Business Your Way
Business Your Way
Caryn Gillen
Sell Like a Human with Caryn Gillen | Sell Like a Human Sessions EP 4
20 minutes Posted May 28, 2025 at 11:00 am.
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Here’s how the series works:

Episodes 1 and 3 are over on Allison Hardy's podcast, ⁠6-Figure Secrets⁠

Episodes 2 and 4 are here, on Coach Business

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Sell Like A Human Sessions is a 4-episode series for entrepreneurs who are done with sales that feel awkward or slimy. 

Join me, Caryn Gillen, along with Allison Hardy, Marisa Corcoran, and Lauren Litt as we spill the tea on what it really takes to build the know, like, and trust factor through email, copy, social media, and sales. 

Because here’s the truth: people don’t buy because you’re the loudest in the room—they buy because they actually trust you.

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"If you stay with them, the next question becomes really obvious."

In this wrap-up to the Sell Like A Human Sessions, we’re talking about my favorite thing: how to approach business sales and selling like a human.

Along with Allison Hardy, Marisa Corcoran, and Lauren Litt, we dive into how I help business owners and coaches sell with integrity and as themselves.

Discover: 

• the thing that worked in 1950 that still works today

• the 4 parts of a sales call

• the #1 most important thing to do when selling anything

TAKEAWAYS:

- Why relationship-based business strategies are still the ones that work

- Knowing how to lead and guide people through a sales process

- How your ethics and values factor in

- The 4 parts of a sales call

- The "Love Letter" exercise that I assign to all of my clients (how it helps give them clarity and makes selling so much easier)

- "Handling" objections

- The only time you should allow yourself to coach on a sales call

RESOURCES:

Listen to episodes 1 and 3 of the Sell Like A Human Sessions on the 6-Figure Secrets Podcast⁠.

CONNECT WITH ALLISON:

Snag Allison’s $80,000 Email Template

CONNECT WITH CARYN: 

Listen to Caryn’s Coach Business Podcast

CONNECT WITH LAUREN:

Access Lauren’s Daily F.I.T. Series and learn how to improve social media engagement without a single post

CONNECT WITH MARISA: 

Learn more about Marisa on her website