Today we’re thinking about launching and growing a product-based business. Elena Minnow is the owner and founder of Twenty20 Skincare – a natural skincare company from Ottawa, Ontario. In addition to incredible, natural products that I personally LOVE, Elena is a thoughtful and generous business owner who gives so much back into her community. I found everything about her approach to her business incredibly inspiring.

We discuss how she took family history and turned it into a business, the processes of testing and branding her products, the moment where she decided to launch her business, being a lifestyle entrepreneur and activator, how the faces of business are changing, giving back to her community, and so much more!

 
Connect with Elena:
Twenty20 Skincare’s Instagram
Shop Twenty20 Skincare online
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Things that got me thinking lately:
Emotional Entrepreneur
My episode on Behind the Girlboss with Amanda Wan

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This episode was edited by Wan Media