If you're launching a product in this day and age, where people are almost always online, you need to expand to the digital world. Otherwise, you just might find yourself falling behind. One of the great ways to put yourself out there is by showing your brand through online content. In this episode, Tracy Hazzard is with Kevin A Dunlap for the Plentiful Perspectives Podcast to share her expertise on how you can start a business, create your brand, and take it to where the people are. As a product launch expert with a podcast company under her belt, Tracy has the knowledge and experience to help you market yourself through podcasting, blogging, and even Facebook Live. What are the first few things to take into consideration when launching products? How do you test the markets? How can you take your products on the shelves? She answers all of these and more. Plus, Tracy also lends her journey towards the success she is now to provide us with the lessons she learned along the way.