This week, we look at the most famous movie posters of all time.&nbsp;The movie poster is the beginning of the story - often the first piece of marketing created for a new film.&nbsp;We’ll look at how posters are designed and we’ll analyze how the best posters of all time influenced ticket buyers. <hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

S10E05 - It’s a bird, it’s a plane, it’s Superheroes in Advertising!

Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.