<p>Episode 1: originally recorded April 10, 2020. The first in a two-part mini-series about leadership in crisis finds Jessica Scanlon, Founder and CEO of Hot Dog Marketing, and Kevin Ring, our Director of Strategy, discussing what it means to be a leader in these uncertain times. What does being a leader mean now? What should leaders focus on? How should they adapt? What is really important to businesses now? All this and some pretty funny banter!</p>

Zig When They Zag - Episode 5: How to Thrive in a Slowdown - Know Your Best Customer

Zig When They Zag is a podcast that encourages a growth mindset for business leaders. Hosts Jessica Scanlon and Kevin Ring discuss leadership, marketing, and sales topics that help small and middle-market businesses scale. Each episode equips listeners with new resources to help businesses move forward when they feel stagnant. Jessica Scanlon is the founder and CEO of Hot Dog Marketing, a marketing agency in Austin, TX that has served hundreds of growing service businesses in the last eight years. Jessica and her co-host Kevin, Hot Dog Marketing's Director of Strategy, interview each other and discuss topics that CEOs, Founders, and Operational leaders at organizations trying to achieve their next phase growth will find interesting, thoughtful, and inspiring.