The Importance of Design in VC09:00 - Visionary Founders vs. Hypothesis-Driven Founders15:00 - Importance of Strategy in VC22:00 - Sprint Method and Product-Market Fit26:00 - Hypothesis driven approach - How it can save time and money28:00 - Introduction to the OATS scorecard system32:00 - Longitudinal use and comparison of scores33:00 - Reasons for not investing39:00 - Challenges of FOMO and saying no42:00 - Detachment and enthusiasm in investment decisions47:00 - Name selection process and the significance of "Character"AboutJohn Zeratsky is co-founder and general partner at venture-capital firm Character, bestselling author of Sprint and Make Time, and former design partner at GV. Previously, John was a design leader for YouTube, Google Ads, and FeedBurner, which was acquired by Google in 2007.