In the past few years, we have seen a flurry of social media apps pop up. From Clubhouse, Threads and Koo to BeReal, Grapevine and now Airchat.

Join us, Ria Chopra (@riachops) and Varun Kashyap (@vruuun) on this episode of Uncultured as we try to explore the tenets that make a social media platform - social.

Can a new social media app draw people in without being an everything app or an IG clone? Will network effect sustain excitement for a new app to hold a catchment of users coming in?We explore this and more through the lens of Airchat, a new app that took the internet by storm. Follow us on ⁠⁠⁠⁠@stumble.community⁠⁠⁠⁠ on Instagram and ⁠⁠⁠⁠Stumble⁠⁠⁠⁠ on Youtube who look out for us.