, Bright Minded. We are so honored to have had him on the show spreading hope and positivity to you. We hope this episode fills you with peace about our world and the good that is truly all around you if you look for it.    Show Notes: https://theheartuniversity.com/039-how-to-be-an-influence-for-good-with-branden-harvey   www.noissue.co Code: HEART for 10% off your purchase HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/apps   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Click here to sign up for GoodGoodGood Membership:  https://goodgoodgood.subbly.co?r=167452&s=9562   http://www.goodgoodgood.co/   Check him out on Miley Cyrus’s Bright Minded: https://www.youtube.com/watch?v=EpmaqkRqmn0&list=PLri1SD7nMWCHPSpnQgiOhJJDKvZ-qECYJ&index=22&t=0s   New York Times article: https://www.nytimes.com/2020/04/14/style/good-news-coronavirus.html Follow along: www.instagram.com/brandenharvey www.instagram.com/goodgoodgoodco www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
May 5, 2020
Today it’s just me, Evie, flyin’ solo! It’s my turn to take over your headphones and share a deep dive into my story! One of the biggest questions I get is “how did you get into photography?!” I’ve shared an overview a lot of places before,  including episode 01 of this podcast and other guest podcast interviews. But I’ve never taken you BEHIND THE SCENES of everythingggg. Consider this BESTIE STORY TIME with pjs and a glass of wine, curled up on the couch together. ;)   Show Notes: http://theheartuniversity.com/038-my-story-how-closed-doors-turned-into-a-wildly-successful-career www.theheartuniversity.com/content www.noissue.co Code: HEART for 10% off your purchase If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/evierupp www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
April 30, 2020
Today’s guest is the insanely talented, Erin E Hooley.   Married two weeks after her 19th birthday, Erin is the mother to 6 children, ages 5-13. She holds no degree. She has completed no formalized training. She doesn’t even know how to sew! And yet, she is the President and Founder of Bailey’s Blossoms, a multi-million dollar children’s e-commerce clothing line, and Peyton Bre, it’s sister brand for tweens and teens.   She’s the woman who refuses to take “no” for an answer. The woman who sees opportunity where others see failure. And the woman who is determined to help EVERY woman recognize their potential and find fulfillment in leading a life of balance.   Guys, today’s episode is FIRE. Every freaking word out Erin’s mouth is literal GOLD for entrepreneurs. We talk about balancing motherhood and a wildly successful career, your biggest pitfall waiting for you as an entrepreneur and how to avoid it, not feeling worthy or successful enough, building a team, leadership, and scaling. She even touches on ecommerce and inventory!If you want to walk away fired up and ready to take on the WORLD, this is where you wanna be. Grab some chocolate (inside joke, you’ll get it soon!) and get ready to shout “AMENNNN PREACCHHH!!!” over and over today, listen up!   Show Notes: https://theheartuniversity.com/037-starting-a-business-from-the-ground-up-with-erin-e-hooley   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/apps   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.erinehooley.com hello@erinehooley.com Follow along: www.instagram.com/erinehooley www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
April 28, 2020
We’re doing something different today. It’s just me, Lindsey, doing a true solo show! We are diving into some NEVER BEFORE TOLD STORIES!   One of the most common questions we get asked is, “How did you start your business?” So many people ask that and while we’ve shared bits and pieces on other podcast interviews as well as on episode one on this podcast, we wanted to dedicate an episode to tell both of our stories from the very start of when we first picked up a camera. So, pull up a seat, grab some popcorn and a glass of wine, and let’s dive in!    Show Notes:  http://theheartuniversity.com/036-my-story-how-to-create-opportunities-for-yourself-step-by-step   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/content www.lindseynoel.weebly.com If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
April 23, 2020
Today, we are talking to Justine Lackey. Justine is the founder of Good Cents Bookkeeping - an entirely virtual business with a team of 13 with a good majority of her team being other moms.    Today we talk with Justine all about cultivating a work environment that allows freedom and flexibility for your team, how to approach money as a single woman or young mom, and she goes in depth on a topic she calls “Time Freedom” which is a concept she uses heavily within her team as well as her own life. Time Freedom is essentially molding your job around your life and not vice versa. Chatting about that led us to talk more about work/life balance, and even how to find your dream job if you’re currently working a job you HATE.   This episode is packed solid with tangible takeaways for the young mom, new entrepreneur, and seasoned entrepreneur looking to build a team and create a team environment that cultivates quality employee AND client experiences.   Show Notes: https://theheartuniversity.com/035-time-freedom-with-justine-lackey www.theheartuniversity.com/apps HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.goodcentsbookkeeping.com   Pop-up Facebook group: The Small Business Financial Dispatch  Follow along: www.instagram.com/goodcentsbookkeeping https://www.facebook.com/itsgoodcents/ www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
April 21, 2020
Have you ever gone to write the “About Me” section on your website, or write an Instagram caption, and you just draw a blank? There’s a white page with a blinking cursor and your brain is just not working. So, you hop on over to another business owner’s page to see how she does it. Before you know it, you have great ideas for your content!   Well, guess what? That’s most likely plagiarism and that’s illegal. So often it starts out innocent and TRUST US, WE GET IT! We’ve all messed up in this area to one extent or another. But, that doesn’t make it any less illegal or dangerous to you and your business.   Today’s episode gets us a little FIRED UP. This is a touchy topic and we have a LOT to say on this.    We’re covering WHY plagiarism and copying is so detrimental to your business and break it down into practical ways to tell if you’re copying or being inspired by something. If you struggle to tell the line between copying and getting inspiration, listen up!   Show Notes: https://theheartuniversity.com/034-how-to-be-inspired-without-copying   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.hustleandflow.net   Follow along: www.instagram.com/hustleandflowofficial www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
April 16, 2020
Today’s guest is the master of copywriting, Ashlyn Carter!   Ashlyn Carter is a conversion copywriter, international speaker, and marketing strategist specializing in the wedding and creative industries. She’s the founder and CEO of Ashlyn Writes, a copywriting business and marketing curriculum source for creatives. 90 one on one clients, over 5,000+ students, and 7 figures in revenue later, she's pinpointed what it is helps lock in half-a-million dollar launches for digital marketing campaigns. She traded Fortune 500 clients in corporate marketing for her own mega successful business helping women write words that sell, so they can work from a place of rest—not hustle.    Ashlyn is a new dear friend to us and she speaks from such a place of warmth and encouragement. In today’s interview we chatted all things copywriting with Ashlyn such as what copywriting REALLY means, the biggest mistakes she sees business owners making in their website and sales copy, tips and tricks for writing attention grabbing headlines and blog titles, and the art of prioritizing copy AND design when creating a web page. Prepare to have your earbuds blessed.   Show notes: https://theheartuniversity.com/033-how-to-write-copy-that-converts-with-ashlyn-carter   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.theheartuniversity.com/apps www.ashlynwrites.com www.ashlynwrites.com/quiz Follow along: www.instagram.com/ashlynscarter www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
April 14, 2020
We’ve been hosting workshops for 2 years now and in that time we have learned a lot. We’ve done a lot of things right and a LOT of things wrong. Like way wrong. Like mess up wow can’t believe we did that wrong. In today’s episode we shoot it to you straight and get real. We’re not perfect and we’ve learned a ton in the past few years of hosting live events. There’s SO much that goes into planning an in person event that most people don’t think about.   If you’re curious to hear us blab about our mistakes (trust me some of these mistakes we open up about are really juicy), or want to learn how to execute an incredible live event in the future, this episode was tailor made for you.    We are giving you the top 6 things we did wrong and right when hosting live events. We have learned so much and want you to learn from our mistakes!   Show notes: https://theheartuniversity.com/032-what-we-did-right-wrong-with-hosting-workshops   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
April 9, 2020
Today’s guest is the incredible Kristen Boss. Kristen is a mindset and business coach who specializes in helping women build their influence and grow successful businesses that deeply align with their purpose.   On today’s show, Kristen talks about the topic on the forefront of EVERYONE’S minds: COVID-19. And more specifically, how to not only survive but THRIVE as a business owner through a global pandemic and resulting economic crisis. Kristen is an expert on navigating your business through a recession. She navigated her own business SUCCESSFULLY through the 2008 recession, coming out far stronger at the other end.   Today she walks you through HOW to do that, giving step by step takeaways for how to continue to serve, sell, and show up for your customers. If this pandemic has you feeling overwhelmed as a business owner, you’re struggling with what to say, how to say it, how to stay afloat and alive, what first steps to take to pivot your business through this, and how to stay sane and in business… you need this episode.   Show Notes: https://theheartuniversity.com/031-covid-19-how-to-thrive-as-a-business-owner-in-a-global-pandemic   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   The 5 Essentials to Growing Your Business Organically: www.kristenboss.com/purposefulplatformfreebie Kristen’s Facebook Group: Becoming Boss Community Online course PRE-SALE: https://www.kristenboss.com/purposeful-platform-sales Coaching with Kristen: https://www.kristenboss.com/coaching   Follow along: www.instagram.com/_Becoming_Boss www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
April 7, 2020
Who out there is a notorious people pleaser? Does the thought of saying the word NO make you wanna hide under the covers and shut off all the lights?   We often end up saying YES to everything in an attempt to please everyone often at the expense of our business, friends, family, and life. When we say YES to everything, this means we are saying NO to something.    When you say yes to a client who you know doesn’t 100% fit with your business, you’re saying NO to peace of mind in the future. If you’re saying yes to a business opportunity that looks flashy in the moment, you’re saying NO to time spent with family later. So many of us KNOW we need to say no more often, but few know where to even start.   NO isn’t a dirty word. It’s a word that when utilized WELL,  brings SO much peace and freedom to your life and business. So keep listening to find out HOW to tackle the scary word… NO.   Show Notes: https://theheartuniversity.com/030-how-to-say-no-when-its-not-the-right-fit   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
April 2, 2020
On today’s episode we had the pleasure of sitting down with the incredible Jenessa Wait whom we’ve been OBSESSED with for years now. She is a hand letterer who has built an online print shop filled with beautiful designs, bible verses & powerful quotes. She not only sells prints in her shop but home decor items such as pillow cases, journals, mugs, calendars, and lots more. Jenessa is a wife, designer, creative and speaker who believes that encouragement and truth have the power to change the way we live. She started her hand lettering journey in 2015 as a hobby and it quickly turned into a business as well as a way to bring encouragement into people's lives and homes. She has a strong passion to impact the way people think about who they are and what they're destined for. When she's not creating, her and her husband pastor a young adults group at a local church in Austin, TX where they reside.   Jenessa’s heart is so beautiful and in our interview we touch on topics like how to get started finding your style as a calligrapher, how she started her online shop, getting out of your comfort zone, using your business to encourage people, and what to do if you struggle with feeling like you’re not creative enough.   Show Notes: https://theheartuniversity.com/029-hand-lettering-and-the-power-of-encouragement-with-jenessa-wait   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.theheartuniversity.com/apps https://jenessawait.com/   Follow along: www.instagram.com/jenessawait www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
March 31, 2020
Have you ever heard the term community over competition? Today we’re taking a deep dive into what that term really truly means. We chat about the difference between community and competition, why fostering a spirit of community will bless your life for years to come, and why fostering a spirit of competition will crush you in the long term for both your mental health and business. We are giving you three practical ways to cultivate a healthy community and make that a part of your life.   As an entrepreneur, it can get SO lonely. When we let that spirit of competition run our lives and businesses, it’s like being a tall isolated silo or fortress on a mountain. Do you want to have success in your life but then look around and have no one to celebrate that with? NO. So if you’re struggling with jealousy, comparison, feeling the pressure of competition, and deeply desire to have a support system and community around you, we hope you are blessed by today’s episode.   Show Notes: https://theheartuniversity.com/028-how-to-foster-community-in-a-cut-throat-industry HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.hustleandflow.net   Follow along: www.instagram.com/hustleandflowofficial www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
March 26, 2020
Today’s episode is a TREAT. Remember episode #17 with Brittani Hon? Well, today we get to welcome the other half of The Hons, Jon!   If you’re a wedding photographer and you struggle with burnout and reaching a limit on how far you can scale your business or if you struggle with directly trading your time for money instead of working less and earning more, Jon is about to blow some MINDS today. He talks about passive income streams, ways to make more money doing less, and why systems and workflows are SO vital to the success of your business. There are so many practical, tangible tips and takeaways for wedding photographers on how to scale and expand your business and your income.    Show Notes:  https://theheartuniversity.com/027-adding-passive-income-streams-for-wedding-photographers-with-jon-hon HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/apps   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.hustleandflow.net   Follow along: www.instagram.com/hustleandflowofficial www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
March 24, 2020
Today we’re talking about ghosting! It’s scary. It’s annoying. And most entrepreneurs HATE it.    Here’s the deal, if clients aren’t responding to you, there’s a 95% chance IT’S YOUR FAULT. But the best part? WE’RE GONNA FIX THAT TODAY. We lay out 5 insanely practical tools and strategies you can implement TODAY to cut the shizzzz, speak DIRECTLY to that client, and close that sale.   Show Notes: http://theheartuniversity.com/026-clients-keep-ghosting-you HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.theheartuniversity.com/content   Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
March 19, 2020
Today we got the pleasure of welcoming the incredible Jamie Dana on the podcast! Jamie is a hair stylist and educator in the hair industry specializing in teaching other hairstylists how to use Instagram to grow their businesses.  Jamie specifically teaches on business and instagram for hair stylists; however, everything she talks about in today’s episode is PURE FIRE for ANY business owner. In this episode Jamie talks about her top 3 tips for growing your following, her brilliant hack she does on her Instagram highlights (we’re IMMEDIATELY going to implement on our own feeds), and the biggest mistakes people are currently making on their Instagram bios and what she recommends to change. Her tips are SO tangible you can literally go do them when you finish listening to this episode. We touch on imposter syndrome when you become an educator, how to stay balanced when you’re juggling all the balls, and navigating the boundaries of saying no in your business. Let’s dive on in!   Show Notes: https://theheartuniversity.com/025-instagram-dos-and-donts-with-jamie-dana
March 17, 2020
Today Lindsey sits down to chat with Evie and her ex boyfriend Landon ALL about how to navigate a breakup in a healthy way. And before you freak out, they are still dating now, but their story goes way back! Evie originally dated Landon a couple of years ago and they had a super painful breakup. Both had no intention of getting back together, but magic happened and here we are today!   We dive into all things breakup. We talk about how to learn and grow from breakups, what Landon thinks Evie did right and wrong both during their breakup and after, and the breakup and dating culture in our society.   If you’re in a season, whether you are dating or not, and you feel God calling you to give up something you see as “good” or “good enough” in exchange for the something GREAT He is has in store then please listen to this episode. Evie and Landon spew relationship and breakup advice way beyond their years and we truly hope this episode touches your soul and shows you your worth.    Show Notes: https://theheartuniversity.com/024-navigating-a-breakup-with-evie-and-her-ex-boyfriend-landon   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.theheartuniversity.com/apps Follow along: https://www.youtube.com/watch?v=rvFyUwwsr8o https://www.instagram.com/landonmcleod__/ www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
March 12, 2020
In today’s episode, Paige Griffith, from The Legal Paige, breaks down EVERY SINGLE THING you’ll EVER need to know about the legal side of your business. If you’ve ever struggled with knowing WHERE to start with registering your business, what the heck a sole proprietor, DBA, LLC, or S-Corp even are, and contracts overwhelm you, LISTEN UP!   Paige goes over when and how to set up the legal side of your business in a “Legalities for Dummies” way that is SO easy to understand and will make you feel so capable of tackling the legal side of business. I wish I had Paige in my corner (or in my earbuds) when I first started my business, guys. Paige is a GENIUS and this episode is about to rock your world in all the best ways.   Show Notes: https://theheartuniversity.com/023-how-to-get-legally-legit-with-paige-griffith
March 10, 2020
Today we are chatting about one of our FAVORITE  topics to talk about in the world: PRODUCTIVITY. Finding ways to work smarter, not harder is the goal. Today on the show, Lindsey and Evie go over 5 ways to be more productive in your life and business. If you’re the kind of person who works sun up to sun down, has a million tabs open on your computer bouncing back and forth like a scatterbrained squirrel,  and then you get to the end of the day and feel like you accomplished nothing... THIS EPISODE IS FOR YOU.    Show Notes:  http://theheartuniversity.com/022-5-ways-to-be-more-productive/   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.theheartuniversity.com/content   Essentialism Monday Trello Sleep App Asana Wunderlist Swipes App   Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
March 5, 2020
Today we welcome the one and only Lauren Scotti on The Heart & Hustle podcast! Lauren is the QUEEN of aesthetics and honing in on a visual style that represents HER and her brand. So that’s exactly what we chatted about with her. Lauren chatted about how she found her style, and the one wedding she shot that made her go, “OMG this is it. This is what I want to be shooting.” She gives some visual Instagram tips on how to create a visually appealing feed and her advice on how to target ideal clients to start booking what you actually want to shoot.    Show Notes: https://theheartuniversity.com/021-how-to-hone-in-on-your-style-with-lauren-scotti   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.theheartuniversity.com/content   Follow along: www.laurenscotti.com www.instagram.com/laurenscotti www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
March 3, 2020
We’ve all experienced off seasons in our business. Often, they can cause us to freak out or give up. But, instead of looking at a slow season as a negative, turn that perspective around and think and you’ll start to find that this season can actually be a huge blessing.    Slow seasons can actually be WILDLY productive and helpful in your business.    Today we are giving you our top 4 things you can practically do when the money ain’t coming in the bank account and you’re twiddling your fingers waiting for a potential client to hop in your inbox.   Show notes: https://theheartuniversity.com/020-4-things-to-do-when-business-is-slow HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.theheartuniversity.com/apps   Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
February 25, 2020
In today’s show, we talk ALL about neuroplasticity and brain hacks for the busy entrepreneur to maximize productivity and memory in the midst of our chaotic workloads. He talks about a memorization hack that will absolutely change your life (trust us, we were SHOOK), time management and productivity strategies that will cut out all the time you’re wasting in your business, and even at the end - one of the most comprehensive lists of marketing strategies that we’ve ever heard. The best part? Every single strategy Mike drops in today’s episode is IMMEDIATELY actionable. So if you’re ready to walk away with a pile of the most tangible business strategies and brain hacks you’ve ever heard… listen up!   Show notes: https://theheartuniversity.com/019-the-neuroplastic-entrepreneur-with-mike-volkin HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Deep Work by Cal NewPort Peek Performance by Brad Stolberg & Steve Magness   www.Mikevolkin.com https://www.freelancermasterclass.com/ www.freelancermasterclass.com/free   Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
February 18, 2020
On today’s episode, we’re sitting down for a heart to heart relationship chat. We’re giving five of our top relationship tools you can utilize to cultivate healthy, beautiful relationships. Whether it’s a friendship, romantic, business, or even family relationships, this episode is for you!    This is a from-the-heart chat with loads of personal examples and raw behind the scenes look at our relationships, both from our love lives AND our business relationship and friendship, so if you’re looking for new ways to uplevel your relationships in life, keep on listening.   Show notes: https://theheartuniversity.com/018-five-ways-to-cultivate-healthy-relationships   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
February 11, 2020
On today’s episode Heart & Hustle meets Hustle & Flow! Brittani Hon is one half of The Hons, with her husband Jon. Together they have documented high end luxury engagements and weddings since 2012. They’ve been married for 5 years and have the cutest little girl named Pepper. As they grew their wedding photography business, they looked around at what was being taught business wise in this industry, and were tired of all the fluff. Inspirational stuff just wasn’t cutting it, and they had a passion to teach and educate other entrepreneurs. They started applying to be speakers and kept getting turned down because they weren’t “Instagram famous.” They decided to take matters into their own hands. In 2016, they officially started their business and photography workshop, Hustle & Flow. Brittani now teaches photographers, entrepreneurs, and business owners crucial business strategies and what REALLY matters when it comes to making money. Hustle & Flow is now one of the top workshops in the wedding business industry, changing students lives left and right.    We got to sit down with Brittani and chat all about the perceived competition in the educator industry, the stigma and hard work that comes with being a leader and educator, money mindset and how to have a healthy outlook on money, getting over the fear of failure and just going for it, and so much more. Brittani brought all of her sass and fire.   Show Notes: https://theheartuniversity.com/017-vital-entrepreneur-mindsets-with-brittani-hon   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   https://thehonsphoto.com/ https://hustleandflow.net/ Follow along: https://www.instagram.com/the.hons/ https://www.instagram.com/hustleandflowofficial/ https://www.instagram.com/impactweddingsummit/ www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
February 4, 2020
In this episode, we’re doing a super fun Q&A. We’re answering questions from YOU - our podcast listeners!   We’re covering how to set boundaries to avoid being a workaholic, how and when to go full time, how to cultivate confidence, how to find your niche, how to deal with unsupportive family or friends, our experience hiring a team, and budgeting as a freelancer.   WOO it’s packed. So brace yourselves cause this one’s LOADED.   Show Notes: http://theheartuniversity.com/016-qa-with-evie-and-lindsey/ HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com 
January 28, 2020
In today’s episode we’re covering websites IN DEPTHHHHH with the incredible designer behind Evie’s, Lindsey’s, and The Heart University’s websites, Sarah Crook.   In today’s episode we’re covering websites in depth! Sarah gives SO much info, tips, strategies, and tools to make your website stand out among the masses and actually convert viewers into paying, loyal clients. We go over some of the biggest tips to make your website stand out, the most common mistakes to avoid when creating your website, homepage and pricing page design, navigation, mobile optimization, loading speed, when to hire a designer and when to do it yourself, design hacks to catch people’s eyes, and SO much more. Seriously guys, this episode is JAM PACKED with so many tangible tips.    Show notes: http://theheartuniversity.com/015-top-web-design-mistakes-and-how-to-fix-them-with-sarah-crook   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   https://alisabethdesigns.com/ https://www.hotjar.com/ https://www.pingdom.com/ https://www.speedtest.net/ https://showit.co/ https://www.squarespace.com/   Follow along: https://www.instagram.com/alisabethdesigns/ www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com
January 21, 2020
In today’s episode, Lindsey and Evie are chatting about kicking booty as a mom AND a business woman.    Lindsey and Evie sit down for raw heart to heart chat about balancing motherhood and a career. Lindsey breaks down her journey of never wanting to have kids to wanting all the babies, balancing how to prioritize your kids while also running a business, maternity leave, breastfeeding as a busy entrepreneur, traveling with kids, mom shaming, and so much more.   Shownotes: http://theheartuniversity.com/014-how-to-balance-motherhood-a-career HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity  Podcast inquiries: podcast@theheartuniversity.com
January 14, 2020
Today’s guest is one of Lindsey and Evie’s favorite people on planet earth. He’s hysterical. He’s wild. He’s the best dang videographer on the planet.    Brady is a destination videographer and branding specialist who devotes his time and energy to his craft: visual storytelling. He’s been our go to videographer for our personal businesses as well as The Heart University, for over a year now. He’s soo incredible at what he does.    If you follow Brady on Instagram, you KNOW he’s known for his wild and entertaining personality. So today on the podcast we chatted with him ALL about how he infuses his personality into his business.  He also shares what got him into videography in the first place, WHY he intentionally chooses to not film weddings - a traditional route most videographers take, and how a single gif landed him a HUGE deal with a mega company. We also couldn’t do a podcast with Brady without sharing some crazy stories of how we met and what happened the week of filming our online course content a year ago. This is an episode you do NOT want to miss. Get ready to laugh a LOT and hear some FIRE truth brought to you by the one and only, Brady Clayton.   Show Notes: https://theheartuniversity.com/013-infusing-your-personality-into-your-business-with-brady-clayton HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   www.instagram.com/bradysclayton www.youtube.com/bradyclayton www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity  For any podcast inquiries: podcast@theheartuniversity.com
January 7, 2020
Let’s talk goal setting! This is a topic that Lindsey and Evie feel so passionately about. There is SO much power in strategic planning for your life and business. This episode applies to EVERYONE - not just the entrepreneurs out there.   Lindsey and Evie are getting real, raw, and super passionate on today’s show and talking about WHY it’s so important to set goals for yourself and HOW it can affect your life or business forever. They aren’t just talking big; they are talking truth. This can make or break you.   If you’re ready to get a good kick in the pants and start this year off with the vision and strategy needed to KICK BUTT… let’s dive on in.   Show Notes:  HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com  
December 31, 2019
Today Evie and Lindsey are welcoming one of their favorite people ever on the podcast, their marketing manager and Facebook Ad extraordinaire, Max Sadik.   Lindsey and Evie hired Max last year when preparing to launch their first online course, and without a doubt Max was the best investment they ever could have made. Max is incredibly knowledgeable about Facebook and Instagram ads, but more than that, he’s a freaking genius when it comes to tried and true marketing strategies. In today’s episode he holds nothing back.    Max breaks down what should and shouldn’t be in your ad copy, he walks through multiple examples of setting up a sales funnel, what the heck a Facebook Pixel is, and so much more. If you’ve ever been curious about Advertising on Facebook and Instagram, this episode is for you!   Show Notes Show Notes: http://theheartuniversity.com/011-how-to-leverage-the-power-of-facebook-with-max-sadik HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Facebook Business Manager: https://business.facebook.com/   Check out Max’s step by step video on how to navigate Facebook Marketing. First, visit his website, Marketing By Max: marketingbymax.com. From here, you can find his Facebook group. In the group there is a section called “units” and inside that section there are all the educational videos.   Follow along: www.instagram.com/maxim.sadik www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   For any podcast inquiries please email podcast@theheartuniversity.com
December 17, 2019
Evie and Lindsey are well known as branding experts and you’ve probably heard them talk all about building a personal brand through showing up as yourself and sharing both your story and personality. In today’s episode they address a colossal mistake they see people make when it comes to personal branding. This mistake is not only a pet peeve of theirs, it is also really damaging to your branding and doing the opposite of what you’re hoping to do: attract a solid audience.   Today, Evie and Lindsey discuss the difference between healthy vs unhealthy vulnerability. This can ultimately make or break your business.   If you feel like you’ve been TRYING to brand yourself in a personal way and it just hasn’t been working… LISTEN UP! Episode Links Show Notes: http://theheartuniversity.com/010-why-your-online-vulnerability-isnt-working HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity
December 10, 2019
Today Lindsey and Evie welcome one of their best friends in the photography industry, the queen of adventurous elopements and an advocate for the outdoors, Abbi Hearne.   Abbi is an adventurer, outdoor advocate, climber, skydiver, and photographer based in the Utah desert. She and her husband Callen run The Hearnes Adventure Photography, specializing in intimate weddings and elopements all over the American west but mainly in Moab, Yosemite National Park, and Alaska. They lived on the road full time for three and a half years and recently bought a house in Moab where they now spend Spring and Fall while still traveling 6+ months of the year. Abbi has built her business and lifestyle around adventure and time in the places she loves most. While her business thrives she emphasizes her own love of the outdoors, trying to never become “too busy” to enjoy life outside of work! The Hearnes are at the top of their niche, often setting the course for others pursuing adventure wedding photography, and have done so in non-traditional ways that go far beyond the tempting all-in mentality of early entrepreneurship. They have redefined the world of elopements, pushed the boundaries of adventure in wedding clothes, and done so while falling even more in love with the environment and the landscapes that drew them to this business in the first place.    They dive ALL into how Abbi navigated her wedding photography business from Houston, Texas shooting big weddings to what she’s known for now: serving the niche of epic, high end, adventurous elopement weddings. They discuss practical ways she raised her pricing over time, how she became a lover and advocate for protecting the outdoors, AND how to balance the leave no trace stance as a photographer whose job it is to shoot in the outdoors. Abbi brings such a unique and NECESSARY perspective to being a destination wedding photographer. If you’re a photographer who has always dreamed of traveling and shooting destination elopements in especially beautiful places, this episode is a MUST listen.   Show Notes: http://theheartuniversity.com/009-destination-adventure-photography-living-on-the-road-with-abbi-hearne   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.thehearnes.com https://www.facebook.com/thehearnesphotography/ www.instagram.com/thehearnes www.instagram.com/abbihearne www.instagram.com/callenhearne www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity 
December 3, 2019
If you’re the type of person who constantly is saying things like, “I’m just a stay at home mom” or “I’m an anxious person” or “I have nothing interesting to say” or anything along those lines, please give this episode a listen! Today’s show is a short and sweet sucker punch of encouragement and truth that you NEED to hear and realize. The language you use and the words you speak over yourself have power.  Lindsey and Evie give multiple examples of how that’s the friggin truth, and practical ways to change your mindset in order to change the words you speak. If you’re ready to stop speaking death over yourself, and START speaking LIFE, stick around because your mind is about to be blown. HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  Show Notes:  If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: http://theheartuniversity.com/008-why-the-language-you-use-matters www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   
November 26, 2019
In today’s episode, Lindsey and Evie dive DEEP into the nitty gritty of taxes with CPA Michael Hendricks. Michael is not your ordinary accountant. If he’s not baggin’ peaks, skiing, or hiking glaciers in the alps, you might find him headed to a local crag up the canyon in his hometown of Logan, Utah.  Michael covers everything from when to start paying attention to taxes, sales tax and all the stickiness that comes from that topic, write-offs for your business, keeping receipts and records, all the way to a touch of financial planning, investing, profit, and how to find a CPA who is PERFECT for you. Taxes DON’T have to be overwhelming and they are SO vital to understand as an entrepreneur. Today, Michael breaks down so many different angles of taxes and finances in such a simple and clear way. If taxes stress you out or feel overwhelming, this episode is about to rock your world. Michael is an absolute genius with finances and taxes - so much so that he works with Evie, Lindsey, and The Heart University.  Grab a pen + paper and roll up your sleeves, because this episode is a full notebook’s worth. Show notes: https://theheartuniversity.com/007-the-nitty-gritty-of-taxes-with-michael-hendricks/ HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Michael’s email: mhendricks.cpa@gmail.com Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity
November 19, 2019
The Instagram algorithm is hard enough to figure out without the added pressure of figuring out what the heck we want to say in our captions. Writing can seem scary and oftentimes it seems so much easier to post a pretty photo with a short, witty caption that means nothing and move on. But, if you aren’t writing meaningful stories that engage people, you’re losing half of your potential audience out there. In today’s episode, Lindsey and Evie dive deep into their biggest caption pet peeves and why it’s crucial to write Instagram captions that tell stories. You’ll walk away with a deeper understanding of the difference between filler or fluffy captions that don't mean anything, and captions that engage and attract your audience. Let’s dive in!   Show notes: https://theheartuniversity.com/006-how-to-write-instagram-captions-that-dont-suck HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity
November 14, 2019
Today we’re welcoming the one and only Natalie Franke to the podcast. This episode is going to blow your mind, fire you up, and probably make you cry (in the best way possible).   Natalie Franke is an entrepreneur, mobilization marketer, community builder, and neuroscience nerd.  As one of the founders of the Rising Tide Society and the Head of Community at HoneyBook, she leads tens of thousands of creatives and small business owners while fostering a spirit of community over competition around the world. In today’s interview we chat with Natalie about her story of pivoting from a wildly successful wedding photography business into founding an entire movement, The Rising Tide Society, and how that led her to join forces with the company HoneyBook - which we talk ALL about because we love so much. Natalie goes in depth on how she dealt with running a successful business while dealing with health issues. She shares her story with such vulnerability and grace that she had me us TEARS. Her story is SO powerful and we know it’s going to touch your hearts so much. Natalie talks all about how to find the intersection between your qualifications and passions and people’s needs - and she gives tangible practical takeaways on how to do that. Seriously we cannot wait for you to listen to this episode. Natalie is going to bless your ears, make you not feel so alone, and ignite you to rise up and own who you were made to be. You ready for ALL that? Then Heart and Hustle fam… meet Natalie Franke.   Show notes:http://theheartuniversity.com/005-starting-a-movement-with-natalie-franke HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. The Rising Tide Society: https://www.honeybook.com/risingtide/ Follow along: www.instagram.com/nataliefranke www.isntagram.com/risingtidesociety www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity
November 14, 2019
Today Lindsey and Evie dive into marketing your brand, and the BIGGEST strategy that will make you stand out from the competition. They give you step by step tools to stop sounding like a professional robot and actually create a long-lasting brand with a loyal audience and client base that will pivot with you far into the future. From social media strategies, to email and website copy, we’re getting into some nitty gritty of branding. If you’re ready to stand out from the competition, uplevel your social media game, and build a long-lasting brand, this episode is for you.   Show notes:http://theheartuniversity.com/004-the-biggest-branding-hack-youre-missing HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity
November 14, 2019
We are so excited to bring you the very first guest to this podcast, Jordan Lee Dooley. Jordan is the author of the national bestselling book, Own Your Everyday, which has also been named a "Best Book to Read to be a Better Person in 2019" by Inc Magazine.  She’s a fellow podcaster and hosts the top rated SHE Podcast. Her mission is to equip women with the tools they need to live purposefully and reach their greatest potential. Jordan has also been featured in Thrive Global, 30 under 30 Success Magazine, Forbes, and the Hallmark Channel. Jordan made up her own job title by referring to herself as a "multi-passionate authorpreneur." She’s a 3 on the enneagram, and is happily married to her college sweetheart, Matt. The two are now business partners who work side by side from their farmhouse in the Indiana countryside — with their dog, Hoosier. In this episode Jordan dives into what it looks like to navigate your career as someone with multiple passions, how to even know where to start, and how to navigate the business and financial world as a Christian. We can’t wait for you to hear her truth bombs and take away tangible tips on turning a passion into a profitable business, and how to handle that profit from a Biblical mindset.   Show Notes: https://theheartuniversity.com/003-the-secret-art-of-pivoting-with-jordan-lee-dooley/ HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Own Your Everyday: Overcome the Pressure to Prove and Show Up for What You Were Made to Do: https://amzn.to/2ph8nxY Jordan’s Website: https://jordanleedooley.com/ SHE Podcast: https://podcasts.apple.com/us/podcast/she-with-jordan-lee-dooley/id1439101884?mt=2 Follow along: www.instagram.com/jordanleedooley https://www.instagram.com/theownitacademy/ www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity
November 12, 2019
Have you ever had a client experience that went way south? Expectations weren’t met. Miscommunication made things go haywire. Somewhere along the way you and your client got on two completely separate pages. Running your own business is HARD. Client communication is one of the most underrated aspects of entrepreneurship that people overlook, yet it is the foundation for everything. Making sure you are communicating clearly with your clients is one of the top priorities to running a successful business. It’s on us as entrepreneurs, not our clients, to make sure expectations are set way in advance, questions are answered before they’re asked, and everything is made crystal clear from the very beginning. In today’s episode, Evie and Lindsey break down 5 ways to improve your client communication so in the future you can avoid things like misunderstandings leading to unhappy clients, expectations not being met because you were on two different pages, and angry clients who demand refunds. The goal of this episode is for you to walk away with tangible tips to uplevel your communication strategy with your clients.  Lindsey and Evie dive into 5 ways to improve your client communication and take it to the next level.   Shownotes: http://theheartuniversity.com/002-5-ways-to-up…nt-communication/ HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  Curated Gift Boxes: https://marigoldgrey.com/ If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity
November 8, 2019
Welcome to the Heart and Hustle Podcast with Evie Rupp and Lindsey Roman - two photographers turned entrepreneurs, and founders of The Heart University. This week Evie and Lindsey dive into their stories of how they met and created their workshops that eventually turned into The Heart University. They share what led them to this podcast as well as what listeners can expect from each episode.  So if you’re ready to step up to the plate and pursue your God-given potential, you’re in the right place
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