Some movie stars or celebrity chefs have massive followings on Instagram or YouTube. Others gain followers by posting addictive content. But some people simply post about what they love, and build a community from there.Today on Vermont Edition, three Vermonter content creators showcase their passions on social media. Mirna Valerio is an endurance athlete, writer and brand ambassador for major brands like Darn Tough, Lululemon and LLBean. She also advocates for inclusion in the outdoors community. Graham Montague snorkels in local lakes and ponds and posts about his underwater wonders. Christine Tyler Hill is an artist and Burlington crossing guard. She mails a monthly printed newsletter about what she sees, but people on Instagram have caught on, too.They’ve each learned a lot about how to make social media meaningful instead of soul-sucking. And they also have some big adventures planned for this summer.