Daniella Yacobovsky joins me on this episode to talk about how she and her co-founder started their fashion jewelry business BaubleBar, what she's learned in the last 10 years of business, the importance of understanding data and the "back-end" of the business, and much more.

"You've got to have a backup plan all the time, so we have a backup plan and then we have a backup plan for our backup plan." - Daniella Yacobovsky