Recent career leaper and all around doer-of-bold-actions, Joe Lalley, walks me through his thoughts, (much) research and feelings around leaving the realm of comfortable to start a business. Spoiler: he doesn’t leap alone.

I don’t know how to curate an experience

What I Don’t Know About… is a curiosity-driven audio series exploring one idea at a time — the way we really think: spiraling, looping, and connecting the dots until something clicks.

Each theme unfolds in three parts — The Spiral, The Thread, and The Story — a cycle of wonder, reflection, and discovery.

Because curiosity is a spiral, and not knowing is where the good stuff starts.

Tell me something you want me to explore at hello@whatidontknowpodcast.com