Private equity is one of the most talked-about topics in aesthetics — but also one of the least understood.

In this episode, Audrey Neff sits down with Tyler Weinberg, CEO of Aviva Aesthetics, to pull back the curtain on PE in the med spa space — from deal structures, valuations, and strategies to optimize EBITDA.

They unpack the key drivers of enterprise value, the most common misconceptions owners have, and the critical questions every practice should be asking before entering a deal process.

If you're growing, scaling, thinking about a future exit, or simply want to better understand where the industry is headed — this is a conversation you don't want to miss.