Social media is filled with lots and lots of content and most of it is unstructured data, meaning that it doesn’t fit into databases or rows and columns on a spreadsheet. In particular, lots of text, images, video and audio content is posted daily. In this podcast, Cognilytica analysts Kathleen Walch and Ronald Schmelzer interview Nav Kesher, Head of Data Sciences, Facebook Marketplace Experience on his insights and experience on AI and its various applications in different industries. We were connected with Nav recently at the AI Expo in Santa Clara in Nov 2018 where he gave a talk on “Making Sense of Unstructured Data”. Listen to this podcast to hear more his talk plus insights into the work he's doing and past experience on advanced analytical techniques such as Machine Learning AI to redefine user experience.