GTM Made Simple
GTM Made Simple
Sangram Vajre
623. How One Team Scored a 95% Win Rate
33 minutes Posted Jun 4, 2020 at 12:43 am.
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On this episode, we’ll unpack Jillian Gartner's 3-tiered ABM approach, how she ensures marketing & sales are always working in tandem, and the different tactics and strategies for each tier.

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