UX Australia
UX Australia
UX Australia
Matt Fenwick- Content as service
8 minutes Posted Dec 4, 2019 at 1:21 am.
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UXAUS2019 Day 2
Can’t we just publish stuff? No. No, you can’t. Find out why pumping out content is so damn appealing — and how we can prise clients fingers off the button that says publish.
It’s easy, it’s reassuring, and we need to do better. This is the start of a conversation about ways of reframing how we deliver content, shifting client’s thinking to a more user-centred model, and prising their fingers off the button that says ‘publish.’