Rhonda Negard of Fat Dog Creatives and Kim Thornton of The Business of You recap their experiences and take-aways from the sessions they attended at WordCamp Seattle. In this episode, we discuss Devin Walker's session If You Build It (Right), They Will Come – Creating Truly Valuable WordPress Products and Services and Andrea Zoellner's session Storytelling with Gutenberg: How to Use the New Editor to Boost Your Blog.