Untapped
Untapped
Briony McKenzie and Dalaney Davis
EP 54: 11 Predictions for the Future of the Thought Leadership Industry
31 minutes Posted Oct 13, 2023 at 5:38 am.
0:00
31:03
Download MP3
Show notes

Dive deep into the future of the thought leadership and coaching industry with Briony McKenzie and Dalaney Davis. In this episode, they share their insights and predictions on how business of education, branding, and marketing landscapes are evolving. Listen in as they unravel the shift from tertiary education to specialized certifications, the return to grassroots and organic business models, and the intricate dance between personal and business branding.


Key points covered are:

  • The Rising Value of Certifications in Education

  • Transitioning from Paid Ads to Organic Business Approaches

  • Harnessing the Power of Referral Systems and Ambassador Networks

  • The Balance between Personal Brands vs. Business Brands

  • Lead Generation: Quality over Quantity

  • Acting Local to Scale Global: Community Engagement

  • The Evolutionary Tug between Communicating and Translating Brands

  • Ready to stay ahead in the evolving industry?

Resources & Further Learning:

Get our step-by-step process to gain more clarity in your business: ⁠https://www.untapped.nz/business-reflection⁠


Find out more about our mastermind sessions & workshops here:

⁠www.untapped.nz⁠


Share this podcast with your network and business comrades, and don't forget to tag us when sharing on socials ⁠@untappedhq⁠


Be sure to leave a review and claim your BONUS insights here: ⁠https://www.untapped.nz/podcastreview⁠