August 3, 2020
As an Etsy seller, it’s almost never too early to start doing your holiday planning!  Sales begin ramping up in October, so it’s smart to have your listings teed up in September and your materials stocked up even before that! Today we cover some key things you’ll want to know about Holiday prep for your shop! 
July 13, 2020
How do you feel when you fail? Does it set you back for a while? Are you super eager to bounce back and move on to the next thing? In this episode, we talk about failure. How to recover from it and how to use it as a tool for growth.
June 22, 2020
When it comes to Etsy SEO, there’s a whole lot of hype and hoopla that gets thrown around. How well can you separate Etsy SEO fact from fiction? Find out in this myth busters inspired episode of The Jam!
June 1, 2020
What would you say if we told you someone had a recipe to make sure your listing photos were on point for maximum sales? Well, someone does! And her name is AIDA. Stick around to learn more, on this episode of The Jam! 
May 11, 2020
When’s the last time you thought about how your shop’s design and branding is appearing to your customers? It’s an important thing to revisit every now and then. In this episode of The Jam, our very  own Jade take us through some important steps to make sure your design is on point!
April 13, 2020
So you're ready to sit down and get your Etsy keywords all buttoned up. But should you use Marmalead or a source for Google SEO, like Google Keyword Planner? Stick around, while we talk about the purposes of both in this episode of The Jam!
March 23, 2020
Don't look now, but your sales are down. Down for the day. Down for the week. Maybe even down for the month. What do you do? What should you do? In this episode of The Jam, we talk about how to avoid the panic and productively pull your shop out of a pickle. 
March 2, 2020
Has anyone ever told you not to keep all your eggs in one basket? We're about to throw caution to the wind, and talk about why it may sometimes be best to do just the opposite! So grab your favorite basket, all of the eggs, and let's get crazy in this episode of The Jam!
February 17, 2020
Have you ever wondered why in the world your best selling listing on Etsy has a C grade in Marmalead? Why in the name of everything hand made does your listing that's never sold at all have an A grade in Marmalead?! If you've ever asked yourself these questions, stick around because this episode of The Jam is just for you!
January 29, 2020
What big changes does Etsy have in store for 2020? Will they abandon their big push for free shipping? Are they going to launch an Etsy prime day? Will they overhaul their search algorithm? Stick around to hear team Marmalead's fearless predictions about what Etsy has in store for 2020 on this episode of The Jam!
November 12, 2018
Are you making the most of Facebook Live? This week’s Jam is an awesome and unique conversation we had in beautiful Las Vegas during the 2018 Flourish Fusion conference. Richie and I had the pleasure of speaking with Meg and Beth from SirWinslowsZoo about their creative products and very unique use of Facebook Live which is bringing them some sweet sales. This is one Etsy Jam you’re not going to want to miss.
October 29, 2018
Dalia from The Handmade Mastermind joins us again to talk about the key points of her 500k Strategy. This is a strategy (and two key habits) that Dalia followed over the last 8 years to go from zero to 500k in revenue for her online shop. She also shares a special announcement with us about a new project and group that she’s launching. Stick around for another great Etsy Jam!
October 1, 2018
What is up welcome to Etsy Jam episode 89. Dalia from The Handmade Mastermind joins us this week to do a deep dive into all things Pinterest. Hear from a six figure Etsy seller and coach about how to leverage Pinterest for your online shop. Dalia talks about how to best set up your account, what content to pin, how to measure if you’re winning, how to use Pinterest analytics and even shares a template for how to create pins that could go viral. Stick around for another great Etsy Jam!
September 19, 2018
Etsy SEO Changes 2018 is here! Etsy has just released a shiny new SEO guide. In this jam, we cover three key takeaways from this guide and what they mean to you as an Etsy seller. We also discuss changes to Marmalead to help you maximize Etsy’s new suggestions and get ahead of your competition. Continue reading to learn more about how you can have Etsy shop success with Marmalead!
August 19, 2018
Today we are super excited to announce the release of Seasonality and Forecasting inside Marmalead. Now it’s super simple to see how much shopper engagement any keyword has received over the past year - and how well we expect that keyword to do in the near future. In this jam we’ll cover anything and everything you’d want to know about this new information you have at your fingertips so stick around to learn how you can have even more Etsy shop success!
July 30, 2018
Join us for part 2 of our 2 part Jam with Dave from WoodlandZen. Dave talks about how making a huge change in his mindset made selling online much easier. He shares some tips for staying positive and as a bonus, some tips he's learned about promoted listings on Etsy as well. Read on to know more about what Dave recommends to putting you on the path to Etsy shop success! 
July 23, 2018
This week we start part 1 of a 2 part Jam with Dave from WoodlandZen. Dave shares his awesome story about driving an RV around the US, building an Instagram community, finding success with coaching and SEO, rebranding his entire business, and purchasing a house with his Etsy earnings. Read on to learn more about Dave's Etsy success and all the wisdom he has to share!  
July 9, 2018
This week we double down and have TWO very special guests with us! Kara Buntin from ACakeToRemember and Tara Jacobsen from MarketingArtfully join us to discuss a plethora of Etsy SEO topics. Keep reading to find out a ton of fantastic information and opinions from these two awesome Etsy SEO veterans!
June 18, 2018
Do you have an A listing in Marmalead and still aren’t seeing more sales? Are you wondering what’s up with Etsy’s latest changes? Do you wonder how long it takes to see results after making changes to your listings? Lisa from Marmalead joins us today to answer these pressing questions and MORE! Stick around and get to know Lisa a bit better and hear the top 5 questions Etsy Sellers ask about Etsy and Marmalead.
June 4, 2018
Are you running a business or just an expensive hobby? Danielle from The Merriweather Council joins us for part 2 of our 2 part series where we talk all about pricing. Make sure your listings and shop is set up for maximum sales and success. Danielle shares some great tips about overcoming the hobbyist mentality, finding the best price point, and what you should do about discounts in your shop.
May 28, 2018
In this Etsy Jam, the guys chat with Danielle from The Merriweather Council who joins us for part 1 of a 2 part series. Today we hear Danielle’s story about how she got started as an Etsy seller. We also talk to her about how you as an online seller can make the most of your web presence and attract an even larger audience than just your immediate shopper base.
May 14, 2018
When people exercise it’s usually to improve their physical strength but today we’re going to talk about some interesting ways to improve your mental strength. It can have a huge impact on your attitude, habits and performance. If that alone isn’t enough to peak your interest, the points we are about to cover were originally organized by a former FBI agent. She says these three mental toughness tools can produce the right attitude to move everyone toward success.
April 30, 2018
Today Richie and Gordon talk in depth about long tail keywords. They cover questions like: What exactly are longtail keywords? Why should I use them in my shop? How do I find good longtail keywords and how do I apply them to my listings? Stick around for some sweet longtail goodness on this episode of Etsy Jam.
April 16, 2018
How would you like to reach your business goals FASTER by doing LESS? Well, that’s exactly what Richie and I will be talking about today. We’re going to help you make sure your business isn’t flying in circles but instead heading straight for the sweet destination you intend to reach. If your interest is peaked and you’re ready to take a closer look at your daily to-do list, stick around for another Episode of Etsy Jam.
March 26, 2018
Today we have the pleasure of talking with Lisa the Shop Doc. Lisa has helped many Etsy sellers with their shops and put together a list of her top tips. We chat with Lisa about how she got started, her inspiration for the Shop Doc name, and of course her tips! Stick around to see if your shop has an opportunity for Etsy help from the Shop doc!
March 12, 2018
Today we are going to do a deep dive into the biggest changes to Marmalead - REAL Etsy shopper data. We’ll talk about what it is, why we’re using it, what it means for you as an Etsy seller, and even cover a couple tips about the best way to use it for your Etsy SEO. Stick around for this episode of Etsy Jam!
March 5, 2018
We’ve got some big announcements for you this week! We’ve released a bunch of changes to Marmalead and we’re going to walk you step by step through all the updates. These updates definitely make Marmalead the best Etsy keyword tool for finding the best keywords! Just like Steven Tyler, you’re not gonna miss a thing. Stay tuned for part 2 of this series where we’ll do a deep dive into our biggest announcement - REAL Etsy shopper keyword search volume and why it’s the most important thing for your SEO as an Etsy seller. Stick around!
February 12, 2018
They say you can get a good look at a T-bone steak by….oh never mind. But you CAN get a good look at a shop by experiencing it from a customer’s perspective. And that’s exactly what our guest Carly from PendantPlaceStore did this last holiday season. Stick around to hear the things she loved about shopping at other Etsy shops and the things she...well...didn’t love as much!
February 5, 2018
Do you have a secret technique for staying focused on your shop and keeping life’s relentless onslaught of distractions from tugging you off course? In this episode we chat with Carly from PendantPlaceStore about how she parents herself by holding herself accountable for the things she knows she needs to get done. We also talk about how she’s iterated through different Etsy shops, her experiences with promoted listings, and more! Join us next week for part 2 of the conversation with Carly where she shares results from an interesting experiment she did this last holiday season!
January 29, 2018
Are you taking advantage of this GREAT opportunity that Etsy provides to all sellers free of charge? With about 30 million active shoppers, Etsy brings a huge audience to your doorstep if your SEO is lined up, but if you want to go above and beyond and pull in even MORE customers, Julianne from TheGarterGirl is here to tell you exactly how you can make that happen. Stick around to learn all you can about affiliate marketing on Etsy in this week’s Etsy Jam!
January 22, 2018
Get ready for two awesome back-to back episodes with Julianne from TheGarterGirl. In this episode, Julianne talks with us about blogging, staying in your niche, the importance of great photos, and more! Then next week, in part 2, we will take a deep dive and explore affiliate marketing, a promotional opportunity available to ALL Etsy sellers that hardly anyone is taking advantage of. Continue reading for the first installment of this two part Jam!
January 8, 2018
Is your shop a side hustle or a full-time focus? When will you cross the threshold into your newly built handmade or vintage business? This week we talk with Paula from CLNandDRTY about when that time came for her, the decisions she made which helped set herself up for success, one of the top simple things she does to nourish a healthy community and some tricks she’s found to help overcome the challenges she’s faced with time and money.  Sit back and crank up the volume for another great Etsy Jam.
December 26, 2017
Like most Etsy sellers, you probably have a ton of things competing for your time. How well do you defend it? How picky are you about where you sell online and what shows you go to? This week we chat with Caitlin from MoxieAndOliver about some key decisions she’s made to defend her time. Caitlin talks about leaving her full time job, being diligent about where she sells online, what shows she participates in and how she found and hired her assistant. Join Caitlin, Richie and Gordon for another informative Etsy Jam.
December 11, 2017
How do you like to break up the keywords in your listing titles? In this episode Richie and Gordon chat about the most popular keyword delimiters among sellers and share a sweet suggestion for which one will give you the BEST results for Etsy’s SEO. Find out if you are missing out on ranking for hidden keywords in your title. This is one Etsy Jam you don’t want to miss.
November 27, 2017
The Holidays are fast approaching. Is your shop ready? Join us as we follow a fresh Facebook holiday guide and make it relevant to Etsy sellers. Get a better understanding of timing, audience, engagement and delivery so that you can prepare your shop for success.
November 6, 2017
Would you believe you could land more sales at your shop just by having a more positive outlook? This week we chat with Mavis Stevens from MissMavisFunHouse. She tells us how having a more positive view completely shifted the success of her shop. Mavis also talks about consistency, photos, meeting her assistant in a cemetery, showing gratitude and MORE!
October 30, 2017
Are you or do you know a vintage or one-of-a-kind seller on Etsy? Feeling a little forgotten by Etsy’s last round of sales, leaders in the Etsy space, and online seller groups? Well boy do we have an episode that’s tailor made JUST for you. Tara Jacobsen from Marketing Artfully and So Glamorously Vintage joins us today to cover everything you need to know about vintage and one-of-a-kind SEO. Tara is a true leader in the SEO space - she’s joined us before on the podcast - and we are super excited to have her back today to focus on vintage SEO.
October 17, 2017
Are you spending too much time worrying about things you can’t control? Falling into the trap of blaming Etsy? This week we talk with Kara from A Cake To Remember about the things you CAN control. Kara covers a great list of ways to make sure your listings stay active on Etsy. She also talks about some of the common problems she’s seen on the Etsy forums when sellers are complaining about having low sales, and what they could do to get rid of their big buts.
October 10, 2017
This week we take our first ever deep dive into social media with Natwar from Natwar shares insights into the big social platforms like Facebook, Instagram, Pinterest and Twitter but it doesn’t stop there. We also chat about how to find and learn from your customers, making a transition from corporate job to self employed and much much more. Stick around for another great Etsy Jam!
October 3, 2017
Are you making the most of the visual tools Etsy provides you to tell your shop’s story? In this episode, our very own Jade has some great tips for your cover photo, shop icon, about page and more. You may recognize Jade as the author of our Etsy Jam blog post each week - but she helps us out with a ton of other things including graphic design - which she clearly has a passion for. Stick around to get to know Jade a little better and learn how you can do a quick self assessment on your shop’s visual storytelling.
September 26, 2017
In this episode we talk with Toni from UnderTheVeil. Toni is a singer, seamstress, and Etsy seller extraordinaire. She talks with us about selling on eBay before Etsy was a thing, her live handmade boutique, legal issues with copying by one of the largest wedding companies in the world, and her pivot from aprons to weddings to teaching! And as we sometimes do, the pre-conversation for this Jam rolled right into the actual Jam conversation. So hold onto your hats because we’re gonna drop you right into it! Enjoy!
September 26, 2017
In this episode we talk with Toni from UnderTheVeil. Toni is a singer, seamstress, and Etsy seller extraordinaire. She talks with us about selling on eBay before Etsy was a thing, her live handmade boutique, legal issues with copying by one of the largest wedding companies in the world, and her pivot from aprons to weddings to teaching! And as we sometimes do, the pre-conversation for this Jam rolled right into the actual Jam conversation. So hold on to your hats because we’re gonna drop you right into it! Enjoy!
September 12, 2017
How serious are you about your Etsy shop? Would you consider yourself an amateur or a professional? In this jam, we look at 14 different opportunities for self reflection which will help you have a better understanding of yourself and take your shop to the next level.
September 5, 2017
We are super excited to have Rachel join us again from IndigoTangerine. Rachel chatted with us back in Spring of 2016. Since then she’s been super busy working on her shop and one year later she’s seen an 800% increase in sales. Stick around to hear about Rachel’s Etsy specific product development srategy, why she doesn’t have her own website, the challenges of scaling an Etsy shop, and some tools outside of Etsy that she has found super useful!
August 22, 2017
In this episode, Richie and Gordon dive into Marmalead’s Shop Fitness Calculator. They discuss what it will cost (spoiler alert - it’s free) and what sort of information you’ll get from it (spoiler alert - a pretty decent amount). So read on for this next episode of Etsy Jam!
August 15, 2017
In this episode, we have a handful of different ways that sellers are using Marmalead’s High Engagement Keyword emails to improve their listings and their shops’ success on Etsy. If you’re a Marmalead entrepreneur, or you’ve been thinking about becoming one, and you’re looking for some fresh ways to use your weekly list of the highest engagement keywords, read on!
August 1, 2017
So you’re working on your SEO and you found a keyword. Is it a good keyword? Will it work for you? Will it end up with sales? In this episode, we walk you through Marmalead’s Keyword Decision Tree and show you 6 steps you can follow to decide if a keyword will work for you.
July 25, 2017
In this episode, Richie and Gordon have a candid conversation about why a seller’s SEO can’t ever be “done.” If you’ve been in the habit of practicing set-it-and-forget-it SEO, you may want to stick around and rethink your strategy.
July 18, 2017
Ever feel like there just aren’t enough hours in the day? Well, we can’t help you add another 8 hours, but we CAN offer 7 tips from a time management author which will help you squeeze the most out of your time. Up next on Etsy Jam!
July 4, 2017
Have you ever wondered what it takes to earn an A on your listings in Marmalead? Are you curious why we’re scoring your descriptions’ sentiment? Does it baffle you that one of your A listings can turn into a C listing a month later without you making any changes to it? Well, in this episode, Richie and I take a deep dive into how grading works in Marmalead. Learn how to score A’s on all your listings and set yourself up for success.
June 20, 2017
In this episode we talk with Victoria from ancienesthetique. Victoria is an expat living in central France who sells vintage treasures. She talks about the importance of sturdy shelving, photography, her blog, email list and more!
June 13, 2017
In this episode we talk about some recent news out of Etsy as they release their Q1 earnings report and announce that Chad will be stepping down as CEO. Stick around to hear some highlights from their Q1 statements and our feelings about the future of Etsy!
June 6, 2017
In this episode we get to chat with Hilary from 231 Designs. Hilary started her Etsy shop in 2015 and in just over a year has more than 2500 sales! Stick around and hear Hilary coin the term “naptime hustle,” talk about time management, working to find a niche market and offering some really great advice for early shops or sellers who are just getting started - up next on this episode of Etsy Jam!
May 16, 2017
In this episode we have the pleasure of talking with Monica from Crystal Relics. Monica shares some great stories from her motorcycle racing days and lessons she learned which apply to selling on Etsy. We also chat about taxes, accounting, the power of positive thinking, positive energy, and avoiding making decisions based on fear. Did I mention she used to race motorcycles??
May 9, 2017
In this episode we talk about some things you can do to help during a spring sales slump. The guys will tackle some helpful tips that will help set your shop up for success during this slow season!
May 2, 2017
This episode we have the pleasure of talking with Rebecca from AgeanDrawn. Rebecca has been on Etsy since 2015 and recently found her niche selling some awesome crochet dog costumes and hats. Rebecca shares some Yoda inspired life-changing advice she received and how it helped her get her shop on track for success. Join us for a conversation about customer communication, selling original art on Etsy, international shipping strikes and more!
April 19, 2017
And NO this episode "Shots in the Dark" is NOT about high schoolers drinking alcohol that they had to have someone's older brother buy for them while they hid behind a gas station at night. In this episode we take some more quality questions from our Facebook group. But THESE questions are a bit trickier and don't really have clear answers. So in just a moment you'll get to hear Richie and I fumble our way through them and provide as much guidance as we can.
April 11, 2017
We have a great collection of questions from you guys - our listeners! In this episode, Richie and I will do our best to provide some solid answers. Stick around for this Q&A style Etsy Jam.
March 28, 2017
On this episode we talk to Andrew from and two Etsy shops by nearly the same name. He was kind enough to share his story with us along with many things he's tried that did and didn't work!  
March 21, 2017
Have you ever felt like you're trying to do a billion things at once and more new things are showing up faster than you can get things done? Don't fall into the trap of feeling overwhelmed and letting each new task rock your boat. Instead, use the Magic Quadrantilizer of Answers to find the MOST important thing for you to spend your time on. You'll get the most out of this Jam by watching the video and following along with us at home. Get ready to get organized and de-stressed!
March 14, 2017
In the mood for some sweet Etsy SEO chat? Joanna from EWD Marketing Joins us to share some awesome things she's learned through testing SEO changes in multiple shops. She also walks us through a really neat event that anyone can put together - and explains how she used Marmalead to help it all happen.
March 7, 2017
Deb from Tizzit joins us to announce the 2017 Makers Biz Summit! Deb created Tizzit to help online handmade sellers find success. In this episode she talks with us about the importance of great photography, value based pricing, how water in the morning can replace coffee and of course, the Makers Biz Summit!
February 28, 2017
Are your listings performing as well as they can? In this episode we share 6 tips that will help you boost your conversion rate on Etsy. These are simple strategies that you can apply to your listings to start enjoying better quality views and ultimately more sales. Stick around for our top six tips next on Etsy Jam.
February 21, 2017
In this episode we talk with Kara Buntin from A Cake to Remember. Two years ago Kara made the transition from selling wedding cakes full time to selling DIY cake supplies on Etsy. Join us for an awesome chat where Kara covers time management, pivoting her product line, the misguided belief in 99 cent pricing, delivering wedding cakes through tropical storms and much much more!
February 14, 2017
In this episode we discuss how to know when you should close your Etsy shop. When is the best time to move on? What do you need to focus on when you do? How much traffic drives past the end of your driveway? Find out - next on Etsy Jam.
January 31, 2017
In this episode we talk about how you should put together your title and tags for the best SEO and which you should do first. We also discuss how the SEO grading in Marmalead works and what the TRUE meaning of keyword stuffing is. Spoiler alert - it has to do with turkey and gravy. Stick around for another great Etsy Jam feast.
January 24, 2017
In this episode, Richie and I share our top goals for 2017 and encourage you to think about your own goals too. We also go a step further and talk about what systems and techniques you can use to make sure you have the best shot of achieving your goals.
January 17, 2017
In this episode we celebrate 2016 in true Marmalead fashion - by the numbers! We go over some interesting stats from 2016 concerning Marmalead and Etsy and offer some peeks into when different seasons begin trending. Enjoy some insights and get ready to make 2017 your year! We'd love to have you as a guest on Etsy Jam this year too so hit us up at success at marmalead dot com!
January 10, 2017
This episode is part 2 of a 2 part series about the apps Richie and I love most on our phones. So if you haven't heard part 1 yet, check out episode 33. In this episode, we continue to cover a wide range of solutions so stay tuned and find out about some more killer apps you may be missing.
January 3, 2017
This episode is part 1 of a 2 part series about the apps Richie and I love most on our phones. We cover a wide range of solutions from todo lists to photography and videography to relaxation and games. Stay tuned for this episode of Etsy Jam and find out about some killer apps you may not know about yet.
December 20, 2016
Welcome to our extra special super awkward holiday party episode. We take a break from the super serious no nonsense talk you're used to from Etsy Jam and offer some answers to questions which will help you get to know Richie and I better. If you like ugly sweaters, awkward pauses, uncomfortable ice breakers and all the other fantastic parts of holiday parties, stick around!
December 13, 2016
In this episode, we are joined by Joanna from EWD Marketing. Joanna helps Etsy sellers connect to their target markets by honing in on the best titles, Tags, and Product Descriptions. She also sells Help guides and Shop Reviews through her Etsy shop. Stick around for the end of the show when she shares a special announcement with us!
December 6, 2016
In this episode, we talk with Tara from MarketingArtfully. Tara is a total SEO guru so we're super excited to chat with her this week. She talks about pinterest, category pages, knowing your customer and how she uses Marmalead to plan for estate sales. Stick around till the end when Tara shares her Vintage Seller eBook with everyone! Enjoy!
November 29, 2016
In this episode, we talk with Monette from DigitalPapercrafting and ShinyDesigns.  In fact, Monette's first shop, ShinyDesigns has been around since 2005 - pretty much the dawn of Etsy. Stay tuned to hear all about Monette's journey, lists, clutter, fan mail, the creative process, criticism and a quick discussion about Etsy SEO.
November 22, 2016
Is anything really original anymore? Is it possible to create something completely original? Has everything already been done? In this episode Richie and I seek to answer these questions.
November 15, 2016
In this episode we talk with Rachel from RachelsJewelryShoppe. Rachel started designing in her early twenties and then started her own company. She had wholesale relationships with about 100 specialty boutiques all over the east coast as well as retail private sales. Tune in for another jam-packed Etsy Jam!
November 9, 2016
We have got some SWEET new Marmalead announcements for you today so stay tuned!
October 25, 2016
In this episode, we talk with Dalia from The Handmade Mastermind - formerly known as Etsy Seller Mastermind. She covers a TON of great topics like how she handles planning, how she feels about Amazon Handmade, important lessons she's learned from her previous life in retail, how she uses social media and Periscope - and more!
October 18, 2016
In this episode, we talk with Phil from Shoplo about promotion and content marketing. Phil discusses a lot of great topics from growing a fan base to maintaining your brand image, using social media and more!
October 11, 2016
In this episode, Richie and I talk about being self reliant - especially when it's easier to fall into the trap of being negative. We talk about not playing the blame game but instead taking matters into your own hands and pushing forward to a solution. And feeding wolves. Just...make sure you feed the right one.
October 4, 2016
In this episode we put some meat behind Richie's claim that free is a big lie and paid is honest. Why? Because prenatal vitamins from Target, privacy, motivation behind ads, and reasons. Up next is part 2 of our 2 part series on greed.
September 27, 2016
In this episode Richie and I talk about greed. Good versus bad greed - and YES - we are claiming there is a good kind of greed out there. It involves wanting only the best for other people, giving advice, crazy expensive gym memberships, and little kids who try to ride the Polar Express without a ticket. Stick around for another crazy journey in part 1 of a 2 part series on greed.
September 16, 2016
In this episode we talk with Kyle from CigartMetalWorks. Kyle got started on Etsy by creating a product that scratched his own itch and helped him feel like Arnold Schwarzenegger on the golf course. We talk with him about beta testing with friends and customers, his custom video he has on his About page, run-ins with the TSA, a handy spreadsheet he uses to stay motivated and more!
September 9, 2016
In this episode we talk about the exciting journey from day job to self employed entrepreneur. We cover some things that are good to keep in mind about financial planning, keeping your sanity, the rollercoaster life of entrepreneurs, time management and more!
September 7, 2016
In this episode we talk about the acronym AIDA.  You'll learn what it stands for and how you can apply it to your listings' photos. AIDA is something you can apply to any eCommerce photos - so feel free to take the concepts over to your Amazon Handmade and Shopify listings as well!
September 2, 2016
Allison joins us this week from SideKickPortraits. She's an artist and illustrator who digitally paints portraits of pets. Allison got her start with e-commerce on Fivrr but she transitioned to Etsy last December and hasn't looked back since. She talks about a lot of what worked for her, like focusing on solid SEO keywords, putting her digital paintings into frames for her listing photos, offering upsell options in listings, jumpstarting reviews with coupons, her mailing list and more!
August 29, 2016
We've got a fantastically long episode for you today. We chat with Jenni from FuzzyAndBirch, FuzzyWeddings and TattoosByFuzzy. Jenni talks about her batch strategy using Marmalead, seasonality, Brexit, systems she uses to stay on track, massive flooding, her method for finding shop helpers, the weather, and her new Etsy course called "The Path to 1k." We kind of fell into this episode during our pre-interview chat so you'll get a bit of a behind the scenes peek before we realize we should just keep the whole recording. Enjoy!
August 19, 2016
In this episode we talk with Nora from BeesHandStampedGifts. Nora is a professional musician who has had shops that range from crocheted hats to pillows to polymer clay jewelry to keychains. She shares how she first realized that her customers typically weren't buying for themselves. And as a special treat, Nora agreed to help us kick off this episode with some of her musical stylings. Enjoy!
August 5, 2016
In this episode, Rachel joins us from IndigoTangerine where she sells handmade personalized burlap and linen bags. She also has a shop named IndigoPress where she sells some really cool printables and planners. She shares her fantastic story of starting a shop during Etsy's infancy, what happened to it, and how with her current shop she's managed to gain SEVEN times more sales than she had in May of this year. Join us for some great tips from Rachel in this episode of Etsy Jam!
July 29, 2016
In this episode, we are joined by Kelly from FitFizz. Kelly is a graphic designer and power lifter who is focused on being able to one day sell on Etsy full time. She shares some fantastic information about how she keeps herself motivated to be "all in" on her endeavors, how she stays focused on the things that truly matter and what her biggest surprise has been since she started selling on Etsy.
July 28, 2016
In this episode, Kathleen from HerJoyfulStudio shares some great experiences with us. Not only was she was able to leave her day job and work full time on her Etsy shop, but she was also able to help her family purchase their first home from her shop's profits. Kathleen has a lot of great tips to share about getting started, balancing work and home life, selling wholesale, product photography and more!
July 19, 2016
In this episode we talk YOUR customers. How reaching out and learning about your customers will put you in a much better spot than relying on information from other sellers about THEIR customers.
July 15, 2016
In this episode, we talk about the hidden meaning of ten, unendorsed ways of stimulating creativity, the zen of IKEA instructions, and putting your customers to work.
July 14, 2016
In this episode, we talk with Michelle from FourLetterWordCards about ALL kinds of Etsy stuff! She shares how she got started, writes descriptions for her products, keeps shipping costs down, perfects her photos and loads more - including some crazy tangents - one that involves vegans and fruit flies. Oh - and true to what you may expect from her shop's name, there is some colorful language used in this episode - so you may want to keep the kids out of the room. Enjoy!
June 12, 2016
In this episode we talk about pricing and the best way to make sure your items are positioned well in your market! We cover pricing methods, discounts, value-adds, shipping costs and more!
June 4, 2016
In this episode we talk about tips, tricks and tools to help you perform competitive analysis so that you can stay one step ahead of your competition. As always, if you're interested in being a guest on the show, we'd love to have you - just shoot us an email at
June 2, 2016
In this episode, Richie and I talk about some of the dangers of doing business online. We share a couple tools with you that we use to keep ourselves safe and explain how they can help you too.
May 20, 2016
In this episode, Richie and I take a special field trip to a top secret location in Cleveland. if you usually listen through your favorite audio podcast app, this may be a good episode to watch the video version - you can find it on YouTube (just search for Etsy Jam) and on the Marmalead blog at Along the way we talk about the use of quotes in Marmalead and Etsy search, and we share the results of our poll on why people like us and you love selling on Etsy and love having the freedom to work full time or part time from home.
May 12, 2016
In this episode, Rachel from Paper Berry Press joins us and drops a BUNCH of Etsy gold nuggets about her growth plan, mailing list, marketing research, her workflow using Marmalead, the importance of ranking high in search instead of just focusing on views, favorites and sales -  as well as insights into being a mompreneur.
May 5, 2016
In this episode we talk about some things we've learned from the Rock Your Photos reports and how you can learn from them too. Richie also leads a chat about failing forward and how to fearlessly press forward with your craft and keep learning!
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