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Howard Gray
Blending digital technology and physical space design with Parc Office
1 hour 8 minutes Posted Apr 23, 2018 at 5:00 am.
Parc’s founding principles
Positioning and meeting market needs
What clients are thinking about today
Retail strategies
Innovation and the trough of disillusionment
Choosing technologies and learning from failure
Designing for the hospitality industry
The dive bar experience
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Show notes
On the guest list today are Will Prince and Charlie Marshall, principals at Parc Office, a New York based experience design practice.
Blending digital technology with physical environments, Parc’s projects include Google’s Cultural Institute, flagship store design for Adidas, reimagining Le Meridien hotel in Istanbul, and creating a modern day fashion Museum for Gucci in Florence.
Listen on for the duo’s insights into the impact of Instagram, how they assess new technologies, customising experiences for local audiences, and tales of jet-lagged Parisian bar crawls.
Episode overview