Who do you trust when you're in danger? ClutchSOS was developed  by a linguistics professor who whose students were grappling with assault risk and also random violent shootings including one at his own campus. Mohammad Abdurrahman, PhD. also has personal experience with how race influences trust and suspicion.
Serial entrepreneur Abdurrahman is an adjunct Linguistics professor at the University of Minnesota and Metropolitan State University. His work has been covered by Forbes, Wired and Harvard Business Review.