How I Built This with Guy Raz
How I Built This with Guy Raz
Guy Raz | Wondery
Sierra Nevada Brewing Company: Ken Grossman
1 hour 6 minutes Posted Mar 29, 2020 at 9:01 pm.
0:00
1:06:44
Download MP3
Show notes
Ken Grossman was experimenting with beer before he was old enough to buy it. As a high school student in the late 1960s, he bought his first home brewing kit and mixed the ingredients in a bucket, hiding his early batches from his mother. About ten years later, before most Americans knew what craft beer was, Ken decided to build a brewery in Chico, California. With $50,000, a few piles of scrap metal and some hand-me-down dairy tanks, Ken and his partner built Sierra Nevada Brewing Company, and crafted a beer with a distinctive, hoppy bitterness. Today, as the third largest craft brewer in the U.S., Sierra Nevada Brewing Company – like so many other businesses – faces unprecedented challenges due to the Coronavirus crisis.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.