Sponsored by Chargebee, subscription and revenue management → check out their startup offer: https://www.chargebee.com/startupsSrikrishnan Ganesan , Founder of Rocketlanehttps://www.linkedin.com/in/srikrishnang/SUMMARY- Rocketlane, founded by Srikrishnan Ganesan, spent its first year deeply researching the professional services automation (PSA) space, interviewing over 170 prospects and building conviction around unmet needs for customer-facing project management.- The team identified a key pain point: companies struggled with the gap between contracted and live ARR, making effective onboarding and project delivery a board-level priority, especially for mid-market and upmarket tech companies.- Rocketlane differentiated itself by building an all-in-one PSA platform tailored for services teams, integrating project management, customer collaboration, project accounting, and new AI-powered features like Nitro to automate and execute services work.- Early traction came from targeting Series B+ tech companies and leveraging community-building, with their first paying customer coming via a VC referral and subsequent growth fueled by a successful Product Hunt launch.- Rocketlane has raised a total of $105 million from investors including Insight Partners, 8VC, Matrix Partners India, and Nexus Venture Partners, with the latest $60M Series C led by Insight Partners.