Today on the 20 Minute Fitness podcast's 'Why I Built This' mini series, we have Billie Whitehouse a real business lady all the way from Australia. Billie is the CEO, designer and director of Wearable X, "a fashion-tech company that brings together design and technology to create a better quality of life."
After graduating with Bachelor's & Master's degrees in design and fashion, Billie had decided to break the traditional career path of the fashion industry and step to the forefront of fashion and tech’s convergence instead. With this decision, Wearable X and a sequence of fascinating projects were born. These projects included garments that help the wearer find her destination using integrated LED lighting and haptic feedback. And jerseys that allow fans to feel what the players feel in real time.
However what really put Wearable X in the spotlight was Billie's new product launch, which shifted the focus to the world of yoga. Press play to learn about Billie's journey and how she's finally arrived to her latest development, Nadi X aka the smartest yoga pants in the world!
Three Things You Will Learn
1) Nadi X - The Next Generation Yoga Instructor
Yoga has been gaining a lot of traction in recent years, but innovation wise we haven't really left the software space yet. Until, of course, Nadi X was born. Nadi X is a pair of smart yoga pants with embedded sensors that track how your body's moving through each pose. The Nadi X pants and app guide you through your yoga workout with not just visual and audio, but also haptic feedback. So as you move through each pose, the pants will use vibration to let you know whether your body is in the correct orientation.
Listen to this week's episode to learn more about how Nadi X uses vibration as a language to improve your yoga poses day by day!
2) Why Nadi X Is Better Than Your Average Yoga App
If you're into yoga and doesn't always have time to hit a studio, chances are that you have at least one yoga app installed on your phone. While these apps provide some basic guidance as to how your workout should look like, that's really all they do. On the other hand, Nadi X brings a more efficient way of coaching. It makes sure that you work both on your body and your mind at the same time.
By designing a pair of smart pants with the accompanying mobile app, Billie built a fully integrated solution. Nadi X creates a seamless yoga experience powered by technology that fades into the background. Which ultimately allows you to practice and master yoga with professional help within the comfort of your own home. Press play to hear how Billie's education influenced her journey with Nadi X!
3) The Evolution Of Nadi X
Today Nadi X might seem like the obvious solution to the issues Billie wanted to solve, but of course it hasn't always been this way. As most innovative products, Nadi X has been through a number of iterations as well.The first version of Nadi X was released to customers in 2017. It currently focuses on one main feature, which is at home independent yoga practice. The next step will be adding two extra features: 1) take your Nadi X to your favorite yoga studio & 2) join a live virtual yoga class with Nadi X from your own living room.
But of course there's a lot more to Nadi X than just personal yoga practice. Billie also has some ambitious plans to working with physiotherapist and turning her innovation into an aid for post-injury recovery. Tune in and listen to Billie walking us through the evolution of Nadi X and sharing her big vision for Wearable X!
