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August 11, 2020
Today Molly Mahoney, founder of The Prepared Performer, joins us for today's Boutique Chat episode Overcome Your Fear of Video Marketing. Molly has a past of being a skilled performer and used her experiences to become a thriving digital growth strategist. Molly goes over how to get higher engagement on your social media content, Facebook live tips, creating gifs, and so much more! Tune in to hear all of Molly's must-know marketing tips!
August 4, 2020
On today's Boutique Chat episode Justin Prince, entrepreneur, speaker, & author, joins us for How to Develop a Success-Oriented Mindset. Justin has built 4 different multi-million dollar businesses, spoken all over the world inspiring thousands of leaders & entrepreneurs, has written 2 books, and does it all by maintaining focus on what's most important to him: his family. In today's episode, Justin goes over topics such as how to create intriguing content for your social media channels, defining your brand, and what habits create successful individuals. But that's not all, tune in to hear all of Justin's notable tips!  
July 28, 2020
Today Julie Tassy, Founder of Ella B Candles, joins us for today's podcast episode The Power of Scent. Julie goes over how she started her entrepreneurial journey and how she set her company apart from others. In retail, many factors can influence consumer buying habits and scent is one of them. Julie goes over the power fragrance can have on your business and how you can discover a signature scent for your store. Tune in to hear all the details!  
July 21, 2020
Today on the podcast Josh Orr, the founder of Streamline Retail, joins us for How to Create a Customer-Centric E-Commerce Experience. Josh's main mission is to help brick and mortar retailers launch and grow online. He goes over topics such as the essential tips to bring your retail store online, how to create engaging content for your customers, and how to keep your ideal customer coming back. Bring along a notebook because this episode has an endless amount of tips that will bring your eCommerce store success!   
July 14, 2020
Today on the Boutique Chat Podcast DeAnna McIntosh, Founder and Global Retail + E-commerce Consultant at The Affinity Group International, joins us for Diversity in Retail. Aside from being a retail expert, DeAnna also started Diversify Retail, an organization built to increase diversity in all facets of the retail industry. This conversation may be a hard one to start, but is the most important one we can have. DeAnna goes over how you start being more diverse in your business, what steps can be taken if you don't live in a diverse region, and how we can better educate ourselves about race & the inequality taking place today. This episode is a must for EVERYONE to hear, so tune in now for this life-changing episode!
July 7, 2020
Today Ashley Alderson, founder of The Boutique Hub, does a solo episode on Scaling from Entrepreneur to CEO. Ashley goes over the significant differences between an entrepreneur and a CEO. She covers topics such as understanding growth mindset, how to create a better culture within your team, and how properly allocate your time as a CEO. Tune in to hear all the details on today's tip-filled episode!
June 30, 2020
Today Brooke and Brandon Riley, Owners of Re-Fabbed Boutique, join us for How to Run a Successful Business with Your Significant Other. Brooke and Brandon are a true example of a power couple who learned the tips and tricks of running a successful business together. They go over topics such as how to build a large customer base, how you can set your business apart from others, and how properly delicate tasks in your team. Brook and Brandon have all the secrets to effectively grow a business as a couple, so tune in now to get all the details!
June 23, 2020
There's no new episode this week, but you aren't missing out if you're attending the 2020 Virtual Retail Summit! Ashley Alderson, founder of The Boutique Hub, presents us with a short message today that includes some inspiring words on how to keep your business thriving and reveals some important details regarding the 2020 Virtual Retail Summit that starts TODAY! It's not too late to join in, grab a ticket on https://theboutiquehub.com/business/events/. See you there!
June 16, 2020
Today Ezra Firestone, CEO of Smart Marketer, joins us for Ecommerce Marketing Strategies to Increase Sales. Ezra has years of experience building multiple businesses that bring in $20+ million in yearly revenue, and he’s here to share some of his secrets to success. He goes over topics such as email marketing, product pages, how to be a fit leader for your team, and revealing the common gaps found in Ecommerce businesses. You won't want to miss this incredible opportunity to learn from the best in the business, tune in to get all the details!
June 9, 2020
Today our host Ashley Alderson, Founder of the Boutique Hub, does a solo episode on 4 Reasons Why Your Brand Is Not Engaging. Ashley has been listening to your questions and is here to give all the details on how you can grow your brand. She goes over topics such as building engaging content, inspiring your customers with your brand, and how to create more relatable marketing content. But it doesn't stop there, tune in to hear the must-have secrets for brand success! 
June 2, 2020
Today Elizabeth Presher, Founder of Grit and Grace Digital Marketing, joins us for Creating a Customer Loyalty Program. Beth was a former boutique owner and then evolved into the owner of a digital marketing company. She's here to share all her knowledge on how you can create a customer loyalty program that actually works! She also goes over Facebook messenger automation, retention strategy, and the common mistakes boutique owners make when starting their loyalty programs. Tune in to get all the details!
May 26, 2020
Today Jess Ekstrom, Founder of Headbands of Hope and Author, joins us for The Importance of Finding Your Why. Jess's journey in becoming an entrepreneur will inspire and motivate you in so many ways. She goes over why she started her company, what it was like sourcing materials for the first time, and how important it is to have a purpose behind your business. With Jess's inspiring words and humbling experiences she shares, you won't want today's episode to end! Tune in to hear all the details. 
May 19, 2020
Today Heather Orscheln, Founder of Revel Boutique, joins us for Adapting to the New Normal in Retail. Heather is a true example of practicing adaption and seeing the successful results of it. She goes over how her side business grew into an empire, what it's like carrying nationally known brands, and how she managed to grow her business during the coronavirus pandemic. Tune in to hear more about Heather's incredible journey in becoming a successful boutique owner, even through the challenging times.
May 12, 2020
Today Christyne Gray, Founder of She Profits Now, joins us for Knowing Your Numbers. Numbers aren't as scary as they look, and Christyne is here to prove that! She goes over financial tips for beginners to veterans, discusses what tools you need to create a foolproof financial system, and reveals that you'll have more creative freedom when you understand your numbers. Today's episode is one you will not want to miss, so bring along your notebook and get ready to transform your money mindset.
May 5, 2020
Today Dr. J.J. Peterson, Chief of Teaching and Facilitation at StoryBrand, joins us for How To Build A Memorable Brand. J.J. goes over what elements are needed to create a successful story and how narrative transportation can create more revenue for you. He also goes over important topics such as how to balance your authority and empathy, when to sell and when not to, and how to create a consistent story for your brand. Bring along your notebook because there's no doubt today's episode will help transform your business. 
April 28, 2020
Today Erin Hooley, founder of Bailey’s Blossoms, joins us for Tips to Create a Profitable Ecommerce Business. Erin is a living example of being more successful by knowing her numbers. She goes in-depth on conversion rates, branding, and how she manages business and motherhood. But there are so many more helpful business tips from this well-spoken, successful entrepreneur, so tune in now!
April 21, 2020
Today Sara Burks, Director of Education and Partnerships at the Boutique Hub and Ashley Alderson, founder of the Boutique Hub, go over how you can be Managing COVID-19 and Your Retail Business.  Sara and Ashley have been listening to all of your questions concerning your retail business and the effects COVID-19 has had on it. In today’s podcast, they over your top 16 frequently asked questions. This includes topics such as operating your business virtually, where to cut costs right now, and what is changing in currently changing in retail. But there’s even more information than that, so tune in and bring along your notebook! 
April 14, 2020
Today Tamie Old, Founder of The House of Gentry Boutique, joins us for How to Create Successful Content for Boutique. Tamie goes over how and why she started her own online boutique and all the things she learned along the way. A few of the topics she discusses in today’s podcast include photography tips, what marketing channels she uses most, and how she sells her excess inventory. Tune in to hear more about Tamie’s entrepreneurial journey!
April 7, 2020
Today Gigi Butler, founder of Gigi’s Cupcakes, joins us for How to Succeed as an Entrepreneur. Gigi has had the entrepreneurial bug her entire life and went from losing her biggest dream to reigniting her passion for baking and turning it into a successful business. Her story is not only inspiring but also full of valuable advice that will help you be a more successful entrepreneur. Tune in to hear more about Gigi’s back story and the most crucial tips that helped her create a nationwide franchise. 
March 31, 2020
Today Dan Holman, founder of the Wealthy Retailer, joins us for how to Save Your Retail Business From Extinction. Dan has 25 years of experience in the retail and service industries and is here today to share his wealth of knowledge in these areas. The retail business as a whole is shifting, and the most important thing to remember is adaptation prevents extinction. He goes over actions you can take in your business that will help you seize the opportunities at hand and share the attributes that will help you grow a successful retail business. There is a global economic crisis amongst us, tune in to hear the helpful advice on keeping your business strong.   
March 26, 2020
Today our host Ashley Alderson, founder of The Boutique Hub, goes over how you can continue Growing Your Business During the Coronavirus. Ashley and the Hub team have been doing all they can to help all of you during this challenging time. Ashley has been speaking with all of you and in today's podcast, she will be discussing the most frequently asked questions concerning this coronavirus outbreak. Tune in to hear the amazing tips Ashley provides to keep your small business growing during these difficult times. 
March 17, 2020
Amanda Christopherson, Owner of Beautique, and Somer Pickard, Owner of Sparkle and Sass, join us for today’s episode “Things I Wish I Would’ve Known Before Starting a Boutique.” These two boutique besties from South Dakota tell us about the ups and downs of owning a small business and why bigger isn't always better. Today's show is a true representation of individuals who prove success isn't defined by being the largest businesses in the game and how there's no one correct business model out there. Tune in for this candid conversation that's filled with some phenomenal tips every small business owner needs to hear!
March 12, 2020
How can you prepare your business for the COVID-19 Coronavirus pandemic and prepare your boutique for any economic downturn?  The threat to our economy and small business today is real, today Ashley will give you the business building tips for your boutique to help avoid the economic turmoil. She will shed light on the opportunities we have at hand because of this experience, and also go over the present threats and how you can move past them. 
March 10, 2020
Today Melissa Megginson, Community Manager at Tailwind, joins us for Managing Social Media with Tailwind. Tailwind is a scheduling and analytics tool used for social media accounts. Grow your Instagram and Pinterest accounts in a fraction of the time by letting tailwind post your scheduled content at the best times and then be able to see your analytics in a user-friendly manner. Today’s episode is all about how you can work smarter not harder while running your social media accounts! 
March 3, 2020
Today Beth Leahy, Cheif of Operations at The Boutique Hub, and Ashley Alderson, Ceo of The Boutique Hub, give is the rundown on the 2020 Boutique Summit.  The Boutique Summit is the Boutique Retail Industry’s Top Business Conference of the Year held June 7-9th, 2020 in Atlanta, GA with Atlanta Apparel. There you will find the proven strategies, tools, and collaborators to help grow your business in an ever-changing industry and social landscape! Today Beth and Ashley go over all the juicy details of this year’s Boutique Summit and the story behind starting the largest boutique owner event in the world, plus some fun lady talk!
February 25, 2020
Today Baylee Cordero, Owner of Baylee Rose Boutique, joins us for My Experience with Starting a Boutique. Baylee started her boutique because she felt there were no clothing options in her community that made mothers feel beautiful inside and out, and she wanted to change that! Baylee goes over the ups and downs of starting a boutique, being a mother & a business owner, and what authenticity means to your customers. Tune in for even more advice and personal stories from Baylee!
February 18, 2020
Today Shannon Gordon, Social Media Manager at the Boutique Hub and former boutique owner, joins us for Strategies for Social Media Success. Shannon gives us her back story on becoming a young, working mother and wanting to turn her passion for creativity into a full-time job. She gives us insight into what elements helped her create a rapidly growing boutique, some valuable business advice all boutique owners need to hear, and what strategies will help you create a successful social media presence. You won’t want to miss this episode, it’s packed with the most valuable advice from the Hub’s social media queen!
February 11, 2020
Today Vanessa LeVan and Wren LeVan from Blush Out West Boutique join us for The Power of a Gen Z and Gen X Team. Blush Out West started out with two friends who wanted more than just a 9-5 job, it then evolved to a successful mother-daughter run business. They go over the marketing strategies that work best for them, why you need both the left and right brain in your business, and most importantly why a Gen Z and Gen X Team is so powerful! Tune in to find out more about this amazing duo and what made them stand out in the boutique world!
February 5, 2020
Today Alana Stohr, Owner of Eleven Oaks Boutique, joins us for Key Tips for Creating a Successful Online Boutique. Alana had spoken at the Boutique Summit and she’s back to give even more insight on what it takes to create a successful business. She goes over how important brand consistency is, how gratitude will grow your business and explains why it's so important to have a good team. Tune in to hear even more about Alana’s journey in growing a successful online boutique!
January 28, 2020
Today Bobby Angilella, co-founder of Slick Text, joins us for the Dos and Don’ts of Text Message Marketing. He goes over all the guidelines of text message marketing and how you can create the most successful marketing strategy. Bobby also talks about the frequency of your text messages, setting up appropriate formate, measuring redemption and so much more! After this episode, you will know all the tools needed to create an AMAZING text message market strategy, so bring along your notebook!
January 21, 2020
Today Tricia Barglof, executive director of the OFF PRICE Trade Show, joins us for Off-Price Buying. Buying off-price gives you the opportunity to maximize your profits by purchasing overstocked/last seasons goods at the lowest price on the market. With the OFFPRICE Trade Show taking place in just a few weeks, Tricia gives us all the tips and tricks to make this a successful buying trip and how off-price buying can benefit your business!
January 14, 2020
Today Sara Burks and Ashley Alderson will go over the 12 Crucial Tips for Boutique Owner Success. These 12 focus areas are apart of this year's Retail Bootcamp course. Retail Bootcamp isn’t just for those who feel their business is failing; your business will always have areas to improve on and grow. Retail is shifting and expanding every day, its time to be prepared. After today's podcast, you will be astounded by all aspects of your business you may have overlooked. Let’s start transforming your business today, tune in to find out how!
January 8, 2020
Today our host Ashley Alderson, founder of the Boutique Hub, goes over the top 20 New Year’s Resolutions for Business Owners. The New Year is here and that means it’s time to get motivated and prepare for the year ahead! Ashley goes into detail on the New Year’s Resolutions that will make 2020 the best year yet. Tune in to find out more!   
December 31, 2019
Today our host Ashley Alderson, founder of the Boutique Hub, releases a solo episode on Building Your Business with Gratitude. As we end this year and look forward to the year to come, we need to pause and express all of our gratitude. Ashley's soul purpose in today's episode is to communicate how important it is to be a thankful business owner. We need to take the time and be grateful for all of those people who are helping us accomplish our dreams and realize all the great things we've achieved this year. We are so grateful for each and every one of you, let's make 2020 the best year yet!
December 24, 2019
Today our host Ashley Alderson, founder of The Boutique Hub, does a Solo episode on 3 Ways to Maximize Your Day Planner. 2020 is right around the corner and that means it’s time to dive into your new #BoutiqueBoss planner! Ashley explains all the ways you can maximize your daily planner, so you can become more organized and accomplished! So if you’ve been wondering how to get the most out of all the fantastic content inside your #BoutiqueBoss planner, today’s episode is for you. Tune in to find out more!
December 17, 2019
Today Kyle Rooney, partnerships manager at Route, joins us for today’s episode Cutting Your Package Losses. One of the biggest headaches a business owner can face is lost packages. Route as come up with a solution to solve this problem for both the consumer and the business owner. Route does not only have a revolutionary way to insure shipped products, but it also has an app so you can visually track your packages, anytime, anywhere. To find out more about how you can save you time and money with Route, tune into today’s Boutique Chat episode!
December 10, 2019
Today our host Ashley Alderson does a Solo episode on Finishing the Year Strong. The end of the year is the perfect time to reflect on how your business is doing and what you can do to make 2020 an even more successful year. Ashley gives us all the strategies to end the year with a bang and get us prepared for the year ahead! Today’s episode will include 4 main focus areas that will help you finish the year strong, tune in to find out all the details!
December 3, 2019
Today Julie Allen, owner of Mary Rose Boutique and Mary Rose Foundation, joins us for Starting Your Own Business and Foundation. Julie’s mission is all about spreading a positive message within the community around her and change lives in the process. Julie gives us all the info on how to create your own foundation and run a boutique at the same time. The most crucial point Julie brings up in today’s episode is how important it is to have a WHY behind your business. You won't want to miss Julie Allen's amazing and inspiring story! And as a heads up for our listeners, today’s episode discusses battling eating disorders and mental illness. 
November 26, 2019
No episode this week but Ashley reaches out to all with some encouraging words for your busy week ahead!
November 19, 2019
Today one of our favorite ladies Nikki Casey, Director of Style at The Boutique Hub, joins us for All Things #BoutiqueStyle. As you all might know, The Boutique Hub had their major site split earlier this year, and we couldn't be more pumped! Nikki is here to give us all the ins and outs of our site #BoutiqueStyle. Today you’ll get to learn about how this site will help shoppers find a simpler way to discover your boutique and help them find unique, trustworthy business to buy from. We got to create an amazing win-win scenario for both shoppers and boutique owners!
November 14, 2019
Shaley Ham joins us for today’s episode, Collaborating with an Influencer. Shaley starts by giving us background on how she grew to become an Instagram influencer. She gives us some extensive and valuable knowledge on the correct ways to work closely with an influencer and LOTS of tips and tricks to help grow your following and engagement on Instagram. You can never learn too much about the world of influencing and Instagram, so grab your notebook and let’s get started!
November 5, 2019
Today Randa Carrabba, Entrepreneur extraordinaire, joins us for Evolving as a Business Owner and as a Person. Randa’s entrepreneurial journey began with making jewelry in college and from there it grew into a widely successful clothing boutique. Randa’s journey took twists and turns as she grew into who she wanted to be; she evolved from owning a boutique to starting her own label and fitness app. She shows us that evolving as a person and as a business owner is OK, it may be scary but you’ll never look back with regret. Randa is a woman who wears many hats but does it all with so much grace, you can’t miss this inspiring episode!
October 30, 2019
Today Charlie Youakim, cofounder of Sezzle, joins us for All things Sezzle. The title for today’s episode is pretty self-explanatory, today it’s all about Sezzle and the revolutionary installment payment method they provide. Charlie gives us the background on how their company came to be, their mission, how to implement Sezzle into your business, and how it’s benefiting both customers & business owners. The future of payment is here, so you can’t miss out on this valuable knowledge that's transforming our industry!
October 22, 2019
Today our host Ashley Alderson, founder of The Boutique Hub, does a solo episode on 5 Ways to Maximize Small Business Saturday.  Ashley will be going over topics such as signage, the benefit of swag bags, promotion vs. sale, pop-ups, and lots more! We all know Ashley’s solo episodes are filled with amazing tips and tricks to run your business at full capacity, so don’t miss out!
October 15, 2019
Ashley LeMieux, author, speaker, and entrepreneur, joins us for Creating a Business with Impact. Ashley always had a dream of becoming a writer, but also the longing to help others. She gives us her back story on how the Shine Project came to be and all the lives it’s been able to impact. Not only that, but Ashley let’s us know how dealing with pain doesn't have to bring us down, but teach us how to live our life to the fullest. This story will pull at your heart strings and keep you inspired to do more and be more than you once thought.
October 8, 2019
Today Amy Harper, vice president of marketing, apparel & accessories at DMC, joins us for How to Maximize Your Market Experience. Amy gives us some amazing tips on going to market, whether it’s your first time or you are a vetrine buyer! She gives us valuable information on why going market is so important, how to plan your time at market, what to expect at Dallas Market Center this October, upcoming trends, and soo much more. The lovely and bubbly Amy will keep you all ears in this episode, so bring along your notepad and pen!
October 1, 2019
Today Dani Flaming, owner of the Fringed Pineapple, joins us for Being a Successful Business Owner Means Knowing Your Customer. Dani comes on the show today in the height of winning Idaho's overall boutique of the year and the top 10 global boutique of the year. She tells us what it’s like to run a powerful, small-town business. Dani gives us insight on what social media outlets work best for her, how she stays real, and why finding your ideal customer is so important. In this episode, you’ll get some prime tips on the do's and don’t of starting a business. 
September 24, 2019
Today we are going over 5 Boutique Owner Myths Debunked with our host Ashley Alderson, founder of The Boutique Hub. Today's myths debunked are all about how you can increase your traffic and grow your sales. Ashley covers topics such as working with influencers, pricing, working with your team, and lots more! Grab a notebook and get ready to grow a thriving business. 
September 17, 2019
Today Marie Earthman, boutique owner and mom, joins us for Being Business Owner and Coping with Mental Illness. Marie got her start in the retail business at just 14, and never looked back. She grew to have her own successful online jewelry business in 2007 then moved onto a brick and mortar store in 2011, with both apparel and jewelry. But aside from running a successful business, Marie gives us her background on fighting a lifelong battle with depression and anxiety. Though today's topic is a hard one, it's one that needs to be more widely talked about. Mental health issues affect so many of us, and Marie shows us you're not alone.
September 3, 2019
Today Ben Parr, award winning entrepreneur, author, investor, and journalist, joins us for Demystifying Facebook Messenger. This episode is all about facing your fears! We are going deep into the world of marketing, so get ready to some take notes. Ben Parr explains to us the importance of using Facebook messenger for marketing. He also goes over the important topics such as; captivation marketing, comment capture, trends in ecommerce stores of ALL types, and so much more!
August 20, 2019
Ashley does a solo episode today on 7 Ways to Get More Bang for Your Buck When it Comes to Pricing Your Products.  Whether you're an experienced boutique owner or just a beginner, this episode may have you rethink your old pricing ways. Ashley goes over some important topics such as turn rates, how to rethink markdowns, and why your pricing is unique to your business. We want you to be able to capitalize on all the hard work and effort you’ve been putting into your business, that is why the strategy behind your pricing is so important!
July 30, 2019
Krisee and Whitney, founder’s of Hayloft Boutique, join us for today’s episode Why You Need Both Your Right And Left Brain While Running a Business. From starting their business with a single t-shirt to now owning a blooming online shop and storefront, Krissee and Whitney give us all the info on how it all came together so perfectly. Some important topics discussed in today's episode include using comment sold, managing your inventory, and how to balance the analytical side & the creative side as a lean business.These ladies did not spare any details on what has helped them create a successful business! 
July 23, 2019
Brittany and Vannessa, founders of Simple Blessings Boutique, join us on today's episode Growing Your Business As a Team. The founders of Simple Blessings go over the important topic of what it means to scale a small business. From learning how to keep track of your numbers in all areas of you boutique, creating a personal relationship with your customers, and going through it all as a team. These two really show no matter what your business size, you can own it AND be successful!
July 16, 2019
Erica Kelley, founder of Whiskey Darling, joins us for today's episode Marketing to Your Audience On a Personal Level. Erica’s mission is empowering women of every shape and size to be themselves and knowing they can feel confident in her boutique’s clothing. Erica covers other topics such as marketing to a large age range, photo editing, and facebook ads. 
July 9, 2019
Taylor Jones, founder of The Tiny Closet, joins us on today's episode Marketing to Millennials. Taylor gives us her back story of starting her boutique with the dream of standing out and how she accomplished that with a bus in tow. Taylor gives us insight on the importance of creating an experience for customers, always being your authentic self, all things instagram, and so much more! No matter where your at on your business journey, you won’t want to miss out on today’s episode that is filled with some awesome content!
July 2, 2019
Today Michelle Manningham, founder of Texi Boots, joins us to talk about Building a Brand from Scratch. Michelle tells us how her vision of becoming a designer went from dream to reality. From finding out how to manufacture her line, believing in the core value of female entrepreneurs supporting one another, and learning to fight for your dream. You don't want to miss this inspiring episode!
June 25, 2019
Today Our Host Ashley Alderson, founder of The Boutique Hub and Sara Burks, director of partnerships and education at The Boutique Hub, go over Boutique Owner Myths Debunked. No matter where you are at in your business journey, it's always good to go back to the playing book. Sara and Ashley cover loads of useful info, such as the importance of knowing your numbers, moving inventory, and so much more!
June 18, 2019
Our host Ashley Alderson, founder of The Boutique Hub, does a solo episode this week on the 7 Keys to Productivity. Ashley goes over topics such as managing your calendar & to-do list, the best methods to managing your time, and so much more!  All of this valuable information found in today's podcast has saved Ashley and members of the Hub hours and hours of work, so tune in and bring along a notepad and pen!
June 11, 2019
Thanks for stopping in! There is no podcast this week because the 2019 Boutique Summit is taking place, Ashley gives us a short update about the event. 
June 4, 2019
Mike Michalowicz, author, podcaster, speaker, business columnist and TV host, gives us an abundant amount of business tips and his experience in becoming a successful entrepreneur. Todays podcast has an emphasis on “Profit First”, teaching business owners how paying yourself first can transform the ecosystem of your business. From the fear and downfalls to transformation and confidence, Mike covers it all! You want want to miss this mindset changing podcast.
May 28, 2019
Our host Ashley Alderson, Founder of The Boutique Hub, does a solo episode this week explaining the top 10 things you need to know when starting a business. But don’t go to far yet, this isn’t just for newbie business owners. This episode is loaded with tips that are important for any business owner, going back to the basics is always beneficial to your business! Ashley gives us some prime information on multiple topics; from legal tips, to knowing your numbers, finding your tribe, and SO much more!
May 21, 2019
Allison Albritton, the Founder of InStyle Auctions & Boutique, tells us how she created a known brand with a staple look that was memorable since 2012. Building into multiple sales channels and an app, Allison goes into detail on why she loves live sales using Comment Sold & giving her customers choices. Any boutique owner will love all the useful info Allison gives us on owning a growing business and being a busy mom!
May 14, 2019
Jenifer Burnett, the owner of Punchy’s, talks about her unique experience in starting her business and the importance of knowing your customers, your numbers and how to maximize new customer acquisition from road shows and pop ups. Jen gives us a glimpse into what it’s like to do shows (such as the NFR) to grow your customer base. Jen’s vast knowledge on running a successful business will benefit any boutique owner or vendor!
May 7, 2019
Megan DiVincenzo, the founder of Sis Kiss and a former defense attorney, explains how her business began by finding a problem in a product and solving it. From there, her business grew from word of mouth to a booming online wholesale business. From maximizing influencer relationships, to balancing both retail and wholesale growth, Megan gives us real talk and a true example of who an authentic business women is.
April 30, 2019
Dana Spinola, the founder of Fab’rik gives your host Ashley Alderson shares what it's really like building a boutique brand across nearly 50 stores, even through a recession. Using her WOW customer service culture, Dana shares her heart & mission in a truly genuine and grounded nature. Get ready to talk burn out, growth and building a legacy you can be proud of.
April 23, 2019
Tori Gerbig from Pink Lily Boutique talks to your host Ashley Alderson about her story and what’s happening inside of the Pink Lily including their amazing growth. Tori reveals some of their amazing strategies, how they’re working with influencers and what’s next for the Pink Lily.
April 16, 2019
Is your e-commerce site maximizing these 5 key areas? Today on the show we are joined by Hot Mess Consulting Founder, Angela Froschl. She brings incredible insight as a boutique owner, website designer, Shopify, and branding expert.  Her heart for helping boutique owners shines through as she shares a wealth of knowledge in how to craft a website experience that speaks to your customers, and drives success for your boutique.
April 9, 2019
Sara Burks, the Director of Partnerships and Education at The Boutique Hub, joins your host Ashley Alderson to talk about the 5 ESSENTIALS to growing a successful boutique business and their Retail Bootcamp program. Are you operating only in the art of retail, or the science? Sara and Ashley cover the most common mistakes and opportunities every retailer must look for!
April 2, 2019
Caron Stover, Vice President of Atlanta Apparel and Morgan Ramage, Fashion Creative Director at Atlanta Apparel join us to talk about how to shop apparel markets, uncover trends for fall, and highlight how to navigate the Atlanta Apparel Mart. Learn how and why this major apparel trade show has emerged as the biggest on the east coast and how it caters to retailers, buyers, and even taste-making bloggers. Plus — who is excited about The Boutique Summit in June? We’re sharing details!
March 26, 2019
Sarah Resnick, Account Executive at Chinese Laundry, shares her vast experience in the wholesale business. Sarah gives us some background on how she got started in the fashion industry at the age of 15 and what she's learned in being in the wholesale shoe market. She gives us important tips on how vender/boutique owner relationships are so vital in creating a more profitable business.
March 19, 2019
Leslie Plank and Stacy Gnewkowski, Owners of Hawthorne Collection Boutique, are two best friends that are mothers of children with special needs. They have come to the show to discuss the retail and wholesale side of their business, including the importance of involving your family in your company, along with social responsibility.
March 12, 2019
Lisa Landers, owner of Swirl Boutique, with three California locations shares her experiences from starting her boutique to retaining clients across all channels. Lisa shares her most valuable marketing tips and talks about how she was able to get her boutique to over 60K Instagram followers. The woman who does it all takes a minute of her time to share her secrets, from increasing your prices, carrying better brands, to managing and growing your staff. If you love west coast fashion and have a growing brick and mortar, you'll love Lisa's advice!
March 5, 2019
Jessie Jarvis, Projects Manager at The Boutique Hub and a western fashion influencer, talks about how she became an influencer as a rancher through authenticity and engagement. Jessie offers up effective tips on how to evaluate influencers and what to include when drawing up contracts for influencers you hire. As a mother and a wife, Jessie balances her lifestyle with her business, and you can too with her social media and boutique-representing advice.
February 26, 2019
Ashley Alderson, founder of The Boutique Hub and host of the Boutique Chat Podcast, sets off this second season with a solo episode addressing ways to avoid strategies that are counter-productive for your boutique. Ashley will guide you away from common mistakes and pull you towards reasons boutiques fall flat. Prevent burn-out and manage your precious time by treating these six reasons as an experienced checklist to keep you on track and lift your business to its full potential.
December 14, 2018
We’re not just talking about finishing the year strong in your business, it’s your entire life. That last week of holiday sales is a tough one, but preparing yourself for an amazing start to 2019 can have amazing psychological effects that last all year long. This episode is full of tips to make this happen. For show notes & resources visit the episode webpage below or click here. (edit URL) Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
November 27, 2018
Our guest today owns four businesses that serve the retail industry. Jason knows every side of the boutique world, so get your pen ready! Jason’s wife Shannon started her boutique Deep South Pout in 2011. Short after, the Stokers’ and their business partners started a wholesale jewelry line, a wholesale graphic tee company, and a social selling platform. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
November 13, 2018
Get ready to take notes. Copyrights, trademarks, and licensing agreements. Four words that might send chills down your spine. But today we’re breaking them down with Mike Satterfield to cover what each brand and boutique should know to protect your business plus the original work of designers.   Plus as a little bonus for the conversation, outside of retail and wholesale, Mike is also a well-known influencer in the automotive industry. From working with the biggest car companies in the world, Mike answers your questions about influencer ROI, contracts, and finding companies to work with.  We’ve got you covered in this episode with several actionable takeaways! For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
November 6, 2018
Do you know where Black Friday got its name? Well traditionally, retailers were in the red financially all year, but when the holiday shopping season hit they moved into the black. Hopefully, that’s not the case for you but that doesn’t mean you shouldn’t take advantage of this powerful season. This week we are diving into 5 critical tips to help you maximize the busiest season in retail and push you into a powerful 2019 season. Want more tips, strategies, and sales boosters? Click here for 6 Secrets to Double Your Holiday Sales video and to enroll in The Boutique Hub’s Holiday Marketing Masterclass. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
October 23, 2018
That’s right, Ashley chatted with FashionGo’s CEO Daniel Lee. They breakdown where the wholesale industry has been, what it’s doing now, and what’s on the horizon. FashionGo and other online wholesalers make it possible for boutique owners to shift their buying strategy on a weekly basis rather than yearly or quarterly, and that is changing the game. Pssst. If you aren’t analyzing your POS data to adjust your buying strategy you need to be! Check out the Hub’s training library for more info. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
October 16, 2018
Pinterest isn’t for short-term strategy, it’s for dreamers. Dreaming what outfit they’ll wear to the rehearsal dinner at their wedding, what house they’ll live in when they have four perfect kids someday, and what cookie recipe they’ll bake for Santa. They are dreaming about what’s to come next in their life.Pinterest is a long-term strategy that builds your brand and continually puts you in front of potential customers. This amazing conversation will blow you away. Kate Ahl is one of the leading Pinterest experts in the world, get ready. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
October 9, 2018
Early on in Bob’s retail career, he realized that making the customer happy is the most important thing in sales. Not just accepting returns with no receipt or sending thank you cards after a big purchase. Every. Single. Second. Matters. From the moment your customers come in contact with your staff everything matters. This episode breaks down key points of how to train your staff, how to manage your time efficiently, and so much more. Learn more about WhizBang! Retail, click here! If you’re already a member of the Hub be sure to check out Bob’s guest training “How to Find Great Employees” under Team Management in The Boutique Hub Training Library. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
October 2, 2018
Finding new, fresh, and trendy pieces for your store is one of the key priorities as a boutique owner. Going to market is necessary and the sales reps you’ll find there can help you make it big, but as more and more wholesale shopping moves online, you need to know all of the resources available to retailers, like Fashion Domino.  Meet this new online fashion marketplace for wholesale, and enjoy perks like free shipping. Here’s the backstory. Receive updates for Retail Bootcamp here. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
September 25, 2018
Buying smarter means understanding your product lifecycle and getting the best quality and pricing for what you’re bringing in. Going to LA on a regular basis isn’t ideal, because well… life. That’s where a buyer like Jacqueline comes in. Jacqueline has been on both sides of the aisle as a boutique owner and buyer. In this episode, we talk misconceptions buying in LA, how to build partnerships with vendors and make the most of your buying dollars. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
September 18, 2018
These two sisters are creating waves in the shop small movement carrying the title of fashion influencer and boutique owner. Tracy and Stefanie’s love of fashion and beauty led them to start a YouTube channel in 2009. Fast Forward 9 years, they’ve just been named the 2018 Global Boutique of the Year. This podcast dives into their journey, balancing working with family, transitioning back and forth from influencer and boutique owner, and much more! For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
September 11, 2018
If you are not using Pinterest in your business you are missing a huge opportunity. Did you know women’s fashion is the number one most pinned category? We chatted with Partner Manager at Pinterest for this episode, she also joined us at The Boutique Summit this past June and let us tell you now… you’ll want to grab a pen. Pssst. Pinterest is contributing exclusive trainings for The Boutique Hub’s Members Only Training Library. Join here.   For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
September 5, 2018
You don’t own your Facebook page, Instagram, or Snapchat. So what will you do the next time an algorithm takes a nosedive?  How will you reach your customers? That’s where your own list comes in, your email list, and in today’s world of marketing to overfull inboxes, a new list. Text Message Lists. With 98% of text messages read in the first 5 minutes, it’s time to re-think your marketing strategy. Get ready to take notes on the strategy you can use NOW in your business. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
August 21, 2018
Brand Assembly was created with one purpose in mind: to help emerging fashion brands grow their business by creating a community that leverages resources and provides a platform for brands to support one another. By creating a nurturing and collaborative atmosphere, Brand Assembly removes the barriers of entering a highly competitive contemporary market and assists in building a successful business.    For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
August 14, 2018
One of the most important missions to Missy Robertson and her family has been to work selflessly to help others find faith and inner joy through charity. Missy has established Laminin House to provide jobs for women in the West Monroe area with a desire for community in a supportive work environment. Each piece of jewelry is inspired by southern femininity and a love for the outdoors. It is individually crafted by women in need of a new purpose, including those rescued from sex trafficking, homelessness and addiction. Laminin exists to equip, empower, and enrich the lives of the women it employs while bringing a reminder of God's creations to the marketplace. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join  
August 8, 2018
Women’s Wear in Nevada has been a premiere show in Las Vegas for decades and Des is on the forefront of changing the experience this show offers. From educational events to recognizing the trends in retailer and consumer buying, get ready for a fresh WWIN. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
August 7, 2018
Girl, grab a pen. This podcast answers questions you’ve been searching for and we go in-depth on what technology is most important for your boutique. Point of sale systems helps you better manage your inventory for e-commerce and brick and mortar stores. >> EPISODE 27- LISTEN NOW ON iTunes
August 2, 2018
Hang with us in this episode we had some technical difficulties, don’t worry you’ll get a good laugh! If you didn’t listen to part 1, The Boutique Hub turns 5 years-old this month and to celebrate we’re asking Ashley, the founder, anything and everything from business tips, to how she built the Hub, and the dirty secrets about her obsession with tacos and Will Ferrell.  This is part 2 of a 2 part series, so if you missed part one be sure to go back and check it out! For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat *** Facebook: @boutiquehubashley Instagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
July 31, 2018
Viva Las Vegas! Before we attend one of the season’s biggest apparel markets, we are getting you ready to maximize your trip to Las Vegas. WWD Magic Brand Director, Kelly Helfman is breaking down everything you need to know from the shows all week, trend analysis of what’s coming for spring, and sharing insider business tips for boutiques. Kelly is a total mom meets fashionista and takes us inside of her career in fashion, after owning a retail store herself. Even if you aren’t going to Vegas, this podcast is full of takeaways and strategies you can use right now. For those of you headed to Vegas, just a heads up that we will be hosting TWO events this season, both on Tuesday, Aug 14th. #BOUTIQUEBOSS BREAKFAST: at WWINFeaturing 4 speakers + Roundtable business topics on buying, data, sales training and Social media engagement8:30 am - breakfast served!Click here to RSVP #BOUTIQUEBOSS COCKTAIL PARTY: at WWDMAGICFeaturing MAGIC Show Director Kelly Helfman, breaking down trend analysis for boutiques, and notes on brands and strategies to be looking for, for spring 2019.4:00 - 6:00 pm - cocktails servedClick here to RSVP AFTERPARTY -- BUS provided by WWD MAGIC to VIP POOL Party at Mandalay Bay to follow!! For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat ***Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
July 25, 2018
The Boutique Hub turns 5 years-old this month and to celebrate we’re asking Ashley, the founder, anything and everything from business tips, to how she built the Hub, and the dirty secrets about her obsession with tacos and Will Ferrell.  This is part 1 of a 2 part series, so come back next week for more! Our followers on social media and member’s in our groups submitted these questions, and Ashley shares the good, bad and ugly. Joining Ashley is Jessie Jarvis, Project Manager at The Boutique Hub, and she too isn’t holding back! For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat *** Facebook: @boutiquehubashley Instagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
July 18, 2018
We know, we’re a day late, but.. *que the bells and whistles* The Hub team was launching The 2018 Boutique Awards!! And holy cow, our boutique members rallied their customers. We’ve had 100,000+ votes in less than 24 hours. The timing couldn’t be better this week, then to have on the show the reining 2017 Global Boutique of the Year - The Lace Cactus, and founder Kelsey Darby of Hico, Texas. This episode is near and dear to our hearts. Kelsey Darby started as a 19 year old single mom, blew up the boutique world, and hit rock bottom. She went from The top of the world, to wanting to completely give up, selling nearly everything she had, to back again and winning The 2017 Global Boutique in the same year. She is a woman on a mission, and her authenticity speaks for itself. Get the tissues ready, girl. She is speaking to us all. More about the 2018 Boutique Awards here: http://tbhub.co/tba For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat *** Facebook: @boutiquehubashley Instagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
July 10, 2018
In a four-month span, Camey can work with up to 800+ vendors and travel across 6 states by hosting the boutique specific, Ruffles and Rust Expo. She’s seen the good, the bad, and the just plain ugly booths, marketing, and customer service. In this episode, she’s sharing the tips she’s learned along the way to help you step up your game at your next pop up or vendor event! For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat *** Facebook: @boutiquehubashleyInstagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders:www.theboutiquehub.com/join
July 3, 2018
How can you maximize Facebook Live for your boutique AND successfully sell plus sizes? Mindy’s truthful, real personality shines in this episode like it does in her successful live videos. From markup strategy, Facebook algorithms, hiring a team, working with family, and organic growth, this episode is chalked full of golden nuggets that can change your business.   But more than that, we love how Mindy shares her story of being at the lowest point of her life before starting her business, and how you can build something great with the same mindset she did. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat *** Facebook: @boutiquehubashley Instagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join  
June 26, 2018
Let’s cut through the noise of those Google and YouTube searches and get down to 5 tips that will actually help you start your business off right. While the boutique industry is glamorous, we want you to be prepared for the not so glamorous  times too, so prepare yourself for some real talk. From buy-in groups, to hustle and being original, these top tips can’t be missed in your business!   For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat *** Facebook: @boutiquehubashley Instagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
June 19, 2018
How does someone get into manufacturing their own line? How can you stay creative and on top of the game?  And better yet, what denim trends are coming for fall? This week, we visit with Christina Choi, the Creative Director at Judy Blue denim, and daughter of Judy, to hear what it took to build a denim line that so many boutiques love today, and how those same boutiques can be prepared for trends in denim for the fall. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat *** Facebook: @boutiquehubashley Instagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
June 12, 2018
This episode covers almost everything because our guest Ali Dee dabbles in a little bit of everything. From fashion influencers, Instagram, and working for Mark Cuban to attending market, the flooding of graphic tees, and dealing with copycats to customer service, pricing, and why brands and boutiques need to work together. Oh, and the fabulousness that is Reba McEntire. Get your pencil ready whether you’re a brand owner, boutique owner, service provider, or just a fan of Ali Dee. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat *** Facebook: @boutiquehubashley Instagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
May 29, 2018
MaCandis Boutique was open for more than 67 years, where Sara Burks, Director of Partnerships & Education at The Boutique Hub, started working in high school. Skip forward a few years, with a Masters in Business Administration Sara Burks purchased and operated the store for 20+ years.   From managing your team, inventory and reporting key metrics, and mastering customer service, Sara is sharing with us her secrets to success. Plus, what retail and basketball have in common...and it’s pretty smart! Sign up for updates about our Digital Retail Bootcamp with Ashley and Sara! Click here. For show notes & resources visit the episode webpage below or click here. Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat *** Facebook: @boutiquehubashley Instagram: @boutiquehubbusiness & @ajalderson Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
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