<p>In this episode, Brandon James and Jon Paramore discuss the one thing that is the true multiplier of money and it’s likely not what you think. They also discuss the importance of ethical business practices and what it means to be a steward. </p>

Honor vs Respect

Introducing the WIT Podcast: Whatever It Takes

Life has been a wild ride for me—full of ups and downs, wins and losses. 6.5 years ago, I walked out of prison with nothing. I was given another chance at life, and I made a promise to myself and to God: I would give it everything I’ve got, hold nothing back, and leave it all on the field. I committed to doing Whatever It Takes.

Since then, the journey has been nothing short of extraordinary. From scaling a business from $0 to $55 million, navigating setbacks, closing private equity deals, and helping others grow, I’ve learned that success isn’t just about the wins—it’s about failing forward, staying consistent, and relentlessly pursuing growth.

The WIT Podcast isn’t just about professional growth; it’s about real, raw experiences—the kind that transform every area of your life. We’re here to share the hard truths, the strategies that work, and the lessons learned from doing Whatever It Takes.

This isn’t just a podcast; it’s a blueprint for anyone ready to take on life’s challenges and come out stronger.