Tik Tok is wildly popular, yet it's come under increasing scrutiny in the United States, not only for its influence but for it's potential reach into our personal data.  KMOX's Megan Lynch and Media Literacy expert Julie Smith talk about the reach of the video sharing platform.

The business of news has changed, should reporting change too?

The average American consumes 11 hours a day of electronic mass media! Learning to analyze media messages regardless of who sends them is a 21st century survival skill (in Missouri they're considering adding it to the school curriculum). What the Media ?!!? will explore topics like "How to spot a bot" and "why memes work". We speak with local Media Literacy professors and authors as our experts in addition to the anchors and reporters in our newsroom. A good comparison is a food critic - they look at how the food is prepared, who the chef is, how the food is presented, the texture etc. We will do the same for Media!