Born and raised in northern Virginia, he went to the University of  Houston to study marketing with a minor in finance. After college, he joined Mattress Firm full-time and continued his sales career both in  Brick and Mortar stores and phone sales at their corporate headquarters, known as the 'Bedquarters'. 

After working in sales for six months, Lincoln decided to join the eCommerce team and served as an analyst. During his time there, he helped diagnose areas of opportunity on their website and optimized their web sales. After Mattress Firm, he began working at Thrasio, the largest Amazon Business Acquirer. They purchase 'Best Seller' Amazon businesses and then work to grow the companies even further.

A few months later, Lincoln joined another company as their Digital Marketing and eCommerce Manager but left after 6 weeks. The team wasn't a fit. So, on June 30th, 2020, Lincoln retired. At 25 he was done with the rat race and listening to someone else bark directives at him.

Dive into the episode to learn about what retirement means to Lincoln and how he spends his time now!