For our first episode, we follow one person's Virtual Commute through the world of Pride &amp; Prejudice. Marvel at the bucolic scenery, the great country houses, and Mr D'Arcy swimming in his y-fronts. This project is inspired by our Asymmetric Consumer Engagement plan - a way of making advertising less annoying. And yes, this whole thing is an advert... doesn't mean it can't be fun though, right? Enjoy your journey.

Because of the ongoing Corona Virus pandemic, many of us are no longer commuting. You've lost the annoying parts of your commute, like having your face stuck in somebody's armpit, or that man that eats yoghurt with his fingers, but you've also lost the good things. Time to think, time to breathe, time to dream. So we've created the Virtual Commute, inspired by our Asymmetric Consumer Engagement plan. Now you can take ten minutes to commute through classic novels, or cities you've never before visited at times you weren't even alive. ACE is a new way of advertising, and this entire podcast series is a way of showcasing what we're talking about. It is a new form of advertising, one which focuses on entertaining the audience, rather than getting in the way of content they want. Enjoy.