Vanessa Herman is a commerce & content professional. With 10+ years of experience in E-Commerce, Product, and Content, she has worked in start-up, on contract at Google Express, as well as for companies such as Restoration Hardware, ABC, CBS, Spirit Airlines, and on projects such as Yahoo's "WHO KNEW" and NBC's "SATURDAY NIGHT LIVE". She was an R.A. at NYU Hayden from 2003-2005 and received her Bachelor's Degree from NYU's Gallatin School of Individualized Study. While at NYU, Vanessa focused on language, literature, performance and culture with a curiosity about identity and duality, given her own identity, as a biracial woman of Puerto Rican and Jewish descent. Vanessa grew up with the L.A. vibe, loving theatre and television, thus her studies in New York were a natural fit. Currently based in San Francisco, when she’s not working, she enjoys shopping local to find wonderful artists & artisans, getting her yoga on in her athleisure wear and practicing Reiki, as a Level 2 practitioner, working with women recovering from breast cancer for The Shanti Project and various community members at SF Reiki Center.