Ally Agenda™
Leverage your company's innovation to unlock new revenue! Learn to identify intellectual property ("IP"), determine its value, and negotiate licenses for recurring profit.
1. IP Explainer: Master the four key IP types - trademarks, copyrights, trade secrets (know-how) and patents.
2. What's It Worth? Three methods to assess IP value, and strategies to monetize through franchising and licensing.
3. Negotiate Like a Pro: Manage your license scope, term, channels, territory, price, and quality standards to protect and grow ongoing IP revenue.
Assure™ Action
Inventory your trademarks, copyrights, trade secrets (know-how), and novel innovations. How could you earn more revenue by licensing them into new channels and markets?
Resource Links
- Assure Architect™ IP Licensing Framework
- Trademark Clearance to Avoid Infringement
- US Trademark Office Registration Process
- Federal Trademark Registration Timeline
- US Copyright Office
- US Patent Office
- NameMesh Domain Names Generator
- ICANN Domain Names Listing
- FTC Franchise Rule Compliance Guide
Contact us, Allies!
