Two stories of people finding a tiny little niche ... and building a hugely successful business. Our first guest turned a part time passion project into the largest art market of it’s kind in the world – DesignerCon. Our second guest launched a super niche (and kind of bizarre) art product on a shoestring budget.This season of Working Sunday does a deep dive into what it takes (and means) to build an authentic, personal brand – that can blow up.From Pasadena to Culver City – from Melrose to Long Beach –Welcome to the world of LA Working Artists.Show Guests:• Ben Goretsky of DesignerCon• Wendy Bryan Lazar of I Heart GutsWebsite: http://workingsunday.comPatreon: http://patreon.com/workingsundayTwitter: @WorkingSundayInstagram: @WorkingSunday