In this episode of Thinking Outside the Bud, host Bruce Eckfeldt interviews Harrison Bard, Co-Founder of Custom Cones USA. Harrison shares his journey from working at Amazon to diving into the cannabis industry, driven by a passion for innovation. They explore the evolution of Custom Cones USA, from its humble beginnings selling custom-branded pre-rolled cones to becoming a leader in the pre-roll and packaging market. Harrison discusses the importance of quality control, compliance, and innovation in creating a wide variety of products for companies of all sizes. He also delves into the technical challenges and advancements in the industry, the growing trend of infused pre-rolls, and the company's approach to developing new products that enhance the consumer experience.