On the guest list today is Johan Ekelund, CEO at Keyflow, a Stockholm based startup helping event producers and venues connect with their guests in more meaningful ways.Johan’s background spans advertising and technology, working as a marketer both agency and client side and also as a product manager for leading video on demand platform. During this conversation Johan shared his thoughts on how brands will be investing into live entertainment in the future, the opportunity for dynamic pricing in event ticketing, and what makes the Nordic region such a hub for innovation.Episode overview: