Presented by Mastercard

The stats don’t lie. Companies perform better when they have female leaders in addition to males. And yet, just 5% of all venture funding supports women CEOs. This isn’t just about equality--it's about the economy, too. If we want to see higher stock returns, higher overall profit, and a higher return on equity, we have to hire women, and put them in leadership roles. Unfortunately, when you see how wide the gap is between where females are today and where we want to be, the path to equality can seem daunting. Thankfully, with people like Victoria Pettibone leading the charge, we are moving the needle towards an equal future. She strongly believes we can achieve this vision if we invest financially in female leadership now. In this episode, we sit down with Victoria to discuss how she’s doing just that as the managing director at Astia and why investing in women is investing in everyone, along with some solid advice for female founders on how to build a booming, crisis-proof business. Join the party on social @workparty and stay in-the-know at workparty.com.

Guest

Victoria Pettibone, @vpettibone @astiaglobal

Produced by Dear Media

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