There are sectors of the economy that have been largely ignored in Africa like art, fashion and sports. We have ignored them in favour of mainstream jobs like medicine and engineering. In order for Africa to truly develop, however, we need to invest and nurture creatives in these sectors. Join us in this episode as we share our uncommon perspectives on innovation and creativity.

The Importance of taking Action

Every week this father-daughter duo will be sharing their uncommon perspectives on issues surrounding Africa and bringing you the African perspectives as seen through the eyes of two different generations. In their banter and dialogue is always something that can help you build and grow in Africa and the world.Patrick Bitature is the founder, Chairman and Group CEO of The Simba Group of Companies whose business operations are primarily based in East Africa. The Simba Group of Companies started in 1998 with the flagship telecom business but has since grown to a conglomerate of East Africa-based companies spanning telecoms, properties, power generation, agro-business, mining, tourism and media. By the end of 2011, the Group employed over 600 direct staff and - 1500 indirect staff. Nataliey Bitature is currently the Chief of Staff at The Simba Group. In this capacity, Nataliey oversees operations, impact, and partnerships across these sectors within Uganda. Nataliey is the founder of Musana Carts, a social enterprise building solar-powered street food vending carts and HER an online mentorship platform with over 3000 young African women. 