In this episode, Marshall Shepherd interviews Doug and Jennifer Hildebrand about the launch of the American Weather Enterprise Association (AWEA). They discuss the importance of collaboration across sectors, the need for a unified voice, and the strategic steps to strengthen the weather enterprise for future challenges and opportunities.

Inside the Forecast: From the Air Force to the White House

You see it every day. It’s the subject of poetry, literature, art and film. It can inspire spiritual experiences, and it can destroy everything you have ever worked for.&nbsp;It is the weather, and no one knows it better than we do. Join us every week for the agony and the ecstasy of the one story that the entire world participates in and the science behind it. From the people behind The Weather Channel TV network.