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<p>The advertising business has come a long way online since the first online <a href="http://en.wikipedia.org/wiki/Web_banner" target="_blank">banners</a> back in 1993.</p>
<p><a href="http://www.simulmedia.com/" target="_blank">Simulmedia</a> CMO <a href="http://yi-tan.wagn.org/wagn/Brian_Wieser" target="_blank">Brian Wieser</a> is just back from an annual <a href="http://www.canneslions.com/" target="_blank">ad festival in Cannes</a>.</p>
<p>With Brian, let&#8217;s discuss:</p>
<ul>
<li>What&#8217;s happened to advertising since the Net and mobile phones showed up?</li>
<li>How are ad-industry players positioning themselves? Who has the most leverage now?</li>
<li>Where is the industry headed? Who are the harbingers?</li>
</ul>
<div>Some of Brian&#8217;s articles as background:</div>
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<ul>
<li><a href="http://www.mediabizbloggers.com/simulmedia/The-Ad-Supported-Video-Industry-A-Consumer-Evolution-Not-a-Revolution---Brian-Wieser.html" target="_blank">The Ad-Supported Video Industry</a>: A Consumer Evolution, Not a Revolution</li>
<li><a href="http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;art_aid=150786" target="_blank">Marketers, Agencies Enjoy Symbiotic Relationship</a></li>
<li><a href="http://www.broadcastingcable.com/article/468693-Guest_Commentary_Frequency_Capping_Linear_TV.php" target="_blank">Frequency-Capping Linear TV</a></li>
<li><a href="http://adage.com/article/special-report-tv-upfront/tv-wins-upfront-marketers-hold-line/227086/" target="_blank">Understanding the Upfront Paradox</a></li>
<li><a href="http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;art_aid=153668" target="_blank">Better TV Metrics Can Up Ad Creativity</a></li>
</ul>
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