Afternoon Gratitude! This is Joshua T. Berglan's Morning Gratitude and today we have the amazing Avril Jones! Currently, President of ME& C Inc, Avril Jones combines her passion for the Entertainment Industry with Marketing and Branding to create strategic relationships between brands,influencers and consumers.Over the past two decades she has worked with brands such as Mattel, CBS, Lippman Entertainment, to name a few, developing consumer engagement programs that are both experiential and profitable. Prior to her 11 years as president of ME&C Inc, Avril led teams in the world of finance working for Lehman Brothers, Chrysler and Mercedes. Intertwining Finance, Marketing and Entertainment, she has traversed an Executive Career of more than 20 years, never letting go of her Fine Arts and Performing Arts Background, often times infusing Live Music and Performance into Campaigns, providing local artists an opportunity for National exposure. Following her philotrantrpic family ties , she still involves herself with a fond childhood involvement to the American Cancer Society, where her Uncle Dr. George Jones was National President and The Miss America Organization where she was a Titleholder between ages 19 and 23. In addition, she finds time to mentor for Girls Going Places and LinkedIn. After attending and Graduating from Northfield Mount Hermon Prep School Avril entered NYU Tisch Of Performing Arts at the ripe oge of 16 where she majored in Dance and Performing Arts. A triple Threat before that was even an urban term she is also trained in voice, acting through Lee Strausberg Academy, plays piano and has authored several Magazine articles as a young high school girl and continues writing professionally today for Quora Digest, when time permits.