I sit down with Rachel Krupa, founder of The Goods Mart and Krupa Consulting, for a very niche snack haul. Talking Goop Kitchen, Khloud Popcorn, Loonen Water, and the snack and beverage trends we’re about to see everywhere.

Niche conversations and product recommendations. Where every topic is a thrill and nothing is Too Niche.

Hosted by Elizabeth Schild Kott, Too Niche? explores pop culture, beauty, fashion, creativity, wellness, internet rabbit holes, and the products worth obsessing over.

For episode notes, links, and everything from the Too Niche? universe, visit the Too Niche? Mood Board on Substack, and follow @elizabethkott on Instagram for recs, podcast clips, and more.