We Are Superman
We Are Superman
Bill Stahl
#375 - We Are Steven Sashen Finding Xero Reasons to Get You Into His Barefoot Shoes
1 hour 52 minutes Posted Feb 12, 2026 at 10:00 am.
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Send us Fan Mail Awareness about barefoot running reached a crescendo with the publication of the book Born to Run about the Tarahumara Indians in Mexico who came to run the Leadville Trail 100 in 1992 and 1994. Steven Sashen and his wife Lena started a company that produced kits that allowed buyers to assemble their own huarache-style sandals that the Tarahumaras wore. This evolved into them designing shoes for running, court sports, and other training that has become the popular brand Xero ...