"Artists are now brands, so how do you think they can add value to their fans’ lives during this pandemic?"
"What is the waterfall strategy and why is it important for musicians?"
"How do you see live events and streaming events merging in the future?"
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After a brief hiatus, we're back at it! In this episode, we interviewed Cristina Jerome from the RnBae Collective, Maarten Walraven-Freeling from Stingray, and Matt Levin from Endeavor Content to ask them what artists should be paying attention to when it comes to building a brand, releasing content, and creating long-term value from their music.
Enjoy!
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