Thirty Minute Mentors
Thirty Minute Mentors
Adam Mendler
Episode 344: Former E*TRADE CEO Mitch Caplan
40 minutes Posted Aug 11, 2026 at 12:00 pm.
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Mitch Caplan was the CEO of E*TRADE, where he helped pioneer the first fully integrated online brokerage platform and led through the highest of highs (building a $3 billion business) and the lowest of lows (the 2008 financial crisis). Mitch is currently the CEO of Willow Wealth. Mitch joins Adam to share his journey and his best lessons and advice. Mitch and Adam discuss a wide range of topics: leadership, humility, collaboration, growth and scale, innovation, navigating crisis and chaos, and much more.