Show notes
If youâre the type of person who doesnât post videos because you donât like the way you look, or because you donât have a good camera, or you think no one is watching anyway, or you donât like your voice, or you wonder why someone would buy or watch your videos when they can go watch that other person's⊠youâll dig this episode.Itâs a conversation with my friend Brian Nevison. We talk about the work heâs been doing with other online teachers, trainers and coaches about making their videos more profitable and engaging.I was seeing his posts & responses to people in the Random Talking Video Facebook Group, I could sense he had a system and that he wasnât just guessing⊠and he also openly shares his best ideas without holding back. which made me think, âdamn this dude would be a good guest.âOne of the things I like most about Brian is that even though heâs a beast who can jump over cars and bench press 1500 pounds, he doesnât lead with demonstrations of his physical superpowers. He uses those more as appetizers and focuses largely on making videos that aim to deliver his personality.In this episode, we talk about his 3-step process for filming an effective, profitable online training video. We also cover:â
10:30 - Facebook? Instagram? YouTube? The best social media platform when youâre starting outâ
13:10 - How to get attention on Instagramâ
14:16 -Â 3 steps for making a video that doesnât suckâ
16:46 - How to make a valuable product (everyone gets this wrong)â
25:41 - Donât like how you look on camera? Do these 5 things.â
37:07 - Making a movement videoâŠ.when you canât even move well â
43:58 - Donât make a time lapse video. Do this instead. â
49:45 - How to get over anxiety before filmingâ
52:25 - Forget authenticity. Hereâs how to actually be inspiringâ
1:00:00 - Do these 2 things immediately after you post a videoâ
1:04:00 - A step-by-step guide to responding to emoji commentsâ
1:10:00 - People arenât commenting on your stuff? Do this. â
1:15:00 - 3 things you can do RIGHT NOWHere's the "behind the scenes" video we talked about of Brian making a video. (v meta)I think youâll find this useful whether youâre a fitness trainer, or coach, or a yoga teacher, or a mobility teacher or how ever you define yourself.And if you want to get a complete breakdown from the man himself, make sure you go to unusuallyfocused.com/brianAnd find all of his work at smilestakeyoumiles.orgSupport the show