132: From YouTube Sensation to Beauty Pioneer: Rochelle Graham Campbell of Alikay Naturals
Published February 20, 2019
66 min
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    Today in the guest chair we have Rochelle Graham-Campbell. Coined a “beauty pioneer” by Essence Magazine, Rochelle is the CEO & Co- Founder of Alikay Naturals.

    From struggling college student to YouTube sensation with over 16 million views, Rochelle is a Millennial Beauty Boss who made “getting to the root of you” her mission when she took an $100 initial investment that she earned waiting tables to convert her kitchen into her first laboratory.

    Composed of the richest natural & organic ingredients, Alikay Naturals is one of the fastest growing beauty brands. The award-winning products are currently available at select Target, Rite Aid, Walmart, JC Penney and CVS stores.

    On today’s episode we get into:

    • Her early entrepreneurial endeavors
    • How waiting tables at Olive Garden and throwing newspapers funded the early stages of her business
    • How she grew Alikay Naturals into one of the fastest growing beauty brands


    Listen on Apple Podcasts, Soundcloud, Stitcher

    This episode is brought to you by: 

    HoneyBook. Head over to HoneyBook.com use promo code HUSTLEPRO for 50% off your first year.

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    Links mentioned on this episode

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    Social Media Info

    AlikayNaturals - @alikaynaturals

    Rochelle (blackonyx77) - @blackonyx77

    Side Hustle Pro – @sidehustlepro


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