Show notes
Are you listening to your ideas? This questions may sound strange but this was how Zumba became the household-name brand it is today. And the speaker sharing this story on Mindvalley’s A-Fest stage is Jeffrey Perlman, former CMO of Zumba. Jeffrey will explain how we can discover our true legacy and harness the power of inevitability in three strategies. “Zumba was inevitable. It was more real in our heads than the real world.” — Jeffrey Perlman Highlights from the episode:
- Jeffrey opens the stage with his truth; introducing, “Gonzalo."
- He tells the story of how Zumba started from being the joke of the fitness industry to the mega-brand it is today
- Jeffrey explains the continuum between consciousness and matter, and why you need to listen to it carefully
- He shares the three stages of stepping into the inevitability of your billion dollar ideas
- He offers a simple advice on finding inspiration from business models and having one for your business
- Jeffrey drives the point home with his closing on how you have to honor your vision, mission, and billion dollar ideas
- Beto Perez
- Zumba
- Inc. Magazine
Bonus:
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