<p>You'll notice something peculiar as you amble along the Santa Monica boardwalk: a coordinated group of weary individuals, commiserating over the joys of a HIIT workout (i.e. short bursts of a punishing amount of squats, burpees and resistance training), all orchestrated by an encouraging trainer over the sounds of the latest in EDM. <br>
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We speak with Eddy Roche, the founder and Chief Dreamer of DMN8 about how he concocted this special formula that is not only bringing out an ever-larger group of individuals, but also an inclusive sense of community.</p>

The Butcher's Daughter - vegetarian-fueled gem of Abbot Kinney

Most press on companies lacks depth on business strategy. View from the Middle was started to remedy this, interviewing intriguing companies to tease out their strategic plans.

The name is inspired by talks given at the Stanford Graduate School of Business: "View From The Top" and "View From The Bottom", where individuals who've achieved widely-recognized professional success, and lowly students (as was your host) aspiring to the same, reflect upon their careers and backgrounds. 

Here we explore the middle: the journey of individuals and their companies, and the intentions that drive them.

Anchor (from Spotify)

View From The Middle

Can paying rent be fun? Piñata, a fast-growing startup, could pull it off. [Interviewee] Clara Chow - Chief Product Officer, Chief Revenue Officer & Co-Founder