Dana Massie, Mrs. Matt, CMO of All Elite Wrestling, however you address her, the hard work, dedication, and non-stop grind can not be denied. This week, Dana sits down and chats with Gabe about building a merch monster for The Young Bucks and how they went from Gimmick tables at small indy shows in suburban California to the #1 selling shirts at Hot Topic, and eventually, to running the mega merch machine at AEW.

Wrestling fans, stick around for some fun peeks behind the scenes at All In, the Tokyo Dome, and the Massie household.

To buy cool merch from AEW: www.shopaew.com